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38

hoist

Skip it

A small market ($70K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 27Conversion 29Competition 18Returns 69Price range 72Avg price 93Brand share 22Review moat 86Quality gap 37

Avg price

Great£49.59

avg listing price — sweet spot $15–$100

Review moat

Great280.27

avg incumbent reviews — the moat a new listing must climb

Price range

Good£17.89–£131.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+1.5%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Competition

Bad79%

top-5 click share — a locked-up shelf

Market size

Bad£70K

£70K/yr · 60K searches

According to Flapen's Amazon United Kingdom niche tracking, hoist is a £70K/yr Amazon United Kingdom market (60K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 38/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

hoist market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
£62K–£74K
units × avg price
Conversion rate
2.4%
Avg BSR
#8
Page quality
0%
Prime
100%
Sponsored
45%
Out of stock
11.3%
Avg brand age
47 months
Avg seller age
192 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

14

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

3%

  • Bigorenda62%
  • KATSU Tools9%
  • YATOINTO7%
  • XSTRAP STANDARD7%
  • SPECSTAR5%
  • Hilka5%
  • Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — +1.5% search growth over the last 90 days.
1K750Spike '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Top hoist search terms

  • hoist15K/yr
  • block and tackle11K/yr
  • electric hoist11K/yr
  • block and tackle pulley system9K/yr
  • chain hoist6K/yr
  • electric winch 240v uk4K/yr
  • 240v winch3K/yr
All search terms

Top hoist products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£10K30%£21K45%£31K60%£42K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about hoist

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Seems well made”

Strength13%

“Strong and capable”

Weight Light11%

“lightweight”

Advertised Vs Actual Product10%

“Does the job”

Ease Of Use10%

“easy to use”

Durability7%

“Although it held up to the job it felt like it was on the extreme of use”

Efficiency7%

“Does the job nicely”

Value For Money6%

“Not expensive and not cheap compared to for same thing”

Functionality-Overall4%

“Great for lifting or lowering heavy loads”

Material Quality2%

“well made solid feel”

What buyers complain about

Jamming/Clogging50%

“The pull chain seems to be made specifically to twist and jam”

Thickness17%

“The line is a bit thin”

Top return reasons

Size-Overall18%
Defective Material/Parts15%
Weight Heavy10%
Advertised Vs Actual Product10%
Mechanism Issues9%
Functionality-Overall8%
Durability5%
Quality-Overall5%
Height5%
Jamming/Clogging3%

Common questions

Is hoist profitable to sell on Amazon United Kingdom?
The niche generates £70K/yr across 11 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +1.5%. Flapen's verdict: Skip it (38/100).
How competitive is the hoist niche?
7 brands and 14 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in hoist?
Top complaints mined from reviews: Jamming/Clogging, Thickness. The return rate is 2.3%.
When does demand for hoist peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the hoist niche?
Listings span £17.89–£131.46; the average listing price is £49.59 (sweet spot $15–$100). The average incumbent carries 280 reviews — the moat a new listing must climb.