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Lollipop Sticks

Fail

Prices span $1.70–$9.77, mostly outside the sweet spot, so Lollipop Sticks is a Fail.

Flapen Score
46
46 / 100
Ranks 447 of 740 Business, Industry & Science niches · −3 vs the category median of 49
Market size
£310K/yr422K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
79%top-5 click share · 12 brands · 20 sellers

Flapen Score

Lollipop Sticks against its category

The dotted line is the Business, Industry & Science average. Past it, Lollipop Sticks is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lollipop Sticks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lollipop Sticks 422K times last year and spent an estimated £310K. The top 5 brands take 79% of clicks. Demand peaks in Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

16.5% of searches ended in a purchase last week.

Shoppers searched for this 422K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £310K a year.

Searches, last 12 months
422K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
16.5%
Market size, estimated
£310Ka year
Peak month
November2.0× the quietest month
Top search term
lollipop sticks126K searches a year

02 · Price

A sale here is worth £4.44.

Listings sell for £4.44 on average, from £1.70 to £9.77. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £4.44 that is £13K to £18K a year per listing.

Average price
£4.44under the $15 to $100 sweet spot
Price range
£1.70–£9.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
£13K–£18K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #484 within Professional Medical Supplies. It carries 1,002 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
92%
Out of stock, average day
12.2%
Average rank
#484in Professional Medical Supplies
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,002per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Lollipop Sticks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£31K£62K£93K£124K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

20

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

17%

  • OWLKELA35%
  • ZHIYE19%
  • YYGMSS9%
  • zoerbufan8%
  • SMITH'S 20157%
  • Craft Planet4%
  • Open — no brand owns it (6 brands, 17%)

Demand

Lollipop Sticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Lollipop Sticks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lollipop sticks126K/yr
  • lolly sticks115K/yr
  • popsicle sticks33K/yr
  • ice lolly sticks14K/yr
  • wooden lolly sticks16K/yr
  • ice cream sticks11K/yr
  • lolly pop sticks17K/yr
  • lollypop sticks16K/yr
  • lolly sticks for craft28K/yr
  • lolipop sticks wooden8K/yr

Reviews and returns

What reviews say buyers love and hate about Lollipop Sticks

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall100%−0.29

Ridiculously small

Way too small

not what I expected way too small

Love

Quality-Overall24%

Great lables

Good quality

Good Quality 👍🏼 Really pleased with the item- I used it for a school project

Advertised Vs Actual Product16%+1.46

Product as advertised 💯

As described

just what I needed

Value For Money10%+0.87

It is affordable

Cheap alternative

Good value for money

Ease Of Use9%−0.01

Make easy to use

Handy

Useful

Size-Overall7%−0.29

Good size

These are just the right size for my hobby

Return

0.4% Return rate 92% Fixable by listing

Size-Overall91%████▇█

Ridiculously small

Way too small

not what I expected way too small

Quality-Overall3%█▁▄▁▄▁
Thickness2%▁▁▇█▁▁
Advertised Vs Actual Product1%▁█▁▁█▁
Compatibility-Overall1%▁▁▁▁▁█

FAQ

Common Lollipop Sticks questions

Answered from the same tracked data.