Flat Mop

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.

Searches, last 12 months

251K

Growth, 90 days vs prior 90

-22.0%

Conversion, latest week

3.5%

Market size, estimated

£121Ka year

Peak month

February1.8× the quietest month

Top search term

flat mop92K searches a year

Listings sell for £13.59 on average, from £7.44 to £34.30. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £13.59 that is £3K to £7K a year per listing.

Average price

£13.59under the $15 to $100 sweet spot

Price range

£7.44–£34.30

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #46 within Janitorial & Sanitation Supplies. It carries 5,263 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

93%

Out of stock, average day

5.2%

Average rank

#46in Janitorial & Sanitation Supplies

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,263per listing

Listings tracked

30

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

32 months