Is manhole lifting keys profitable to sell on Amazon United Kingdom?

The niche generates £89K/yr across 23 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -13.9%. Flapen's verdict: Worth a look (56/100).

How competitive is the manhole lifting keys niche?

20 brands and 58 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in manhole lifting keys?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.3%.

When does demand for manhole lifting keys peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the manhole lifting keys niche?

Listings span £4.91–£52.17; the average listing price is £11.29 (sweet spot $15–$100). The average incumbent carries 205 reviews — the moat a new listing must climb.

manhole lifting keys

Worth a look

Shows searches that convert (13.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Conversion

Incredible13.1%

search→purchase rate — share of searches ending in a sale

Review moat

Great204.61

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great£4.91–£52.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Avg price

Okay£11.29

avg listing price — sweet spot $15–$100

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£89K

£89K/yr · 61K searches

Growth

Bad-13.9%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, manhole lifting keys is a £89K/yr Amazon United Kingdom market (61K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 56/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

manhole lifting keys market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: £68K–£90K; units × avg price
Conversion rate: 13.1%
Avg BSR: #430
Page quality: 0%
Prime: 91%
Sponsored: 70%
Out of stock: 6.8%
Avg brand age: 40 months
Avg seller age: 188 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

28%

Amtech20%
ULTECHNOVO15%
Faithfull13%
US PRO11%
Draper7%
Roughneck6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top manhole lifting keys search terms

manhole lifting keys26K/yr -7.0%10.7% conv.
drain cover lifting keys9K/yr -18.8%13.9% conv.
manhole keys7K/yr -20.9%10.9% conv.
manhole cover lifter7K/yr -28.4%4.4% conv.
man hole cover lifting keys4K/yr -14.9%13.2% conv.
drain cover lifting tool5K/yr -6.8%4.4% conv.
drain keys3K/yr -13.4%13.5% conv.

All search terms

Top manhole lifting keys products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amtech - T-Handle Manhole Key Set Pack of 2 Steel Construction D-Shaped Ends for Light-Duty Covers

Amtech£4.914.5★1,046 rev

ULTECHNOVO 2pcs Industrial Manhole Lifting Keys: 17cm T Shape Stainless Steel Drain Cover Pulling Hooks for Municipal Sewers Storm Drain Grates Commercial Rolling Shutters Facility Maintenance

ULTECHNOVO£9.564.0★57 rev

US PRO 520MM T-End Manhole Cover Lifting Keys 2 Pack

US PRO£9.354.4★75 rev

Faithfull Manhole Keys (Pair) Bent O Shape End (10mm Dia 25mm Depth) Heavy-Duty Zinc Plated - 200mm

Faithfull£9.194.4★151 rev

Draper 130mm Manhole Keys | Set of 2 Plumbing Tools | Plumber Hand Tool | 89721

Draper£10.184.6★1,218 rev

Newest

by launch date

Issimober 2 Pcs Manhole Keys T-Shaped Stainless Steel Manhole Cover Lifter Hook Heavy Duty Drain Grate Lifting Keys for Manhole Covers Septic Tanks Drain Covers Roller Shutter Doors 160mm

Issimober£9.721 rev

2mo ago

Risecore 2pcs Manhole Keys Pair T Shape End 160mm Drain Cover Lifting Keys Stainless Steel Heavy Duty Manhole Cover Lifter Hook for Outdoor Drain Cover

Risecore£7.521 rev

2mo ago

TOYANDONA 2pcs Manhole Keys Pair Heavy Duty Stainless Steel Manhole Cover Hook Drain Grate Lifter for Outdoor Drain Cover (t Shape End 160mm)

TOYANDONA£9.285 rev

4mo ago

4 Pcs Heavy Duty Manhole Lifting Keys T-shape Manhole Lid Lifter Hooks Drain Grate Pull Hooks for Well Lids Silver

LCFVOFU£11.450 rev

5mo ago

2 Pcs Heavy Duty Manhole Lifting Keys T-shape Manhole Lid Lifter Hooks Drain Grate Pull Hooks for Well Lids Silver

LCFVOFU£8.015 rev

5mo ago

What buyers say about manhole lifting keys

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“The construction is generally very good”

Value For Money14%

“Excellent value for money”

Strength13%

“Solidly built manhole keys”

Size-Overall10%

“It fit”

Advertised Vs Actual Product7%

“Does the job fine”

Design-Overall4%

“Does what its designed to do”

Durability2%

“Strong and durable”

Efficiency2%

“Great product very handy for a ground worker who comes across many different types of inspection covers”

Ease Of Use2%

“are easy to use”

Portability2%

“Very portable strong lifting keys”

What buyers complain about

Size-Overall37%

“Far too large”

Quality-Overall18%

“Very cheaply made”

Durability13%

“Bag broke in first month”

Ease Of Use4%

“unsafe job - simplicity itself”

Thickness4%

“Had to grin them a littler thinner”

Top return reasons

Size-Overall71%

Functionality-Overall7%

Quality-Overall4%

Durability3%

Compatibility-Overall3%

Defective Material/Parts3%

Advertised Vs Actual Product2%

Thickness1%

Value For Money1%

Grip1%

Common questions

Is manhole lifting keys profitable to sell on Amazon United Kingdom?: The niche generates £89K/yr across 23 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -13.9%. Flapen's verdict: Worth a look (56/100).
How competitive is the manhole lifting keys niche?: 20 brands and 58 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in manhole lifting keys?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.3%.
When does demand for manhole lifting keys peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the manhole lifting keys niche?: Listings span £4.91–£52.17; the average listing price is £11.29 (sweet spot $15–$100). The average incumbent carries 205 reviews — the moat a new listing must climb.