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Led Diffuser

Fail

Shoppers spend only $53K a year here, so Led Diffuser is a Fail.

Flapen Score
45
45 / 100
Ranks 482 of 740 Business, Industry & Science niches · −4 vs the category median of 49
Market size
£53K/yr208K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
47%top-5 click share · 15 brands · 23 sellers

Flapen Score

Led Diffuser against its category

The dotted line is the Business, Industry & Science average. Past it, Led Diffuser is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Diffuser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Led Diffuser 208K times last year and spent an estimated £53K. The top 5 brands take 80% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
208K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
1.5%
Market size, estimated
£53Ka year
Peak month
November1.7× the quietest month
Top search term
led profile36K searches a year

02 · Price

A sale here is worth £17.20.

Listings sell for £17.20 on average, from £6.15 to £32.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £17.20 that is £2K to £4K a year per listing.

Average price
£17.20inside the $15 to $100 sweet spot
Price range
£6.15–£32.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #361 within Raw Materials. It carries 715 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
97%
Out of stock, average day
8.3%
Average rank
#361in Raw Materials
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
715per listing
Listings tracked
30

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Led Diffuser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

23

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

47%

Top 20: 91%

Open market

14%

  • flintronic21%
  • VEANANO21%
  • Chesbung20%
  • LightingWill11%
  • Muzata7%
  • National Lighting6%
  • Open — no brand owns it (9 brands, 14%)

Demand

Led Diffuser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Led Diffuser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • led profile36K/yr
  • led channel26K/yr
  • led diffuser strip20K/yr
  • led strip diffuser19K/yr
  • led diffuser22K/yr
  • led aluminium profile8K/yr
  • led track7K/yr
  • led trunking7K/yr
  • led strip light cover8K/yr
  • led strip light diffuser7K/yr

Reviews and returns

What reviews say buyers love and hate about Led Diffuser

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Diffuse Mechanism23%−0.21

Doesnt diffuse light as described

the diffuser covers are a tad tricky to fit

Diffuser almost impossible to snap on

Advertised Vs Actual Product21%−0.10

Very misleading

Misleading three very short lengths

just not as discreet as promised

Quality-Overall15%+0.88

are not the best

Poor quality

Terrible quality, were returned instantly

Maintenance And Repair8%−0.02

could be improved

Ease Of Use6%−0.03

I just found them awkward apart from that easy to recommend

Not easy

Love

Quality-Overall32%+0.88

they are well made

Good quality

Great product

Advertised Vs Actual Product21%−0.10

As described

As advertized

Exactly what I was looking for

Size-Overall15%+1.71

Perfect and easy to fit

easy to fit

Fits together great

Diffuse Mechanism6%−0.21

Fit perfectly inside separately bought diffuser

Good quality diffuser

Excellent diffuser, easy to cut to desired length and work with

Value For Money5%+0.56

Good value for the cost

Good price

Cost effective and does what it says

Return

2.4% Return rate 63% Fixable by listing

Size-Overall39%▇███▆▇

received a wrong size

Too short so no good

Advertised Vs Actual Product13%▃▄▆▅▅█

Very misleading

Misleading three very short lengths

just not as discreet as promised

Compatibility-Overall9%▆█▇▇▇▆

Not suitable for Philips Hue strip

Functionality-Overall7%▂▄█▃▆▆
Defective Material/Parts7%█▄▄▅▄▅

FAQ

Common Led Diffuser questions

Answered from the same tracked data.