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Fencing Pins

Maybe

Returns run at only 0.1% of orders. But shoppers spend only $51K a year here, so Fencing Pins is a Maybe.

Flapen Score
52
52 / 100
Top 35% of 740 Business, Industry & Science niches · +3 vs the category median of 49
Market size
£51K/yr53K searches / yr
90-day growth
+40.8%search demand this quarter
Competition
66%top-5 click share · 15 brands · 19 sellers

Flapen Score

Fencing Pins against its category

The dotted line is the Business, Industry & Science average. Past it, Fencing Pins is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fencing Pins market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fencing Pins 53K times last year and spent an estimated £51K. The top 5 brands take 75% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

6.3% of searches ended in a purchase last week.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +40.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+40.8%
Conversion, latest week
6.3%
Market size, estimated
£51Ka year
Peak month
May2.8× the quietest month
Top search term
fencing pins26K searches a year

02 · Price

A sale here is worth £15.32.

Listings sell for £15.32 on average, from £3.48 to £28.59. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £15.32 that is £2K to £4K a year per listing.

Average price
£15.32inside the $15 to $100 sweet spot
Price range
£3.48–£28.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #81 within Agricultural Equipment & Supplies. It carries 468 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
25%
Out of stock, average day
17.9%
Average rank
#81in Agricultural Equipment & Supplies
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
468per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Fencing Pins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

19

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

20%

  • Vivo Technologies19%
  • ANSIO16%
  • Suregreen16%
  • Oypla14%
  • Circle of trust11%
  • TuffLine5%

Demand

Fencing Pins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.8×

Search terms

Top Fencing Pins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fencing pins26K/yr
  • road pins9K/yr
  • fence pins8K/yr
  • steel fencing pins6K/yr
  • steel pins3K/yr

Reviews and returns

What reviews say buyers love and hate about Fencing Pins

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Rusts/Corrodes31%−0.23

Goes very rusty

Rusty

rusts straight away

Quality-Overall11%+0.57

Quality control is shocking

Pretty rubbish

Poor quality

Strength9%+0.18

Not as strong as Id have liked though

Most bent and totally useless

Not very strong

Flexibility8%−0.04

Bend

I was worried that they would bend easily

literally just bend in half whilst trying to hammer in to the ground

Flatness3%−0.03

3 out of 5 bars are not straight

Love

Quality-Overall30%+0.57

Good strong product

Excellent product as strong as i have had from other DIY stores

Excellent product

Advertised Vs Actual Product19%+1.56

As advertised

Just what I needed

As described

Value For Money15%+1.53

Good Value

Well worth the money

Great value

Strength15%+0.18

Very sturdy

Strong and useful pins

a good strong support feature

Ease Of Use5%−0.02

Easy to use

Handy little nails

It was easy enough to get them

Return

0.1% Return rate 52% Fixable by listing

Size-Overall37%▁▇█▆▅▃
Rusts/Corrodes9%▆▁▁▂▃█

Goes very rusty

Rusty

rusts straight away

Quality-Overall8%▁▁▁▁▅█

Quality control is shocking

Pretty rubbish

Poor quality

Advertised Vs Actual Product8%█▅▂▂▂▃
Functionality-Overall6%█▁▁▄▅▃

FAQ

Common Fencing Pins questions

Answered from the same tracked data.