Skip to content

Electronics Kit

Fail

Shoppers spend only $31K a year here, so Electronics Kit is a Fail.

Flapen Score
46
46 / 100
Ranks 447 of 740 Business, Industry & Science niches · −3 vs the category median of 49
Market size
£31K/yr176K searches / yr
90-day growth
-23.0%search demand this quarter
Competition
50%top-5 click share · 26 brands · 38 sellers

Flapen Score

Electronics Kit against its category

The dotted line is the Business, Industry & Science average. Past it, Electronics Kit is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electronics Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Electronics Kit 176K times last year and spent an estimated £31K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
-23.0%
Conversion, latest week
0.8%
Market size, estimated
£31Ka year
Peak month
December3.1× the quietest month
Top search term
electronics kit71K searches a year

02 · Price

A sale here is worth £21.68.

Listings sell for £21.68 on average, from £3.16 to £46.87. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £21.68 that is £0 to £2K a year per listing.

Average price
£21.68inside the $15 to $100 sweet spot
Price range
£3.16–£46.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #228 within Industrial Electrical. It carries 829 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
97%
Out of stock, average day
2.6%
Average rank
#228in Industrial Electrical
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
829per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Electronics Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

38

Top-5 brand share

63%

Top 20: 95%

Top-5 click share

50%

Top 20: 86%

Open market

32%

  • ELEGOO25%
  • BOJACK17%
  • MOGAOPI8%
  • BANRIA8%
  • SUNFOUNDER6%
  • ALLECIN5%

Demand

Electronics Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Electronics Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • electronics kit71K/yr
  • electronic kit15K/yr
  • electronic kits13K/yr
  • electronic components12K/yr
  • electronics kits10K/yr
  • electronic kits for adults8K/yr
  • electronic components kit6K/yr
  • diy electronic kits8K/yr
  • electric kit6K/yr
  • electronics kits for adults9K/yr

Reviews and returns

What reviews say buyers love and hate about Electronics Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting23%−0.10

But the instructions are absolutely terrible

No instructions

Instructions weren't fabulously clear - a beginner could struggle with this kit so it's not wildly suitable for purpose, I feel

Assembly/Installation6%

Now onto using it - as said setting up was fiddly however got it in the end

This one was too tricky for me

Defective Material/Parts5%

Multiple components do not work

Some small components that would be better off using solder paste

Range5%−0.02

FM range does not match UK

Durability5%−0.02

Broke after 5 months

Love

Quality-Overall14%−0.02

Great quality kit

good quality components

Good quality

Value For Money13%−0.01

Great value for money

Good value for money

Great Kit at a Great price

Fun/Entertainment Experience12%+1.38

so much fun

Good toy

this has kept him highly entertained

Instructions/User Manual/Troubleshooting10%−0.10

I found it fairly straightforward

Clear instructions

Easy to follow instructions

Assembly/Installation8%

Easy to build

It was easy to set up

Overall very easy to put together

Return

0.9% Return rate 20% Fixable by listing

Defective Material/Parts21%█▄▄▇▄▃

Multiple components do not work

Some small components that would be better off using solder paste

Functionality-Overall14%▁▄▄▃█▃

Does not work

Instructions/User Manual/Troubleshooting14%▄▄▂▅▄█

But the instructions are absolutely terrible

No instructions

Instructions weren't fabulously clear - a beginner could struggle with this kit so it's not wildly suitable for purpose, I feel

Size-Overall13%▃▄█▁▃▃

rather small

Screens small

all the components were crammed into a plastic bag that was really too small

Connectivity-Overall6%▄▄█▄▁▁

FAQ

Common Electronics Kit questions

Answered from the same tracked data.