Cling Film Refill
FailThe top 5 brands take 100% of clicks, so Cling Film Refill is a Fail.
- Flapen Score
- 42 / 100Ranks 580 of 740 Business, Industry & Science niches · −7 vs the category median of 4942
- Market size
- £70K/yr33K searches / yr
- 90-day growth
- -6.2%search demand this quarter
- Competition
- 83%top-5 click share · 4 brands · 71 sellers
Flapen Score
Cling Film Refill against its category
The dotted line is the Business, Industry & Science average. Past it, Cling Film Refill is stronger. Inside it, weaker.
Market
The Cling Film Refill market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cling Film Refill 33K times last year and spent an estimated £70K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
9.2% of searches ended in a purchase last week.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- -6.2%
- Conversion, latest week
- 9.2%
- Market size, estimated
- £70Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- wrapmaster19K searches a year
02 · Price
A sale here is worth £23.02.
Listings sell for £23.02 on average, from £11.16 to £34.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £23.02 that is £6K to £12K a year per listing.
- Average price
- £23.02inside the $15 to $100 sweet spot
- Price range
- £11.16–£34.50
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£12K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #138 within Packaging & Shipping Supplies. It carries 538 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 60%
- Out of stock, average day
- 0.0%
- Average rank
- #138in Packaging & Shipping Supplies
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 538per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Cling Film Refill products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wrapmaster Foil & Cling Dispenser Safe & Easy Dispenser with Concealed Cutter Refills Available
- Price
- £19.68
- Rating
- 4.4/5
- Reviews
- 1,493
- Age
- 11y ago

Wrapmaster 1000 Catering Dispenser-White
- Price
- £16.20
- Rating
- 4.4/5
- Reviews
- 571
- Age
- 18y ago

Wrapmaster 1000 clingfilm refills x 3 rolls 100m each
- Price
- £11.16
- Rating
- 4.4/5
- Reviews
- 1,396
- Age
- 16y ago

We Can Source It Ltd - Wrapmaster 3000 Film and Foil Dispenser for Home and Commercial Kitchens
- Price
- £30.33
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 7y ago

We Can Source It Ltd - Wrapmaster 4500 18 inch Cling Film Dispenser - Foil Cutter Box with Pull Press and Release Mechanism - Refillable Easy Clean and Safe Kitchen Film Cutter
- Price
- £34.50
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 3y ago
Trending
90-day click momentum
WRAPMASTER 3000 CLING FILM REFILLS - 3 ROLLS 12 Wide x 1000ft Long
- Price
- £20.23
- Rating
- 4.6/5
- Reviews
- 609
- Age
- 13y ago

We Can Source It Ltd - Wrapmaster 4500 18 inch Cling Film Dispenser - Foil Cutter Box with Pull Press and Release Mechanism - Refillable Easy Clean and Safe Kitchen Film Cutter
- Price
- £34.50
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 3y ago

Wrapmaster 1000 Catering Dispenser-White
- Price
- £16.20
- Rating
- 4.4/5
- Reviews
- 571
- Age
- 18y ago

We Can Source It Ltd - Wrapmaster 3000 Film and Foil Dispenser for Home and Commercial Kitchens
- Price
- £30.33
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 7y ago

Wrapmaster 1000 12 Cling Film / Foil Dispenser with 3 Rolls of Cling Film 12 x 30m
- Price
- £27.05
- Rating
- 4.6/5
- Reviews
- 170
- Age
- 13y ago
Newest
by launch date
We Can Source It Ltd - Wrapmaster 4500 18 inch Cling Film Dispenser - Foil Cutter Box with Pull Press and Release Mechanism - Refillable Easy Clean and Safe Kitchen Film Cutter
- Price
- £34.50
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 3y ago

Wrapmaster 4500 cling film refills 45cm x 300m (3)
- Price
- £26.89
- Rating
- 4.7/5
- Reviews
- 439
- Age
- 5y ago

We Can Source It Ltd - Wrapmaster 1000 Cling Film 30cm x 100m 3 Rolls Premium Kitchen Wrap for Professional Catering Food Preservation and Freezing Compatible with Wrapmaster Dispensers
- Price
- £13.18
- Rating
- 4.5/5
- Reviews
- 519
- Age
- 7y ago

We Can Source It Ltd - Wrapmaster 3000 Film and Foil Dispenser for Home and Commercial Kitchens
- Price
- £30.33
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 7y ago

Wrapmaster Foil & Cling Dispenser Safe & Easy Dispenser with Concealed Cutter Refills Available
- Price
- £19.68
- Rating
- 4.4/5
- Reviews
- 1,493
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
71
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- lakeland42%
- Wrapmaster35%
- We Can Source It Ltd19%
- Rosdeca3%
- Open — no brand owns it (0%)
Demand
Cling Film Refill search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Search terms
Top Cling Film Refill search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wrapmaster19K/yr
- wrapmaster 100011K/yr
- wrap master3K/yr
Reviews and returns
What reviews say buyers love and hate about Cling Film Refill
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The rolls are too short
it doesnt fit my one
Extremely small no bigger then what you can get for a quarter of the price in a supermarket
The cling film is extremely poor quality and just tears
Very thin and the poorest quality
Rubbish
Its more of a compatibility issue than anything else
This does NOT fit the wrapmaster 3000
Is not compatible with Lakeland refills
Expensive
I don't think it is value for money
Waste of my money
Product descriptions do not even hint at that
Should not advertise it is in stock
Love
High quality cling wrap
Excellent product
Good quality
Reasonably priced
Good Price
Good value for the money
It does the job
As described
just what I wanted
Easy to use
it's so user friendly
Very handy
Dispenser
easy to dispense folm
The best cling film dispenser I have ever used
Return
1.1% Return rate 67% Fixable by listing
The rolls are too short
it doesnt fit my one
Extremely small no bigger then what you can get for a quarter of the price in a supermarket
Its more of a compatibility issue than anything else
This does NOT fit the wrapmaster 3000
Is not compatible with Lakeland refills
Couldn't get this to work
it really doesn't work great for us compared to standard supermarket options when used with the wrapmaster system
Product descriptions do not even hint at that
Should not advertise it is in stock
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cling Film Refill questions
Answered from the same tracked data.









