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Mailing Bags 12x16

Fail

Prices span $2.67–$8.18, mostly outside the sweet spot, so Mailing Bags 12x16 is a Fail.

Flapen Score
39
39 / 100
Ranks 638 of 740 Business, Industry & Science niches · −10 vs the category median of 49
Market size
£62K/yr82K searches / yr
90-day growth
+2.2%search demand this quarter
Competition
63%top-5 click share · 10 brands · 16 sellers

Flapen Score

Mailing Bags 12x16 against its category

The dotted line is the Business, Industry & Science average. Past it, Mailing Bags 12x16 is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mailing Bags 12x16 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mailing Bags 12x16 82K times last year and spent an estimated £62K. The top 5 brands take 88% of clicks. Demand peaks in Oct–Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

14.5% of searches ended in a purchase last week.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
+2.2%
Conversion, latest week
14.5%
Market size, estimated
£62Ka year
Peak month
November2.2× the quietest month
Top search term
12x16 mailing bags21K searches a year

02 · Price

A sale here is worth £5.21.

Listings sell for £5.21 on average, from £2.67 to £8.18. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £5.21 that is £1K to £3K a year per listing.

Average price
£5.21under the $15 to $100 sweet spot
Price range
£2.67–£8.18
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #13 within Packaging & Shipping Supplies. It carries 3,815 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
95%
Out of stock, average day
12.4%
Average rank
#13in Packaging & Shipping Supplies
Average rating
4.66 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,815per listing
Listings tracked
22

04 · Newcomers

Amazon counts 4 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
50 months

Products

Top Mailing Bags 12x16 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£19K£25K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

16

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

63%

Top 20: 98%

Open market

8%

  • iSOUL52%
  • Switory12%
  • delka10%
  • Double Dragon9%
  • Straame5%
  • 1ABOVE3%
  • Open — no brand owns it (4 brands, 8%)

Demand

Mailing Bags 12x16 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Mailing Bags 12x16 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 12x16 mailing bags21K/yr
  • mailing bags 12x1619K/yr
  • 12 x 16 mailing bags14K/yr
  • postage bags 12 x 16 inch11K/yr
  • parcel bags 12x165K/yr
  • medium mailing bags 12x163K/yr
  • mail bags 12 x 164K/yr
  • parcel bags 12 x 16 inch6K/yr

Reviews and returns

What reviews say buyers love and hate about Mailing Bags 12x16

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall23%−0.15

the product quality has deteriorated massively in the latest lot Ive ordered

they are not the same much lower quality

Low quality

Size-Overall11%+0.44

Not fit for size

Very small in fact smaller than stated

All small bags

Thickness8%−0.04

not as thick as others

thin rubbish which were unfit for purpose

Thinner than the usual ones I buy

Color7%−0.03

Not pink

these ones that I got are different colours

Wrong colour came

Smell5%−0.03

I mean they really stink really badly

the low rating is because they absolutely STINK

plastic smells a bit funny

Love

Quality-Overall26%−0.15

Excellent quality

Quality bags

The bags were good quality

Size-Overall14%+0.44

Good size bag

Good size

Accurate sizing

Strength14%+1.58

The material that they are made of feels strong

Great sturdy bags

Really strong

Value For Money13%+1.28

Good Value

Excellent Value

Great value

Advertised Vs Actual Product10%+0.30

everything is true to the product description

Does the job

As described

Return

0.1% Return rate 76% Fixable by listing

Size-Overall65%▆▆▇▇▆█

Not fit for size

Very small in fact smaller than stated

All small bags

Color9%▁▁▄█▄▇

Not pink

these ones that I got are different colours

Wrong colour came

Quality-Overall9%██▂▄▆▁

the product quality has deteriorated massively in the latest lot Ive ordered

they are not the same much lower quality

Low quality

Adhesion/Stickiness4%█▅▂▁▆▁

No sticky adhesive

Half of one of the packs did not the adhesive sticky part so the bags could not be sealed

they are incredibly sticky - opening them again without ripping it is very hard if not impossible

Thin2%▁█▆▆▁▁

Too thin

definitely got thin

Got thinner

FAQ

Common Mailing Bags 12x16 questions

Answered from the same tracked data.