electric fence posts
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Incredible73.68avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible£41.06avg listing price — sweet spot $15–$100
Price range
Great£8.96–£94.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+58.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Market size
Okay£129K£129K/yr · 93K searches
According to Flapen's Amazon United Kingdom niche tracking, electric fence posts is a £129K/yr Amazon United Kingdom market (93K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 58/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
electric fence posts market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £123K–£164K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #253
- Page quality
- 0%
- Prime
- 14%
- Sponsored
- 59%
- Out of stock
- 1.2%
- Avg brand age
- 40 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
13
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
10%
- Doblit24%
- Kerbl23%
- True Products16%
- Hotline Electric Fencing11%
- Agri-Supply11%
- Suregreen4%
- Open — no brand owns it (5 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +58.2% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 2.7×
Top electric fence posts search terms
- electric fence posts62K/yr
- electric fence posts 4ft7K/yr
- electric fence posts 5ft9K/yr
- plastic fence posts7K/yr
- electric fencing posts4K/yr
- electric fence post4K/yr
Top electric fence posts products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rutland Economy 84 cm Poly Post Green (10)
Kerbl£21.594.6★250 rev
Hotline Electric Fencing Value ECO Paddock Posts (10)
Hotline Electric Fencing£20.454.6★120 rev
Doblit 156cm Poly Post Extra Tall 5FT Plastic Fencing Stake | Reinforced Mobile Electric Fence Poles Ideal for Horse Paddocks Equestrian (White Pack of 10)
Doblit£30.084.6★168 rev
True Products 20 x Green 4ft Plastic Fence Post Stake Event Horse Paddock Safety Electric Fencing
True Products£41.544.6★28 rev
50 x 4ft Black Electric Fence Plastic Poly Posts Temporary Fencing Horse Paddock Line Stakes Poles
True Products£82.064.3★16 rev
Newest
by launch date
ECO electric fence post 105cm white 5 pieces in a pack
Rutland£8.961 rev
Electric Fence Poly Posts 4ft X40 (Various Colours Fencing Stake Plastic 1200MM) (White)
Generic£52.596 rev
White 3FT Poly Post 105cm Tall Plastic Fencing Stake | Ideal for Temporary Electric Fences | Portable Mobile Paddock Fencing Livestock Control Grazing for Cattle Horse Sheep (10)
Hotline£21.564 rev
Hotline 156cm Electric Fence Posts 5FT Poly Post | 20 Pack | White Extra Tall Mobile Electric Poles Ideal for Temporary Horse Electric Fences | Portable Paddock Equestrian Livestock Pony Horses
Hotline£53.2012 rev
FENSMILE 20Pcs Electric Fence Posts with Adjustable Clips 116cm Fiberglass Step in Posts with Metal Spikes Portable Fence Post for Patio Garden Lawn
FENSMILE£60.35105 rev
Trending
90-day click momentumECO electric fence post 105cm white 5 pieces in a pack
Rutland£8.965.0★
Agri-Supply 20 x 3ft Electric Fence Poly Posts (White)
Agri-Supply£31.904.5★
FENSMILE 20Pcs Electric Fence Posts with Adjustable Clips 116cm Fiberglass Step in Posts with Metal Spikes Portable Fence Post for Patio Garden Lawn
FENSMILE£60.354.0★
Fortis Electric Polyposts | 4ft | 10 Pack | Plastic Temporary Fencing
Suregreen£26.334.2★
Agri-Supply 20 x 5ft Electric Fence Poly Posts (Green)
Agri-Supply£53.434.9★
What buyers say about electric fence posts
What buyers praise and complain about, mined from review topics.What buyers love
“Decent posts”
“Happy with the good price”
“Done the job perfectly”
“Very good quite strong”
“Easy to use, arrived quickly”
“Good quality plastic posts”
“really sturdy no bends or rusting”
“Great colour”
“They are durable”
What buyers complain about
“they have all broken off at some point - they are very brittle”
“the plastic seems a bit brittle”
Top return reasons
Common questions
- Is electric fence posts profitable to sell on Amazon United Kingdom?
- The niche generates £129K/yr across 22 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +58.2%. Flapen's verdict: Worth a look (58/100).
- How competitive is the electric fence posts niche?
- 11 brands and 13 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in electric fence posts?
- Top complaints mined from reviews: Durability, Strength. The return rate is 0.4%.
- When does demand for electric fence posts peak?
- Demand peaks in Apr–May; the busiest month runs 2.7× the quietest.
- What does it cost to enter the electric fence posts niche?
- Listings span £8.96–£94.65; the average listing price is £41.06 (sweet spot $15–$100). The average incumbent carries 74 reviews — the moat a new listing must climb.