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Ender 3

Fail

The top 5 brands take 100% of clicks, so Ender 3 is a Fail.

Flapen Score
33
33 / 100
Ranks 714 of 740 Business, Industry & Science niches · −16 vs the category median of 49
Market size
£133K/yr97K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
55%top-5 click share · 4 brands · 11 sellers

Flapen Score

Ender 3 against its category

The dotted line is the Business, Industry & Science average. Past it, Ender 3 is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ender 3 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ender 3 97K times last year and spent an estimated £133K. All 4 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 33 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £133K a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
0.5%
Market size, estimated
£133Ka year
Peak month
October2.6× the quietest month
Top search term
creality45K searches a year

02 · Price

A sale here is worth £292.36.

Listings sell for £292.36 on average, from £15.09 to £885.93. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £292.36 that is £0 to £29K a year per listing.

Average price
£292.36above the $15 to $100 sweet spot
Price range
£15.09–£885.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£29K
Returns
4.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #33 within 3D Printing & Scanning. It carries 223 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#33in 3D Printing & Scanning
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
223per listing
Listings tracked
27

04 · Newcomers

Amazon counts 7 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
7Amazon's first-year sales bar
Average brand age
32 months

Products

Top Ender 3 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£21K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

0%

  • Creality95%
  • FLASHFORGE2%
  • SPARKX2%
  • Comgrow1%
  • Open — no brand owns it (0%)

Demand

Ender 3 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.6×

Search terms

Top Ender 3 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • creality45K/yr
  • creality 3d printer44K/yr
  • 3d printer creality6K/yr
  • creality ender2K/yr

Reviews and returns

What reviews say buyers love and hate about Ender 3

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability12%−0.13

often fails and breaks

Broke after a month

Not durable

Functionality-Overall9%−0.12

Just don't work

Never worked

Malfunctioning

Print Quality9%−0.11

not printing

Of crap dosnt even print good

now it doesn't print anything at all

Connectivity-Overall8%−0.06

the signal here isn't amazing

No app connectivity even though listing was showing it does

Connection problems

Heating7%−0.07

The printer had cut a cable on the heating head, destroyed the heating block and nozzle

The heater wouldn't heat

hotend wouldn't heat

Love

Value For Money27%+1.78

Great value

Great value

Good value

Ease Of Use20%+1.46

Very simple to use with amazing accurate results

Easy to use

Easy operation

Quality-Overall15%+0.15

Fantastic quality

The build quality is excellent it's a sold well built machine that produces good results

The style quality of build is first class

Compatibility-Overall4%−0.03

Very compatible with Orca Flashforge Slicer

Great tool combination for our creality k2

we are happily using it with just our phone

Design-Overall3%+0.21

Well built,

Build area is nice

has been having a great time designing

Return

4.2% Return rate 0% Fixable by listing

Functionality-Overall30%█▅▆▇█▇

Just don't work

Never worked

Malfunctioning

Print Quality18%█▇█▇▇▇

not printing

Of crap dosnt even print good

now it doesn't print anything at all

Defective Material/Parts14%▅▇▅▇▅█
Connectivity-Overall7%▅▅▇█▅▄

the signal here isn't amazing

No app connectivity even though listing was showing it does

Connection problems

Heating4%▃█▄▃▅▅

The printer had cut a cable on the heating head, destroyed the heating block and nozzle

The heater wouldn't heat

hotend wouldn't heat

FAQ

Common Ender 3 questions

Answered from the same tracked data.