Dust Wipes
FailPrices span $4.64–$15.64, mostly outside the sweet spot, so Dust Wipes is a Fail.
- Flapen Score
- 45 / 100Ranks 482 of 740 Business, Industry & Science niches · −4 vs the category median of 4945
- Market size
- £82K/yr54K searches / yr
- 90-day growth
- -8.5%search demand this quarter
- Competition
- 58%top-5 click share · 10 brands · 59 sellers
Flapen Score
Dust Wipes against its category
The dotted line is the Business, Industry & Science average. Past it, Dust Wipes is stronger. Inside it, weaker.
Market
The Dust Wipes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dust Wipes 54K times last year and spent an estimated £82K. The top 5 brands take 87% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
15.3% of searches ended in a purchase last week.
Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.
- Searches, last 12 months
- 54K
- Growth, 90 days vs prior 90
- -8.5%
- Conversion, latest week
- 15.3%
- Market size, estimated
- £82Ka year
- Top search term
- swiffer dry floor wipes13K searches a year
02 · Price
A sale here is worth £9.95.
Listings sell for £9.95 on average, from £4.64 to £15.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £9.95 that is £2K to £5K a year per listing.
- Average price
- £9.95under the $15 to $100 sweet spot
- Price range
- £4.64–£15.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
56% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #99 within Janitorial & Sanitation Supplies. It carries 1,809 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 88%
- Out of stock, average day
- 4.9%
- Average rank
- #99in Janitorial & Sanitation Supplies
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,809per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Dust Wipes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Pack of 50 Disposable Microfibre Electrostatic Floor Cloths for Flat Swivel Mop Multi Fitting Cleaning Wipes - 29cm x 21cm Fits Most Mops Like Swiffer Etc
- Price
- £4.96
- Rating
- 4.3/5
- Reviews
- 2,901
- Age
- 10y ago

Swiffer Anti-Dust Cloths Pack of 80 White
- Price
- £15.64
- Rating
- 4.7/5
- Reviews
- 12,501
- Age
- 11y ago

Swiffer Dust-Catcher Mop Refills Dry Wipes 36 Cleaning Wipes for Swiffer Broom Catches and Retains 3 Times More Dust Dirt and Hair Than a Classic Broom
- Price
- £8.58
- Rating
- 4.7/5
- Reviews
- 1,470
- Age
- 3y ago

Swiffer - Floor Cleaner Dry Floor Cloths Refill - 80 Pieces
- Price
- £15.07
- Rating
- 4.8/5
- Reviews
- 283
- Age
- 5y ago

PEACHICHA Flash Dust Magnet Dry Mop Refills Disposable Dusting Cloths Floor Cloth Refills Disposable Dust Mop Refills 20 * 30cm 80 Pcs
- Price
- £8.37
- Rating
- 4.4/5
- Reviews
- 132
- Age
- 1y ago
Trending
90-day click momentum
SUZZYVINE Dust Magnet Flash Dry Floor Wipes Flash Dry Mop Refills Electrostatic Floor Cloths for Flat Swivel Mop 20x 30cm Pack of 80 (80Count)
- Price
- £8.80
- Rating
- 4.2/5
- Reviews
- 402
- Age
- 1y ago

Swiffer - Floor Cleaner Dry Floor Cloths Refill - 80 Pieces
- Price
- £15.07
- Rating
- 4.8/5
- Reviews
- 283
- Age
- 5y ago

PEACHICHA Flash Dust Magnet Dry Mop Refills Disposable Dusting Cloths Floor Cloth Refills Disposable Dust Mop Refills 20 * 30cm 80 Pcs
- Price
- £8.37
- Rating
- 4.4/5
- Reviews
- 132
- Age
- 1y ago

JEBBLAS Dry Sweeping Cloths Dry Floor Wipes Disposable Cloths Clean and Away Dry Dusting Mop Cloths Electrostatic Cloths for Flat Swivel Mop 30cm x 22cm Pack of 120
- Price
- £11.78
- Rating
- 4.4/5
- Reviews
- 1,246
- Age
- 8y ago

Swiffer Dust-Catcher Mop Refills Dry Wipes 36 Cleaning Wipes for Swiffer Broom Catches and Retains 3 Times More Dust Dirt and Hair Than a Classic Broom
- Price
- £8.58
- Rating
- 4.7/5
- Reviews
- 1,470
- Age
- 3y ago
Newest
by launch date
SUZZYVINE Dust Magnet Flash Dry Floor Wipes Flash Dry Mop Refills Electrostatic Floor Cloths for Flat Swivel Mop 20x 30cm Pack of 80 (80Count)
- Price
- £8.80
- Rating
- 4.2/5
- Reviews
- 402
- Age
- 1y ago

PEACHICHA Flash Dust Magnet Dry Mop Refills Disposable Dusting Cloths Floor Cloth Refills Disposable Dust Mop Refills 20 * 30cm 80 Pcs
- Price
- £8.37
- Rating
- 4.4/5
- Reviews
- 132
- Age
- 1y ago

PEACHICHA Disposable Dusting Cloths Flash Dust Magnet Dry Mop Refills Floor Dust Remove Pads Speedmop Dry Pad Refills 50 Pcs Mop Not Included
- Price
- £10.04
- Rating
- 4.4/5
- Reviews
- 521
- Age
- 2y ago

HOMEXCEL Dry Sweeping Cloths Pads Compatible with Flash Speedmop- Disposable Duster Refills Mop Pads for Floor Mopping and Cleaning 64 Count
- Price
- £8.19
- Rating
- 4.3/5
- Reviews
- 5,019
- Age
- 2y ago

Swiffer Dust-Catcher Mop Refills Dry Wipes 36 Cleaning Wipes for Swiffer Broom Catches and Retains 3 Times More Dust Dirt and Hair Than a Classic Broom
- Price
- £8.58
- Rating
- 4.7/5
- Reviews
- 1,470
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
59
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
8%
- TDBS The Dustpan and Brush Store35%
- Swiffer28%
- Peachicha11%
- Mr Sheen8%
- SUZZYVINE5%
- HOMEXCEL4%
- Open — no brand owns it (4 brands, 8%)
Search terms
Top Dust Wipes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- swiffer dry floor wipes13K/yr
- dry floor wipes12K/yr
- dust wipes9K/yr
- dry floor wipes dust magnet4K/yr
- pledge dry dusting cloths6K/yr
- dry sweeping cloths3K/yr
- dusting wipes3K/yr
- dust wipes for cleaning3K/yr
Reviews and returns
What reviews say buyers love and hate about Dust Wipes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not as thick as the original Flash ones
Theyre not as thick
Very thin sheets
they are not as good as I've had previously
Not as good as other brands
Bad quality
Dont look like the pictures
Classic misleading example
Nothing like the pictures
Not very fit for purpose
Size is a little big
Very small size
Waste of time and money
Love
Good value
Economical
Excellent value for money
Comes clean
Clean easy
Great for cleaning
Very good duster pads
Good produ t
Excellent product
easy to use
Makes life easy
Very easy to put on
as described in advert
did the job
As described
Return
0.2% Return rate 43% Fixable by listing
Dont look like the pictures
Classic misleading example
Nothing like the pictures
Not very fit for purpose
Size is a little big
Very small size
they are not as good as I've had previously
Not as good as other brands
Bad quality
barely any moisture in them
Difficult to buy off the shelf
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dust Wipes questions
Answered from the same tracked data.









