Crocodile Clips

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months

199K

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

7.4%

Market size, estimated

£74Ka year

Peak month

November1.2× the quietest month

Top search term

crocodile clips106K searches a year

Listings sell for £5.08 on average, from £2.62 to £13.44. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £5.08 that is £1K to £3K a year per listing.

Average price

£5.08under the $15 to $100 sweet spot

Price range

£2.62–£13.44

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£1K–£3K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #259 within Test & Measurement. It carries 261 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

8.7%

Average rank

#259in Test & Measurement

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

261per listing

Listings tracked

38

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months