empty bottles
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good629.93avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay£10.64avg listing price — sweet spot $15–$100
Price range
Bad£4.13–£18.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-21.4%90-day search growth — must beat 0% to launch
Market size
Bad£31K£31K/yr · 91K searches
According to Flapen's Amazon United Kingdom niche tracking, empty bottles is a £31K/yr Amazon United Kingdom market (91K searches/yr). The top 5 brands hold 58% of demand. Verdict: Skip it — 46/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
empty bottles market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- £43K–£53K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #265
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 3.5%
- Avg brand age
- 32 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
87
Top-5 brand share
58%
Top 20: 97%
Top-5 click share
46%
Top 20: 89%
Open market
36%
- XIANGLONGY21%
- ZMCYN15%
- Palm Safe8%
- hand2mind7%
- FRIUSATE7%
- YBCPACK6%
Demand
Weekly Amazon search volume, last 37 weeks — -21.4% search growth over the last 90 days.Top empty bottles search terms
- sensory bottles32K/yr
- empty bottles24K/yr
- empty plastic bottles5K/yr
- storage bottles for liquid6K/yr
- sensory bottles empty7K/yr
- empty bottle4K/yr
- disposable bottles4K/yr
- sensory bottles for babies4K/yr
- empty water bottles4K/yr
- sensory bottle3K/yr
Top empty bottles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Juice Bottles with Lids 8 Pack 300ml Reusable PET Drink Bottles for Juices
XIANGLONGY£7.124.5★180 rev
ZMCYN 12Pack 12OZ (350ml) Empty Plastic Juice Bottles with Lids Reusable Sensory Bottles Clear Drink Bottles for Juice Smoothie Beverage
ZMCYN£12.004.5★100 rev
FRIUSATE 6 Pcs Plastic Juice Bottles 400ml 300ml Clear PET Plastic Bottles Empty Reusable Drink Bottles Containers with Black Lids for Water Juice Milk and Other Homemade Beverages
FRIUSATE£6.564.3★106 rev
YBCPACK 12 Pack 13.6 OZ (400 ml) Clear PET Plastic Bottles with Black Lids - Smoothie Drink Bottles Ideal for Water Juice Milk and Other Homemade Beverages
YBCPACK£10.734.5★1,132 rev
Playlearn SMGT4 Sensory Small Clear Durable Tubes in Shatter-Proof Plastic Filled with Swirling Liquid and Glitter in Bright Colours Multicolor Medium
Playlearn£9.824.6★300 rev
Newest
by launch date
ztarraum Juice Bottles 12 Pack 8oz/250ml Clear PET Plastic Bottles with Leak-Proof Lids BPA-Free Reusable Empty Drink Containers for Juicing Smoothies Milk Iced Coffee Lunchboxes & Picnics
ztarraum£8.631,187 rev
JOYIN 6 Pcs Sensory Toy Fidget Tubes for Kids with Autism Party Bag Fillers for Kids Calming Water Sensory Bottles for Stress Relief Quiet Prizes & Baby Fidget Toys for Classroom Calm Down Corner
JOYIN£14.3458 rev
24 Pack 200ml Clear Plastic Juice Bottles with Black Lids Reusable Leak-Proof Empty Bottles for Smoothie Milk Homemade Drinks - Tamper Evident Sensory Containers
PANTSLINE£13.8522 rev
ztarraum Juice Bottles with Lids 12 Pack 8oz BPA-Free Reusable Plastic Bottles Leakproof Drink Containers with Funnel Cleaning Brush and Labels for Juice Smoothies and Fridge Storage
ztarraum£9.331,187 rev
LoNinLoAn 6Pcs Empty Plastic Juice Bottles with Black Lids 350ml Clear Reusable Sensory Smoothie PET Bottless for Homemade Drinks and Milk
LoNinLoAn£6.288 rev
Trending
90-day click momentumztarraum Juice Bottles 12 Pack 8oz/250ml Clear PET Plastic Bottles with Leak-Proof Lids BPA-Free Reusable Empty Drink Containers for Juicing Smoothies Milk Iced Coffee Lunchboxes & Picnics
ztarraum£8.634.6★
JOYIN 6 Pcs Sensory Toy Fidget Tubes for Kids with Autism Party Bag Fillers for Kids Calming Water Sensory Bottles for Stress Relief Quiet Prizes & Baby Fidget Toys for Classroom Calm Down Corner
JOYIN£14.343.9★
LoNinLoAn 6Pcs Empty Plastic Juice Bottles with Black Lids 350ml Clear Reusable Sensory Smoothie PET Bottless for Homemade Drinks and Milk
LoNinLoAn£6.283.8★
24 Pack 200ml Clear Plastic Juice Bottles with Black Lids Reusable Leak-Proof Empty Bottles for Smoothie Milk Homemade Drinks - Tamper Evident Sensory Containers
PANTSLINE£13.854.7★
RosewineC 6 Pcs 400ml Plastic Juice Bottles with Lids Sticker Funnel Brush
RosewineC£7.294.3★
What buyers say about empty bottles
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Nice size”
“Good price”
“Exactly what I needed”
“Did NOT leak”
“Easy to use”
“Sturdy, fun and Well Made”
“Exactly what I wanted for my granddaughter, strong and durable”
“Nice products, colourfull and interesting for my child”
“Easy to clean”
What buyers complain about
“Disappointing quality”
“These bottles leak”
“A normal water bottle is too big”
“Not worth it”
“A bit stiff to squeeze I guess that means they wont leak in luggage”
“Lids break on use”
“Ive lost shape”
“The tube with the button broke as soon as a child pushed it”
“And honestly, if it doesnt work right away, dont worry — nothing like this is magic instantly”
“These are not Learning Resources brand”
Top return reasons
Common questions
- Is empty bottles profitable to sell on Amazon United Kingdom?
- The niche generates £31K/yr across 29 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -21.4%. Flapen's verdict: Skip it (46/100).
- How competitive is the empty bottles niche?
- 23 brands and 87 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in empty bottles?
- Top complaints mined from reviews: Quality-Overall, Leak-Proof, Size-Overall. The return rate is 0.6%.
- What does it cost to enter the empty bottles niche?
- Listings span £4.13–£18.32; the average listing price is £10.64 (sweet spot $15–$100). The average incumbent carries 630 reviews — the moat a new listing must climb.