magnets
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Great37%top-5 click share — an open shelf
Market size
Good£685K£685K/yr · 2.3M searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,423.8avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.0%90-day search growth — must beat 0% to launch
Avg price
Bad£6.15avg listing price — sweet spot $15–$100
Price range
Bad£2.73–£12.06cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, magnets is a £685K/yr Amazon United Kingdom market (2.3M searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
magnets market data
- Units sold / yr
- 125K–150K
- avg 2,000–2,500/product
- Revenue / yr
- £769K–£923K
- units × avg price
- Conversion rate
- 4.8%
- Avg BSR
- #14
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 5.4%
- Avg brand age
- 35 months
- Avg seller age
- 183 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
29 falling
Sellers
42
Top-5 brand share
56%
Top 20: 92%
Top-5 click share
37%
Top 20: 74%
Open market
40%
- Wukong20%
- Grtard15%
- WATELL9%
- Neosmuk7%
- MAGABALLNET5%
- Deryun4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top magnets search terms
- magnets714K/yr
- fridge magnets391K/yr
- magnet270K/yr
- neodymium magnets116K/yr
- strong magnet100K/yr
- magnets strong93K/yr
- small magnets85K/yr
- fridge magnet65K/yr
- magnetic93K/yr
- strong magnets56K/yr
Top magnets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wukong Round Strong Magnets 5mm X 2mm | 100 Pack Mini Extra Strong Magnets Neodymium Magnet for Whiteboards Fridge Crafts Notice Board or Picture Magnet
Wukong£5.954.5★4,207 rev
WATELL Neodymium Magnets - 40 Pcs Strong Office & Home 6x3mm Fridge & Classroom Silver
WATELL£4.484.4★997 rev
4 Pack Strong Magnet 30 x 3 mm 8 KG Pull Super Strong Neodymium Disc Magnets Magnet Strong with Double-Sided Adhesive Powerful Permanent Rare Earth Magnets for Fridge Building Craft Office DIY
Grtard£6.404.3★2,816 rev
Deryun 60 Pack Small Magnets for Crafts Mini Tiny Fridge Multi-Use Refrigerator Magnets for Whiteboard Round
Deryun£4.264.4★4,699 rev
MAGABALLNET 100 Pack 2×1mm Strong Mini Round N52 Neodymium Magnets
MAGABALLNET£4.514.3★766 rev
Newest
by launch dateMAGABALLNET 100 Pack 2×1mm Strong Mini Round N52 Neodymium Magnets
MAGABALLNET£4.51766 rev
DUJEQM Fridge Magnets 20 Pack 10 Colours Strong Small Round for Whiteboard
DUJEQM£3.00486 rev
BKSAI Unbreakable Strong Magnet Self-Adhesive Neodymium Bar Magnets Powerful Permanent Rare Earth Sticky Magnets for School Office Home Kitchen DIY Tool Room Fixing Kit (N40-12PCS)
BKSAI£8.831,591 rev
Wukong Round Magnets 10x2mm | 20 Pack Extremely Strong Mini Magnets for Magnetic Pin Board Refrigerator Craft Office Kitchen
Wukong£4.26855 rev
Magnetic Strips with Adhesive Backing Magnet - Heavy Duty Sticky Magnet for DIY Projects - 10 Pack with Metal Plates - Cut to Shape - Strong Hold & Durable - Ideal for Tool Racks Fridge
SAICOOS£6.71429 rev
Trending
90-day click momentum
30 Pack 1 Inch (25 mm) Magnets for Crafts with Adhesive Backing Ceramic Magnets Round Disc Magnet Perfect for Refrigerator Button DIY Cup Tiny Magnet Craft Hobbies Science Projects
Grtard£5.874.4★
Ultra-Strong Ceramic Round Magnets (0.7x0.2/18x5mm 30 pcs) - Heavy Duty Magnets Non-Corrosive High Thermal Resistance Versatile For Home Office Workshop Whiteboard Fridge And Hobby Use
X-bet MAGNET£7.504.1★
DUJEQM Fridge Magnets 20 Pack 10 Colours Strong Small Round for Whiteboard
DUJEQM£3.004.7★
16 Pack Strong Magnet Neodymium Magnetic Bar 60 x 10 x 3 mm Rare Earth Magnet Bar Magnets Extremely Powerful Magnets with 16 Pcs Double-sided Adhesive for Multi-Use
Grtard£12.064.3★
Wukong Round Magnets 10x2mm | 20 Pack Extremely Strong Mini Magnets for Magnetic Pin Board Refrigerator Craft Office Kitchen
Wukong£4.264.2★
What buyers say about magnets
What buyers praise and complain about, mined from review topics.What buyers love
“Good strength”
“Excellent magnets”
“Excellent product”
“As advertised”
“Great value”
“Easy to use”
“accurate size”
“Good value and decent adhesion”
“Lovely colours”
“Useful for the cruise”
What buyers complain about
“Extremely small”
“Very fragile”
“Barely magnetic”
“Complete rubbish”
“Broke very quickly”
“Missing adhesive pads”
“I feel these were massively overpriced”
“the picture is deceiving”
“A bit difficult to grab hold”
“The coat just kept sliding down the wall. We tried two together but that still was not enough.”
Top return reasons
Common questions
- Is magnets profitable to sell on Amazon United Kingdom?
- The niche generates £685K/yr across 46 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Worth a look (58/100).
- How competitive is the magnets niche?
- 29 brands and 42 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in magnets?
- Top complaints mined from reviews: Size-Overall, Strength, Magnetic Strength/Adsorption. The return rate is 0.8%.
- When does demand for magnets peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the magnets niche?
- Listings span £2.73–£12.06; the average listing price is £6.15 (sweet spot $15–$100). The average incumbent carries 3,424 reviews — the moat a new listing must climb.