electric fence tape
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Incredible87.94avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Avg price
Great£20.85avg listing price — sweet spot $15–$100
Price range
Great£10.18–£52.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+22.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£106K£106K/yr · 46K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, electric fence tape is a £106K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
electric fence tape market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £104K–£125K
- units × avg price
- Conversion rate
- 10.9%
- Avg BSR
- #190
- Page quality
- 0%
- Prime
- 50%
- Sponsored
- 63%
- Out of stock
- 10.3%
- Avg brand age
- 41 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
22
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Kerbl78%
- Muttons10%
- Doblit4%
- mumisuto4%
- Hotline3%
- My Animal Command1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +22.9% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.5×
Top electric fence tape search terms
- electric fence tape36K/yr
- electric fencing tape6K/yr
- electric fence tape 40mm4K/yr
Top electric fence tape products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rutland Essentials Poly Tape 20mm (200m) Twin Pack
Kerbl£24.994.7★262 rev
Rutland Essentials Poly Tape 12mm (200m) White/Blue
Kerbl£10.354.5★171 rev
Rutland Essentials Poly Tape 20mm (200m)
Kerbl£12.804.6★454 rev
Rutland Essentials Poly Tape 40mm (200m)
Kerbl£24.534.6★121 rev
Corral TR-CRL0505 Basic Fencing Tape - White 20 mm x 200 m
Kerbl£12.134.6★191 rev
Newest
by launch date
Hotline Proton Electric Fencing Tape - 40mm x 200m White Poly Tape Horse Paddock Durable Quality
Hotline£22.5322 rev
500m Electric Fence Wire 6 Strands Stainless Steel Wire Reel Nylon Electric Fence Rope Portable Rust Resistance Electric Fence Tape Polywire for Farm Horse Sheep Fencing (Blue)
mumisuto£22.4610 rev
Doblit Poly Tape 20mm Electric Fence Ribbon Electrifible Conductor Low Electrical Resistance 6x0.15mm Stainless Steel Strands Horse Tape Paddock (200m Green)
Doblit£20.5617 rev
Proton Twin Pack Electric Fencing Tape - 40mm x 200m White Poly Tape Horse Paddock Quality Durable 400m Total
Hotline£39.0819 rev
My Animal Command 3mm(1/8In) Thick Solar Powered Polywire Electric Fence 1000m/3280 Ft Length for Containment of Livestock Horses Deers Bears Farm Animals Gardens Pets Animal farm Wire
My Animal Command£52.4948 rev
Trending
90-day click momentum
Other BASIC FENCING TAPE 200M X 40MM
Kerbl£17.535.0★
Rutland Essentials Poly Wire Plus (250m)
Kerbl£10.184.4★
500m Electric Fence Wire 6 Strands Stainless Steel Wire Reel Nylon Electric Fence Rope Portable Rust Resistance Electric Fence Tape Polywire for Farm Horse Sheep Fencing (Blue)
mumisuto£22.463.9★
2x 20mm 200 Metre White Electric Fence Poly Tape - Fencing Horse Paddock - ECONOMY
Muttons£19.014.6★
Rutland Essentials Poly Tape 12mm (200m) White/Blue
Kerbl£10.354.5★
What buyers say about electric fence tape
What buyers praise and complain about, mined from review topics.What buyers love
“So much cheaper than the equestrian stores”
“As described”
“Good quality”
“Lightweight”
“Tough and thick”
“As expected fence tape”
What buyers complain about
“I feel like all elecric fence products are low quality in the last few years”
“Flimsy”
“thin cheap”
Top return reasons
Common questions
- Is electric fence tape profitable to sell on Amazon United Kingdom?
- The niche generates £106K/yr across 16 tracked products. 90-day search growth is +22.9%. Flapen's verdict: Worth a look (51/100).
- How competitive is the electric fence tape niche?
- 6 brands and 22 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in electric fence tape?
- Top complaints mined from reviews: Quality-Overall, Strength, Thickness. The return rate is 0.7%.
- When does demand for electric fence tape peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 2.5× the quietest.
- What does it cost to enter the electric fence tape niche?
- Listings span £10.18–£52.49; the average listing price is £20.85 (sweet spot $15–$100). The average incumbent carries 88 reviews — the moat a new listing must climb.