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Cpap Mask Wipes

Fail

Prices span $2.73–$17.28, mostly outside the sweet spot, so Cpap Mask Wipes is a Fail.

Flapen Score
42
42 / 100
Ranks 580 of 740 Business, Industry & Science niches · −7 vs the category median of 49
Market size
£83K/yr50K searches / yr
90-day growth
-10.8%search demand this quarter
Competition
68%top-5 click share · 11 brands · 34 sellers

Flapen Score

Cpap Mask Wipes against its category

The dotted line is the Business, Industry & Science average. Past it, Cpap Mask Wipes is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cpap Mask Wipes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cpap Mask Wipes 50K times last year and spent an estimated £83K. The top 5 brands take 85% of clicks. Demand peaks in Mar–Apr. Flapen scores it 42 out of 100, a Fail.

01 · Demand

17.2% of searches ended in a purchase last week.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-10.8%
Conversion, latest week
17.2%
Market size, estimated
£83Ka year
Peak month
April1.9× the quietest month
Top search term
cpap mask wipes33K searches a year

02 · Price

A sale here is worth £9.59.

Listings sell for £9.59 on average, from £2.73 to £17.28. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £9.59 that is £2K to £5K a year per listing.

Average price
£9.59under the $15 to $100 sweet spot
Price range
£2.73–£17.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #90 within Janitorial & Sanitation Supplies. It carries 2,191 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
15.7%
Average rank
#90in Janitorial & Sanitation Supplies
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,191per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Cpap Mask Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£17K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

34

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

10%

  • Snugell27%
  • averpur18%
  • Eyerayo18%
  • IME14%
  • RespLabs Medical Inc.7%
  • Clinell5%
  • Open — no brand owns it (5 brands, 10%)

Demand

Cpap Mask Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '25Spike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 1.9×

Search terms

Top Cpap Mask Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cpap mask wipes33K/yr
  • cpap wipes13K/yr
  • cpap wipes for mask4K/yr

Reviews and returns

What reviews say buyers love and hate about Cpap Mask Wipes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall27%−0.29

Very big tub

They're smaller

These wipes are smaller than a baby wipe

Smell11%−0.01

It's off-putting and verging on unpleasant - almost a chemical fragrance smell

doesn't remove the smell

have no scent just smell

Value For Money9%−0.05

Waste of money

Expensive for what they are

though theyre a bit pricey

Ease Of Use6%−0.10

I found these extremeley difficult to use

It's very difficult to use these when every wipe

Ease Of Cleaning5%+2.42

I was dreading the cleaning of it especially whilst travelling

It's very difficult to use these when every wipe

everytime I want to use it I have to unscrew the lid after taking just one wipe, very frustrating

Love

Ease Of Cleaning34%+2.42

Great for cleaning everything pleasant smell

Good product for quick clean up

clean effectively

Quality-Overall13%+1.08

Good quality

Absolutely reliable

An OK product

Ease Of Use10%−0.10

easy to use

Still very handy to have around for quick and easy cleaning

Handy

Value For Money9%−0.05

Good value

Good value for money

Great value

Advertised Vs Actual Product8%+0.51

Items as described

It do's what it says

Just what needed

Return

0.2% Return rate 45% Fixable by listing

Size-Overall30%▂█▃▆▇▆

Very big tub

They're smaller

These wipes are smaller than a baby wipe

Smell11%█▁▂▂▁▃

It's off-putting and verging on unpleasant - almost a chemical fragrance smell

doesn't remove the smell

have no scent just smell

Moist/Dry9%▁▁█▆▁▁

They're too wet

Advertised Vs Actual Product8%▁█▄▁▅▁

Misleading description

Defective Material/Parts8%▁▁▁▅▁█

FAQ

Common Cpap Mask Wipes questions

Answered from the same tracked data.