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Dental Cement

Maybe

An estimated 0.2% of orders come back. But demand is soft, at -17.2% this quarter, so Dental Cement is a Maybe.

Flapen Score
57
57 / 100
Top 18% of 740 Business, Industry & Science niches · +8 vs the category median of 49
Market size
£292K/yr286K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
58%top-5 click share · 14 brands · 81 sellers

Flapen Score

Dental Cement against its category

The dotted line is the Business, Industry & Science average. Past it, Dental Cement is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dental Cement market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dental Cement 286K times last year and spent an estimated £292K. The top 5 brands take 77% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £292K a year.

Searches, last 12 months
286K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
6.7%
Market size, estimated
£292Ka year
Peak month
January1.3× the quietest month
Top search term
dental cement60K searches a year

02 · Price

A sale here is worth £15.27.

Listings sell for £15.27 on average, from £2.32 to £38.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £15.27 that is £11K to £15K a year per listing.

Average price
£15.27inside the $15 to $100 sweet spot
Price range
£2.32–£38.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£11K–£15K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #28 within Professional Dental Supplies. It carries 2,849 reviews at 3.88 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
76%
Out of stock, average day
0.9%
Average rank
#28in Professional Dental Supplies
Average rating
3.88 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,849per listing
Listings tracked
21

04 · Newcomers

4 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
4Amazon's first-year sales bar
Average brand age
36 months

Products

Top Dental Cement products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

£0£15K£29K£44K£58K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 flat

Sellers

81

Est. top-5 brand share

77%

Top 20: 100%

Est. top-5 click share

58%

Top 20: 99%

Open market

18%

  • DenTek23%
  • LIFE20%
  • Latus19%
  • SPIDENT9%
  • Dr Denti7%
  • Magickal Hues5%

Demand

Dental Cement search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dental Cement search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dental cement60K/yr
  • dental glue for teeth28K/yr
  • tooth glue25K/yr
  • dental glue18K/yr
  • tooth cement17K/yr
  • dental cement for crowns16K/yr
  • tooth glue for crowns10K/yr
  • permanent dental cement14K/yr
  • dental glue for crowns15K/yr
  • teeth glue11K/yr

Reviews and returns

What reviews say buyers love and hate about Dental Cement

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dental Cement questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data