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Coffee Stirrers

Fail

Prices span $2.57–$9.89, mostly outside the sweet spot, so Coffee Stirrers is a Fail.

Flapen Score
48
48 / 100
Ranks 388 of 740 Business, Industry & Science niches · −1 vs the category median of 49
Market size
£132K/yr141K searches / yr
90-day growth
-13.3%search demand this quarter
Competition
61%top-5 click share · 19 brands · 42 sellers

Flapen Score

Coffee Stirrers against its category

The dotted line is the Business, Industry & Science average. Past it, Coffee Stirrers is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coffee Stirrers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Coffee Stirrers 141K times last year and spent an estimated £132K. The top 5 brands take 61% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

14.8% of searches ended in a purchase last week.

Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £132K a year.

Searches, last 12 months
141K
Growth, 90 days vs prior 90
-13.3%
Conversion, latest week
14.8%
Market size, estimated
£132Ka year
Peak month
November1.6× the quietest month
Top search term
coffee stirrers44K searches a year

02 · Price

A sale here is worth £6.35.

Listings sell for £6.35 on average, from £2.57 to £9.89. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £6.35 that is £6K to £8K a year per listing.

Average price
£6.35under the $15 to $100 sweet spot
Price range
£2.57–£9.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,000–1,250
Revenue per listing a year
£6K–£8K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #107 within Food Service Equipment & Supplies. It carries 3,830 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
85%
Out of stock, average day
2.9%
Average rank
#107in Food Service Equipment & Supplies
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,830per listing
Listings tracked
20

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Coffee Stirrers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£13K£20K£26K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

42

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

33%

  • HJSEL19%
  • Edenpack13%
  • MOXYOY10%
  • We Can Source It Ltd10%
  • Healthy Home9%
  • XREE6%

Demand

Coffee Stirrers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Coffee Stirrers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coffee stirrers44K/yr
  • stirrers20K/yr
  • wooden stirrers21K/yr
  • coffee stirrer10K/yr
  • wooden coffee stirrers11K/yr
  • stirrers for hot drinks9K/yr
  • stirrer8K/yr
  • wooden stirrers for hot drinks7K/yr
  • coffee stirrers wood5K/yr
  • stirring sticks4K/yr

Reviews and returns

What reviews say buyers love and hate about Coffee Stirrers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability26%−0.28

Broke quickly

Does not last

Broke within few weeks

Functionality-Overall15%−0.18

Never worked

The speed is so slow

Didn't work

Strength8%−0.05

Quite flimsy

Not robust

Not quite strong enough for me

Quality-Overall8%+0.62

Low quality production value

Bad quality

Flimsy very poor quality

Charging7%−0.01

Cannot charge this thing

No charging cable

charging is a problem

Love

Quality-Overall14%+0.62

does the job extremely well

Good well made product

Excellent product

Value For Money13%+0.90

Good price

Excellent value for money

Excellent value

Ease Of Use12%+0.89

What I love most is how easy it is — just press a button

Easy to use

Great little handy item

Advertised Vs Actual Product11%+0.75

Works as advertised

Just what I wanted

As described

Efficiency7%+0.40

Does the job well

It just works

effective

Return

0.5% Return rate 8% Fixable by listing

Functionality-Overall41%█▇▇▆▆▆

Never worked

The speed is so slow

Didn't work

Charging11%▆▇▄██▆

Cannot charge this thing

No charging cable

charging is a problem

Strength9%▄█▄▇▅▅

Quite flimsy

Not robust

Not quite strong enough for me

Quality-Overall7%▅▄▆▆█▅

Low quality production value

Bad quality

Flimsy very poor quality

Touch/Button Controls5%▄▆▃▄▃█

Button Got stuck

the button wouldnt work

I am not a fan of the button

FAQ

Common Coffee Stirrers questions

Answered from the same tracked data.