Esp32
MaybeThe average product has only 215 reviews. But shoppers spend an estimated $74K a year here, so Esp32 is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 740 Business, Industry & Science niches · +1 vs the category median of 4950
- Market size
- £74K/yr207K searches / yr
- 90-day growth
- +1.0%search demand this quarter
- Competition
- 51%top-5 click share · 21 brands · 37 sellers
Flapen Score
Esp32 against its category
The dotted line is the Business, Industry & Science average. Past it, Esp32 is stronger. Inside it, weaker.
Market
The Esp32 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Esp32 207K times last year and spent an estimated £74K. The top 5 brands take 73% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.
- Searches, last 12 months
- 207K
- Growth, 90 days vs prior 90
- +1.0%
- Conversion, latest week
- 2.6%
- Market size, estimated
- £74Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- esp32152K searches a year
02 · Price
A sale here is worth £13.78.
Listings sell for £13.78 on average, from £4.92 to £40.63. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £13.78 that is £3K to £7K a year per listing.
- Average price
- £13.78under the $15 to $100 sweet spot
- Price range
- £4.92–£40.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£7K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #144 within Industrial Electrical. It carries 215 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 97%
- Out of stock, average day
- 0.6%
- Average rank
- #144in Industrial Electrical
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 215per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Esp32 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ELEGOO ESP-32 Development Board 2PCS USB C 2.4GHz Dual Mode WiFi+Bluetooth Dual Core Microcontroller for Arduino IDE Support MicroPython NodeMCU AP/STA/AP+STA CP2102 Chip
- Price
- £11.40
- Rating
- 4.6/5
- Reviews
- 630
- Age
- 2y ago

ELEGOO ESP-32 Development Board 3PCS USB C 2.4GHz Dual Mode WiFi+Bluetooth Dual Core Microcontroller for Arduino IDE Support MicroPython NodeMCU AP/STA/AP+STA CP2102 Chip
- Price
- £15.14
- Rating
- 4.6/5
- Reviews
- 630
- Age
- 2y ago

diymore 3PCS ESP32 Development Board Type C ESP-32 2.4GHz Dual Mode WiFi+Bluetooth Microcontroller CH340C Chip Module for Arduino IDE Support MicroPython NodeMCU AP/STA/AP+STA
- Price
- £11.78
- Rating
- 4.2/5
- Reviews
- 366
- Age
- 1y ago

ESP32 WROOM-32 Development Board Wi-Fi Bluetooth BLE 2.4 GHz
- Price
- £10.12
- Rating
- 4.2/5
- Reviews
- 20
- Age
- 1y ago

ELEGOO ESP-32 Super Starter Kit with Tutorial and Development Board USB-C Dual Core Microcontroller Support AP/STA/AP+STA CP2102 Chip Compatible with Arduino IDE
- Price
- £31.59
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Ideaspark ESP32 Development Board with Integrated 0.96-Inch OLED Display WiFi + BLE Wireless Module USB Interface Compatible with CH340 Driver for Arduino and MicroPython (Pre-Soldered Headers)
- Price
- £5.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

ESP Quick Change Ronnie Booms: Camo Brown Small 0.3g
- Price
- £7.17
- Rating
- 4.7/5
- Reviews
- 69
- Age
- 4y ago

ESP Trig Hammer Barbed Ronnie Rig : 5
- Price
- £6.27
- Rating
- 4.5/5
- Reviews
- 8
- Age
- 5y ago

GIONAR 3PCS ESP32 Development Board CH340C TYPE-C Dual-Core WiFi + Bluetooth with USB-C Support Arduino IDE & MicroPython/NodeMCU AP/STA/AP+STA CP2102 Chip
- Price
- £11.81
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 8mo ago

XTVTX ESP-32 DevKitC ESP-32 Development Board NodeMCU-32 ESP-WROOM 32D CP2102 Chip Successor module of the ESP-32 DevKit compatible with IDE
- Price
- £5.20
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 2y ago
Newest
by launch date
Ideaspark ESP32 Development Board with Integrated 0.96-Inch OLED Display WiFi + BLE Wireless Module USB Interface Compatible with CH340 Driver for Arduino and MicroPython (Pre-Soldered Headers)
- Price
- £5.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

GIONAR 3PCS ESP32 Development Board CH340C TYPE-C Dual-Core WiFi + Bluetooth with USB-C Support Arduino IDE & MicroPython/NodeMCU AP/STA/AP+STA CP2102 Chip
- Price
- £11.81
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 8mo ago

ELEGOO ESP-32 Super Starter Kit with Tutorial and Development Board USB-C Dual Core Microcontroller Support AP/STA/AP+STA CP2102 Chip Compatible with Arduino IDE
- Price
- £31.59
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 9mo ago

GLEDOPTO ESP32 WLED Digital LED Controller with 4 Channel 15A Fuse Mic Sound UART DIY FCOB Addressable Strip Light for WS2811 WS2812 SK6812 TM1814 WS2813 WS2815 (GL-C-017WL-D)
- Price
- £25.05
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago

diymore 4PCS ESP32-C3 Development Board Mini ESP32 C3 Mini WiFi Bluetooth Module for IOT Projects
- Price
- £12.13
- Rating
- 4.1/5
- Reviews
- 63
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
37
Est. top-5 brand share
73%
Top 20: 99%
Est. top-5 click share
51%
Top 20: 87%
Open market
24%
- ELEGOO37%
- diymore16%
- DST8%
- FREENOVE7%
- JZK5%
- ESP4%
Demand
Esp32 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Esp32 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- esp32152K/yr
- esp32 development board18K/yr
- esp16K/yr
- esp 329K/yr
- esp32 devkit3K/yr
- esp32 devkit v13K/yr
- esp32 wroom4K/yr
- esp32 board2K/yr
Reviews and returns
What reviews say buyers love and hate about Esp32
We read the reviews and the return reasons for every product selling here.
“I just wish they would have simply ensured quality control is better”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Esp32 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









