Chicken Feed
Chicken Feed shows low returns (0.0%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Flapen Score
Is Chicken Feed profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Chicken Feed is a £254K/yr Amazon United Kingdom market (156K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 50/100.
Chicken Feed: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +17.2% over the last 90 days and 15.5% of searches end in a purchase.
£254K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 17 products
Top Chicken Feed products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Extra Select Chicken Feed Layers Pellets - Laying Poultry Feed for Hens Geese Ducks - 100% Natural Layers Pellets 2kg
- Price
- £2.18
- Rating
- 4.5/5
- Reviews
- 395
- Age
- 13y ago
Copdock Mill Poultry Gold Chicken Feed 20kg - Highly Nutritious Premium Food - Contains Layers Pellets Grit & Oyster Shells for Chickens - High in Calcium
- Price
- £18.21
- Rating
- 4.6/5
- Reviews
- 721
- Age
- 8y ago
Extra Select Mixed Corn Poultry Feed Tub 5 Litre (packaging may vary)
- Price
- £4.38
- Rating
- 4.4/5
- Reviews
- 2,391
- Age
- 10y ago
Walter Products Layers Pellets 20kg Bag High Protein Chicken Duck & Bird Feed - Complete Feed for Healthy Egg Production Muscle Tissue and Feather Development
- Price
- £15.22
- Rating
- 4.3/5
- Reviews
- 79
- Age
- 11mo ago
Extra Select Chicken Dlight Complimentary Chicken Feed Tub 5 Litre Packaging may vary
- Price
- £4.89
- Rating
- 4.4/5
- Reviews
- 646
- Age
- 10y ago
Trending
90-day click momentum
Extra Select Mixed Corn for Chickens - Premium Chicken and Poultry Feed Ideal for Scratch or Feeders Nutritious Yolk-Boosting Recipe - Chicken Corn 2.5kg
- Price
- £2.57
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 4y ago
Chicken Feed 1.8kg - Complete Food for Laying Hens Poultry Ducks Geese - Feed Dry or Add Water to Make A Moist Mash - Seedzbox Backyard Chickens
- Price
- £10.12
- Rating
- 3.8/5
- Reviews
- 44
- Age
- 2y ago
Walter Products Layers Pellets 20kg Bag High Protein Chicken Duck & Bird Feed - Complete Feed for Healthy Egg Production Muscle Tissue and Feather Development
- Price
- £15.22
- Rating
- 4.3/5
- Reviews
- 79
- Age
- 11mo ago
5kg Corn With Extra Oyster Shell Chicken Food - Enriched Corn Mix with Wheat Split Maize Layers PelletsAnd Oyster Shell Grit.
- Price
- £8.30
- Rating
- 4.9/5
- Reviews
- 24
- Age
- 2y ago
Premium Dried Mealworms 5L Bag UKGROW
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 6y ago
Newest
by launch dateWalter Products Layers Pellets 20kg Bag High Protein Chicken Duck & Bird Feed - Complete Feed for Healthy Egg Production Muscle Tissue and Feather Development
- Price
- £15.22
- Rating
- 4.3/5
- Reviews
- 79
- Age
- 11mo ago
Walter Products Mixed Corn 20kg - Appetising Chicken Feed Mix Bird Food with Wheat & Maize Essential Carbs & Omega Oils Ideal Chicken Treats for Hens
- Price
- £14.63
- Rating
- 4.5/5
- Reviews
- 48
- Age
- 11mo ago
Copdock Mill Range Layers pellets with Urtica Plus Dried Nettle Complete Feed for Chickens and all types of Poultry 20kg Help improve egg quality and health
- Price
- £20.40
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 1y ago
5kg Corn With Extra Oyster Shell Chicken Food - Enriched Corn Mix with Wheat Split Maize Layers PelletsAnd Oyster Shell Grit.
- Price
- £8.30
- Rating
- 4.9/5
- Reviews
- 24
- Age
- 2y ago
Chicken Feed 1.8kg - Complete Food for Laying Hens Poultry Ducks Geese - Feed Dry or Add Water to Make A Moist Mash - Seedzbox Backyard Chickens
- Price
- £10.12
- Rating
- 3.8/5
- Reviews
- 44
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
18
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
1%
- Extra Select47%
- Copdock Mill30%
- Walter Products Wildlife and Aquatics11%
- Seedzbox5%
- SuperGift.com4%
- Invigortex2%
- Open — no brand owns it (1 brand, 1%)
Chicken Feed demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct · busiest ÷ quietest = 2.6×
Top Chicken Feed search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- chicken feed97K/yr
- chicken food42K/yr
- poultry feed5K/yr
- chicken feed 20kg5K/yr
- hen food4K/yr
- organic chicken feed3K/yr
What reviews say buyers love and hate about Chicken Feed
What buyers mention most, as a share of all reviews.
What buyers love
95% of reviews“Excellent Product”
“Value for money”
“Suitable for peacocks”
“Chickens have really enjoyed this food”
“The pellets are easily digestible”
What buyers complain about
76% of reviews“Not fit for purpose mis fold item”
“total waste of money”
“Incorrectly advertised”
“Very flimsy tub”
“Perhaps it would be beneficial to the company to have such products contained within plastic or something that doesn't absorb water”
Common Chicken Feed questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
