Insulin Pen
MaybeThe average product has only 21 reviews. But shoppers spend only $51K a year here, so Insulin Pen is a Maybe.
- Flapen Score
- 60 / 100Top 10% of 740 Business, Industry & Science niches · +11 vs the category median of 4960
- Market size
- £51K/yr97K searches / yr
- 90-day growth
- +20.3%search demand this quarter
- Competition
- 49%top-5 click share · 19 brands · 30 sellers
Flapen Score
Insulin Pen against its category
The dotted line is the Business, Industry & Science average. Past it, Insulin Pen is stronger. Inside it, weaker.
Market
The Insulin Pen market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Insulin Pen 97K times last year and spent an estimated £51K. The top 5 brands take 59% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 97K
- Growth, 90 days vs prior 90
- +20.3%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £51Ka year
- Top search term
- insulin pen63K searches a year
02 · Price
A sale here is worth £25.46.
Listings sell for £25.46 on average, from £4.09 to £51.95. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £25.46 that is £0 to £3K a year per listing.
- Average price
- £25.46inside the $15 to $100 sweet spot
- Price range
- £4.09–£51.95
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
54% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #203 within Lab & Scientific Products. It carries 21 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 73%
- Out of stock, average day
- 8.0%
- Average rank
- #203in Lab & Scientific Products
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 21per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 2 of last year's 16 launches as successful.
16 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Insulin Pen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
NOVOPEN 6 Insulin Pen
- Price
- £41.65
- Rating
- 4.5/5
- Reviews
- 108
- Age
- 4y ago

Reusable 60 Unit Insulin Pen Injector with Aluminium Build | Compatible with All Major Pen Needles | Click-Feedback Dosing System for Clinical Accuracy and Easy Dosing | Drop-Tested for Real-Life Use
- Price
- £20.72
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago

NOVOPEN Echo Plus RED Insulin Pen RED Colour
- Price
- £41.37
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 4y ago

Reusable Insulin Pen with Magnetic Travel Case Three Measuring Syringes and 3ml Refillable Glass Cartridge - By Signature
- Price
- £30.51
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 3mo ago

Reusable Insulin/Peptide Pen Injector with Hard-Shell Travel Case Compatible with Standard 3ml Cartridges Compact and Portable Kit
- Price
- £27.84
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago
Trending
90-day click momentum
Reusable Peptide Pen Matte Black V4 (Includes 3ml Cartridge) | Latest Adjustable Pen | Premium Build Quality | Same Day UK Dispatch | for Research Use | Insulin Injector Pen | Matte Black
- Price
- £19.83
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 9mo ago

Hounyou 60 Unit Reusable Peptide Pen Insulin Pen with Adjustable Dose Dial Compatible Clear Scale Design (Blue)
- Price
- £17.34
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

80 Unit Reusable Peptide Pen Injector with Protect Case Clear Scale Design (Black)
- Price
- £33.57
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 2mo ago

Reusable Insulin Pen with Magnetic Travel Case Three Measuring Syringes and 3ml Refillable Glass Cartridge - By Signature
- Price
- £30.51
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 3mo ago

Reusable Insulin/Peptide Pen Injector with Hard-Shell Travel Case Compatible with Standard 3ml Cartridges Compact and Portable Kit
- Price
- £27.84
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago
Newest
by launch date
80 Unit Reusable Peptide Pen Injector with Protect Case Clear Scale Design (Black)
- Price
- £33.57
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 2mo ago

Hounyou 60 Unit Reusable Peptide Pen Insulin Pen with Adjustable Dose Dial Compatible Clear Scale Design (Blue)
- Price
- £17.34
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Reusable Insulin/Peptide Pen Injector with Hard-Shell Travel Case Compatible with Standard 3ml Cartridges Compact and Portable Kit
- Price
- £27.84
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Strengthbodyandmind 3mL Pen Cartridge Style Vials Sterilized Empty and Individually Packaged 10 Pack
- Price
- £13.03
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 3mo ago

Reusable Insulin Pen with Magnetic Travel Case Three Measuring Syringes and 3ml Refillable Glass Cartridge - By Signature
- Price
- £30.51
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
30
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
35%
- Novo pen25%
- KP Pharma10%
- Generic9%
- zerown8%
- Signature Peptides8%
- searvgrh6%
Demand
Insulin Pen search demand
Weekly searches over the year. Pick a range.
Search terms
Top Insulin Pen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- insulin pen63K/yr
- injection pen11K/yr
- insulin pens9K/yr
- novopen6K/yr
- novopen 63K/yr
- lilly insulin pen5K/yr
Reviews and returns
What reviews say buyers love and hate about Insulin Pen
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
This it item failed after two days use, totally useless
The pen stopped working after 2 months
Stopped working after 2 months
are expensive
not cheap
But the barrel is a bit chunky for my wife's smaller hands
you don't even feel these they are so slim
Not as described
Not as described so disappointing
Not fit for purpose
Longer
Love
Good product quality
Build quality appears solid
Good training device and quality
works as it should
Product as described
Does everything I expected
Easy to Use
easy to read
Easy handling for daily use
as setting the dosage mechanism is straightforward
The dosage markings are clear
which makes dosing straightforward once you understand the setup
The first impression is its clear, structured design
Really clever and practical design
Pen has a solid design
Return
0.8% Return rate 23% Fixable by listing
Not fit for purpose
Longer
poor needle quality Far away from what I'm using from NHS
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Insulin Pen questions
Answered from the same tracked data.









