flash mop refills
Skip itSoft demand (-28.5% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible16.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Good1,244.56avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Price range
Okay£3.93–£19.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.15avg listing price — sweet spot $15–$100
Market size
Bad£88K£88K/yr · 58K searches
Growth
Bad-28.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, flash mop refills is a £88K/yr Amazon United Kingdom market (58K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jun. Verdict: Skip it — 43/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
flash mop refills market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- £73K–£92K
- units × avg price
- Conversion rate
- 16.7%
- Avg BSR
- #120
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 72%
- Out of stock
- 0.0%
- Avg brand age
- 23 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
14 flat
Sellers
60
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
17%
- Procter & Gamble29%
- JUYLTOOL20%
- TINA&TONY17%
- ILAVCLEAN6%
- Shabba Dabba Doo6%
- FLASH5%
- Open — no brand owns it (8 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.Peak months: Jun · busiest ÷ quietest = 1.7×
Top flash mop refills search terms
- flash power mop refill pads26K/yr
- flash power mop pads14K/yr
- flash power spray mop pads4K/yr
- flash power mop refill wipes5K/yr
- flash spray mop pads4K/yr
- flash pads3K/yr
- power mop pads2K/yr
Top flash mop refills products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Flash PowerMop Refill Pads 16ct Lightweight
Procter & Gamble£19.744.7★4,853 rev
30 Pads Power Mop Refills for Flash PowermopFloor Wipes for Flash Floor Cleaning Absorbing Lock Home Surface Pad Multi-Surface.
JUYLTOOL£12.654.4★206 rev
Spray Mop Refill Pads for Flash Powermop 6PCS Microfibre Mop Pads Washable for Household Wet Dry Floor Mop Reusable Mop Head Replacement for Hardwood Laminate Floor Cleaning
TINA&TONY£8.814.6★327 rev
Spray Mop Refill Pads for Flash Powermop 4PCS Microfibre Mop Pads Washable for Household Wet Dry Floor Mop Reusable Mop Head Replacement for Hardwood Laminate Floor Cleaning
TINA&TONY£8.584.6★2,099 rev
Procter & Gamble Flash Powermop Absorbing Pad Refills Pack of 16 Multi-Surface Pads
Procter & Gamble£5.874.6★1,594 rev
Newest
by launch date
20 Pcs for Flash Power Mop Refill Pads for Flash Power Spray Mop Refill Pads Replacement Pad Refills for Swiffer WetJet Spray Mops Hardwood Floor Cleaning Surface
XUIIOSOOKP£8.6521 rev
Mop Refill Pad for Flash Powermop Microfiber Mop for All floors Cleaning Disposable Mops Efficiently Absorb Water and Powerful Stain Removal (30)
Defresit£11.3635 rev
Reusable Mop Pads Refills for Flash Powermop - Microfiber Mop Replacement Pads for Swiffer Wet Jet Spray Mop Dry Wet Pads Refills for Swiffer Mop Washable Spray Mop Heads for Floor Cleaning 6 Pack
ILAVCLEAN£9.57581 rev
30 Pads Power Mop Refills for Flash PowermopFloor Wipes for Flash Floor Cleaning Absorbing Lock Home Surface Pad Multi-Surface.
JUYLTOOL£12.65206 rev
Sdivner 20 Pack Mop Refill Pad for Flash Powermop Microfiber Mop for All floors Cleaning Disposable Mops Efficiently Absorb Water and Powerful Stain Removal
Sdivner£9.9982 rev
Trending
90-day click momentumProcter & Gamble Flash Powermop Absorbing Pad Refills Pack of 16 Multi-Surface Pads
Procter & Gamble£5.874.6★
Reusable Refill Pads for Flash Powermop 6 Pack Flash Power Mop Pads Microfibre PowerMop Pads Replacement Heavy Duty Wet Cloths Washable Power Mop Refills Wipes for Wet Dry Multi-Surface Cleaning
PAPCLEAN£7.844.6★
20 Pcs for Flash Power Mop Refill Pads for Flash Power Spray Mop Refill Pads Replacement Pad Refills for Swiffer WetJet Spray Mops Hardwood Floor Cleaning Surface
XUIIOSOOKP£8.654.2★
Mop Refill Pad for Flash Powermop Microfiber Mop for All floors Cleaning Disposable Mops Efficiently Absorb Water and Powerful Stain Removal (30)
Defresit£11.364.2★
SUZZYVINE Flash Power Spray Mop Pad Refills Disposable Mop Refill Pads for Flash Powermop 30 Pcs
SUZZYVINE£10.774.5★
What buyers say about flash mop refills
What buyers praise and complain about, mined from review topics.What buyers love
“Good value for money”
“Excellent product”
“Excellent product for quick clean ups”
“As advertised”
“Easy to use”
“they fit perfectly”
“Easy to wash”
“Efficient”
“Very absorbent”
“Amazing alternative for disposable”
What buyers complain about
“Not fit for purpose”
“flimsy”
“are very thick”
“So the originals are way too expensive”
“Not what it said it was”
“Its impossible ti peel off the adhesive strip”
“Not compatible”
“Will break easily”
“have very little absorbency”
“Poor material quality”
Top return reasons
Common questions
- Is flash mop refills profitable to sell on Amazon United Kingdom?
- The niche generates £88K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (43/100).
- How competitive is the flash mop refills niche?
- 14 brands and 60 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in flash mop refills?
- Top complaints mined from reviews: Size-Overall, Strength, Thickness. The return rate is 0.4%.
- When does demand for flash mop refills peak?
- Demand peaks in Jun; the busiest month runs 1.7× the quietest.
- What does it cost to enter the flash mop refills niche?
- Listings span £3.93–£19.74; the average listing price is £9.15 (sweet spot $15–$100). The average incumbent carries 1,245 reviews — the moat a new listing must climb.