Henry Xl Plus
FailThe top 5 brands take 100% of clicks, so Henry Xl Plus is a Fail.
- Flapen Score
- 40 / 100Ranks 623 of 740 Business, Industry & Science niches · −9 vs the category median of 4940
- Market size
- £129K/yr13K searches / yr
- 90-day growth
- -14.2%search demand this quarter
- Competition
- 83%top-5 click share · 3 brands · 27 sellers
Flapen Score
Henry Xl Plus against its category
The dotted line is the Business, Industry & Science average. Past it, Henry Xl Plus is stronger. Inside it, weaker.
Market
The Henry Xl Plus market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Henry Xl Plus 13K times last year and spent an estimated £129K. All 3 brands take every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
8.1% of searches ended in a purchase last week.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- -14.2%
- Conversion, latest week
- 8.1%
- Market size, estimated
- £129Ka year
- Top search term
- henry xl5K searches a year
02 · Price
A sale here is worth £119.93.
Listings sell for £119.93 on average, from £10.79 to £147.39. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £119.93 that is £0 to £12K a year per listing.
- Average price
- £119.93above the $15 to $100 sweet spot
- Price range
- £10.79–£147.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£12K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 10% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #49 within Janitorial & Sanitation Supplies. It carries 596 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 10%
- Out of stock, average day
- 16.5%
- Average rank
- #49in Janitorial & Sanitation Supplies
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 596per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Henry Xl Plus products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Henry XL Plus NRV370 Cylinder Vacuum Cleaner 15L Red Black
- Price
- £119.31
- Rating
- 4.8/5
- Reviews
- 525
- Age
- 3y ago
Henry Home XL NRV370-11 Vacuum Cleaner Red/Black 620W 15L
- Price
- £123.54
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago
Henry Pet XL NRV370 Cyclinder Pet Vacuum Cleaner 620w 15 Litre Green
- Price
- £128.18
- Rating
- 4.7/5
- Reviews
- 269
- Age
- 2y ago
Numatic NRV240-11 Henry Vacuum Cleaner 620W 9L Commercial Dry Red + 5 Freshener Sticks
- Price
- £125.10
- Rating
- 4.6/5
- Reviews
- 163
- Age
- 4y ago
Extra Large Hoover Bagged Cylinder Vacuum 15 Litres Red Black/Red
- Price
- £143.76
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago
Trending
90-day click momentumExtra Large Hoover Bagged Cylinder Vacuum 15 Litres Red Black/Red
- Price
- £143.76
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago
Henry XL HepaFlo Filter Bags NVM 2BH Pack of 10 Genuine Vacuum Bags
- Price
- £10.79
- Rating
- 4.8/5
- Reviews
- 122
- Age
- 10mo ago
Henry Home XL NRV370-11 Vacuum Cleaner Red/Black 620W 15L
- Price
- £123.54
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago
Henry Pet XL NRV370 Cyclinder Pet Vacuum Cleaner 620w 15 Litre Green
- Price
- £128.18
- Rating
- 4.7/5
- Reviews
- 269
- Age
- 2y ago
Numatic NRV240-11 Henry Vacuum Cleaner 620W 9L Commercial Dry Red - 3 Years Warranty - 2025 Model
- Price
- £130.48
- Rating
- 4.6/5
- Reviews
- 600
- Age
- 4y ago
Newest
by launch dateExtra Large Hoover Bagged Cylinder Vacuum 15 Litres Red Black/Red
- Price
- £143.76
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago
Henry XL HepaFlo Filter Bags NVM 2BH Pack of 10 Genuine Vacuum Bags
- Price
- £10.79
- Rating
- 4.8/5
- Reviews
- 122
- Age
- 10mo ago
Henry XL Xtra HVR370-11 Cylinder Vacuum Cleaner Red and Black 620w 15 Litres
- Price
- £132.57
- Rating
- 4.2/5
- Reviews
- 18
- Age
- 1y ago
Henry Home XL NRV370-11 Vacuum Cleaner Red/Black 620W 15L
- Price
- £123.54
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago
XL Vacuum Cleaner - NRV 370-11 Large Capacity 15L Bagged Vacuum for Powerful Efficient Cleaning - Extra Long 12.5m Cable Made in the UK
- Price
- £147.39
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
27
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Henry78%
- Avern Cleaning Supplies13%
- Generic9%
Demand
Henry Xl Plus search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Oct, Nov · busiest ÷ quietest = 3.0× · 11 of 12 months tracked
Search terms
Top Henry Xl Plus search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- henry xl5K/yr
- henry hoover xl4K/yr
- henry xl plus4K/yr
Reviews and returns
What reviews say buyers love and hate about Henry Xl Plus
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I found it a bit heavy for me
A little heavy
Heavy vacuum but
The attachments—especially the floor head—are a nightmare to remove
I only wish they did an anti hair wrap attachment as I have long hair
As floor attachments quite weighty making it not so easy to use
the hose practically snapped off on its own within months
Airo brush stopped working very soon after we bought the hoover
the hoover just falls apart everytime you use it making it the most frustrating hoovering experience ever
its not working
Motor etc works but nothing happens.
Big bags
The only problems are that it looks smaller than expected
Love
Good quality, strong dust bags
Good Quality
No complaints
Definitely worth the price
Great value
Great for price
Perfect for cleaning up after pets
Great cleaner
By far the best vacuum cleaner that I ever used
The cable length is generous
Fits perfectly
Great bags fit perfectly
easy to use
so forth I can easily do it
i can move it easily now it gives a great hoover on my carpets picks up quick
Return
0.5% Return rate 32% Fixable by listing
Big bags
The only problems are that it looks smaller than expected
its not working
Motor etc works but nothing happens.
I found it a bit heavy for me
A little heavy
Heavy vacuum but
even though it was not new
Discusting state sold as used but mint. Very discusting used item sold as mint
Henry Pet XL not new
compared to other hoovers its the worst one for utility
3 relatively cheap
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Henry Xl Plus questions
Answered from the same tracked data.