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Electrical Connectors

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -14.8% this quarter, so Electrical Connectors is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 740 Business, Industry & Science niches · +1 vs the category median of 49
Market size
£725K/yr1.0M searches / yr
90-day growth
-14.8%search demand this quarter
Competition
54%top-5 click share · 14 brands · 71 sellers

Flapen Score

Electrical Connectors against its category

The dotted line is the Business, Industry & Science average. Past it, Electrical Connectors is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electrical Connectors market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Electrical Connectors 1.0M times last year and spent an estimated £725K. The top 5 brands take 83% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £725K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
6.9%
Market size, estimated
£725Ka year
Peak month
November1.6× the quietest month
Top search term
wago connectors282K searches a year

02 · Price

A sale here is worth £10.11.

Listings sell for £10.11 on average, from £3.08 to £26.88. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £10.11 that is £20K to £25K a year per listing.

Average price
£10.11under the $15 to $100 sweet spot
Price range
£3.08–£26.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
2,000–2,500
Revenue per listing a year
£20K–£25K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within Industrial Electrical. It carries 5,377 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#119in Industrial Electrical
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,377per listing
Listings tracked
22

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Electrical Connectors products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£73K£145K£218K£290K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

71

Est. top-5 brand share

83%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 97%

Open market

14%

  • WAGO63%
  • MBSIVSA7%
  • flintronic6%
  • SDFIXINGS4%
  • GOEDEKE3%
  • Bolatus3%
  • Open — no brand owns it (8 brands, 14%)

Demand

Electrical Connectors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Black Friday '24Holiday '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Electrical Connectors search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wago connectors282K/yr
  • wire connectors158K/yr
  • electrical connectors144K/yr
  • wago108K/yr
  • cable connectors71K/yr
  • wago 22144K/yr
  • electric wire connectors26K/yr
  • electrical wire connectors25K/yr
  • electric connectors18K/yr
  • electric cable connector18K/yr

Reviews and returns

What reviews say buyers love and hate about Electrical Connectors

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Use”
24%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Too large of course”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Electrical Connectors questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data