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Invisalign Case

Fail

Prices span $3.42–$10.35, mostly outside the sweet spot, so Invisalign Case is a Fail.

Flapen Score
39
39 / 100
Ranks 638 of 740 Business, Industry & Science niches · −10 vs the category median of 49
Market size
£46K/yr70K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
68%top-5 click share · 11 brands · 14 sellers

Flapen Score

Invisalign Case against its category

The dotted line is the Business, Industry & Science average. Past it, Invisalign Case is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Invisalign Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Invisalign Case 70K times last year and spent an estimated £46K. The top 5 brands take 81% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

9.9% of searches ended in a purchase last week.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
9.9%
Market size, estimated
£46Ka year
Peak month
November1.4× the quietest month
Top search term
invisalign case56K searches a year

02 · Price

A sale here is worth £6.68.

Listings sell for £6.68 on average, from £3.42 to £10.35. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £6.68 that is £2K to £3K a year per listing.

Average price
£6.68under the $15 to $100 sweet spot
Price range
£3.42–£10.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #14 within Professional Dental Supplies. It carries 262 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#14in Professional Dental Supplies
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
262per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Invisalign Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

14

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

14%

  • flintronic23%
  • TUNYINSH20%
  • The Pultool17%
  • Maoerdental15%
  • Debbery6%
  • EOAMGO5%
  • Open — no brand owns it (5 brands, 14%)

Demand

Invisalign Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about Invisalign Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall18%−0.09

a bit small for my aligner. have to so some gymnastics to make it fit

hard to fit my aligner

size issue not fixed

Value For Money14%+0.83

This was more expensive than other products I looked at

Ultimately a waste of ten quid - hardly worth sending back so leaving this review as a word of warning instead

Smell12%−0.07

Bit smelly inside no matter what clean with

they smell inside if not aired

If you hate the smell of the usual retainer

Quality-Overall6%+1.34

Beyond that, the finish looks cheap and quality is well below what the marketing had led me to believe

Cheap quality, size issue not fixed

Thickness4%−0.04

They are too slim

Love

Quality-Overall28%+1.34

Good quality case

Good quality

Overall, I am pleased with this purchase and feel it was good value for the cost

Ease Of Cleaning16%+0.88

Easy to clean

The cases are easy to clean and these also fit perfectly in your pocket and are very light weight so its completely compact and travel friendly

keep the inside of the case clean

Value For Money15%+0.83

Perfect little box for a good price

the value for money is excellent

Good value

Size-Overall6%−0.09

the size is just right

This case fits both which is super convenient

My daughters retainer fits perfectly inside

Advertised Vs Actual Product4%+0.37

Just the job

Return

0.5% Return rate 83% Fixable by listing

Size-Overall71%█▇▆█▇▇

a bit small for my aligner. have to so some gymnastics to make it fit

hard to fit my aligner

size issue not fixed

Color9%▅▂█▁▁▆
Functionality-Overall3%█▅▃▁▁▁
Product Condition3%▁█▁▁▆▄
Quality-Overall3%▁▁▇█▁▁

Beyond that, the finish looks cheap and quality is well below what the marketing had led me to believe

Cheap quality, size issue not fixed

FAQ

Common Invisalign Case questions

Answered from the same tracked data.