Emergency Lighting
FailDemand is soft, at -39.5% this quarter, so Emergency Lighting is a Fail.
- Flapen Score
- 45 / 100Ranks 482 of 740 Business, Industry & Science niches · −4 vs the category median of 4945
- Market size
- £44K/yr92K searches / yr
- 90-day growth
- -39.5%search demand this quarter
- Competition
- 45%top-5 click share · 24 brands · 51 sellers
Flapen Score
Emergency Lighting against its category
The dotted line is the Business, Industry & Science average. Past it, Emergency Lighting is stronger. Inside it, weaker.
Market
The Emergency Lighting market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Emergency Lighting 92K times last year and spent an estimated £44K. The top 5 brands take 68% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -39.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.
- Searches, last 12 months
- 92K
- Growth, 90 days vs prior 90
- -39.5%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £44Ka year
- Peak month
- November2.7× the quietest month
- Top search term
- emergency light58K searches a year
02 · Price
A sale here is worth £19.16.
Listings sell for £19.16 on average, from £6.25 to £63.48. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £19.16 that is £0 to £2K a year per listing.
- Average price
- £19.16inside the $15 to $100 sweet spot
- Price range
- £6.25–£63.48
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #252 within Occupational Health & Safety Products. It carries 2,723 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 66%
- Out of stock, average day
- 8.4%
- Average rank
- #252in Occupational Health & Safety Products
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,723per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 2 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Emergency Lighting products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
EVOGES IP65 3W Emergency LED Exit Sign Bulkhead Self Test with Legend Set Maintained & Non Maintaned Ceiling & Wall Mounted (Pack of 1)
- Price
- £16.34
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 2y ago
LEDBRITE Emergency Bulkhead Light 4.5W Maintained & Non-Maintained IP65 Ceiling & Wall Fire Safety Light Fitting Exit Legend Included (Energy Class A++)
- Price
- £12.15
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 5y ago
AuctionzLtd LED Emergency Bulkhead Light Fitting - Slimline Maintained & Non-Maintained Waterproof Fire Exit Sign Bulkhead Light - Emergency Light with Green Kit Low Energy EM3 NM3 M3 E3M 3H Battery
- Price
- £10.85
- Rating
- 4.4/5
- Reviews
- 153
- Age
- 11y ago
Blukar Camping Lantern Rechargeable 2000L Camping Lights Lamp for Tent Super Bright 116 LEDs-7 Light Modes 4800mAh Long Battery Life 90Adjustable Outdoor Hanging Tent Accessories for Emergency
- Price
- £12.23
- Rating
- 4.8/5
- Reviews
- 2,926
- Age
- 3y ago
AuctionZ IP65 Emergency Bulkhead Light Energy Efficient 4.5W Maintained & Non-Maintained Fire Safety Exit Sign with 3hr Battery Backup Ceiling & Wall Mounted Emergency Light Ideal for Hospitals
- Price
- £11.93
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 2y ago
Trending
90-day click momentum
Knightsbridge 230V IP65 3W LED Emergency Bulkhead Maintained/Non- Maintained White
- Price
- £16.83
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2y ago
Plug in Motion Sensor Night Light 4 in 1 Automatic Power Failure Light Emergency Light Portable LED Torch Wireless Induction Charging Plug in Night Light for Hallway Stairs Bedroom 4 Pack
- Price
- £43.35
- Rating
- 4.3/5
- Reviews
- 41
- Age
- 10mo ago
LEDBRITE LED Ceiling Light 2D Bulkhead Emergency 18w Fitting IP65 Switchable 3000K 4000K 6500K LED Outputs
- Price
- £25.86
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 9y ago
EVOGES IP65 3W Emergency LED Exit Sign Bulkhead Self Test with Legend Set Maintained & Non Maintaned Ceiling & Wall Mounted (Pack of 1)
- Price
- £16.34
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 2y ago
LEDBRITE LED Ceiling & Wall Light White Bulkhead 5CCT Switchable 2700-6000K 16W Round IP65 Weatherproof Emergency
- Price
- £21.41
- Rating
- 4.4/5
- Reviews
- 173
- Age
- 6y ago
Newest
by launch datePlug in Motion Sensor Night Light 4 in 1 Automatic Power Failure Light Emergency Light Portable LED Torch Wireless Induction Charging Plug in Night Light for Hallway Stairs Bedroom 4 Pack
- Price
- £43.35
- Rating
- 4.3/5
- Reviews
- 41
- Age
- 10mo ago
Brightex Pack of 5 LED Emergency Exit Light Bulkhead IP65 5W Maintained or Non-Maintained Fire Exit Sign Waterproof Safety Emergency Wall Ceiling Light UK Standard
- Price
- £63.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
LEDBRITE LED Ceiling & Wall Light Slimline 2D Bulkhead 8W 12W & 15W 105Lm/W CCT 3000K - 6500K Waterproof IP65 Dome Modern Flush for Commercial Care Homes Hotels Hallway (Emergency)
- Price
- £17.69
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 1y ago
Luqixcey 2 Pack LED Motion Sensor Night Light 4 in 1 LED Power Failure Light Rechargeable Plug in Emergency Flashlight Portable Dimmable Nightlights for Kids Adults Home Power Failure
- Price
- £20.83
- Rating
- 4.2/5
- Reviews
- 50
- Age
- 1y ago
LED NGHT Light Plug in Wall 4 Function Motion Sensor Night Light with Rechargeable Plug Base Power Failure Light Torch and Work Light Emergency Plug in Lights for Hallway (Contemporary 2 Count)
- Price
- £27.61
- Rating
- 4.3/5
- Reviews
- 102
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 falling
Sellers
51
Top-5 brand share
68%
Top 20: 97%
Top-5 click share
45%
Top 20: 79%
Open market
32%
- LEDBRITE25%
- EVOGES12%
- Auctionzltd10%
- Blukar9%
- Generic6%
- Luqixcey6%
Demand
Emergency Lighting search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Emergency Lighting search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- emergency light58K/yr
- emergency lighting13K/yr
- emergency lights6K/yr
- rechargeable emergency light4K/yr
- emergency lights for home6K/yr
- power outage lights4K/yr
Reviews and returns
What reviews say buyers love and hate about Emergency Lighting
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
wont recharge
they stopped being able to charge
it won't charge at all
Broken
failed within few months
didnt last
This light is small
Its larger than I realised
Too small
It doesnt provide enough bright
The brightness is much lower than they describe
Not bright enough
one didnt work properly
just stopped working
it simply does not work
Love
Bright light
Nice a bright
Great Light
Great little tool of quality
Excellent Quality product
Excellent build quality
Good Value
Amazing value
Good value for money
Easy to charge
easy to charge up
charges quick
Long lasting battery
Battery life is good
Good battery
Return
1.1% Return rate 25% Fixable by listing
This light is small
Its larger than I realised
Too small
It doesnt provide enough bright
The brightness is much lower than they describe
Not bright enough
one didnt work properly
just stopped working
it simply does not work
wont recharge
they stopped being able to charge
it won't charge at all
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Emergency Lighting questions
Answered from the same tracked data.