How competitive is the Cavilon Barrier Cream niche on Amazon United Kingdom?

5 brands and 52 sellers compete in Cavilon Barrier Cream on Amazon United Kingdom. The top 5 Cavilon Barrier Cream products take 87% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Cavilon Barrier Cream?

Cavilon Barrier Cream buyers on Amazon United Kingdom complain most about Functionality-Overall, Quality-Overall, Contamination, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Cavilon Barrier Cream niche?

Cavilon Barrier Cream sells for £11.74 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £7.50–£31.62. The average incumbent carries 1,506 reviews — the moat a new listing must climb.

Cavilon Barrier Cream

brand-locked demand (top 5 brands take 100% of clicks) — Cavilon Barrier Cream doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Cavilon Barrier Cream profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cavilon Barrier Cream is a £254K/yr Amazon United Kingdom market (103K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Cavilon Barrier Cream: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +2.7% over the last 90 days and 21.1% of searches end in a purchase.

£254K

revenue / yr

Units sold / yr25K

Search volume / yr+2.7%103K

Conversion rate21.1%

Avg price£11.74

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 52

Top-5 product click share87%

Open market0%

Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 10 products

Top Cavilon Barrier Cream products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

3M Cavilon Durable Barrier Cream 92gr cream

Price: £10.88
Rating: 4.7/5
Reviews: 459
Age: 7y ago

Cavilon 3M Durable Barrier Cream Fragrance Free 3.25 Ounce (92G) Tube (Pack Of 2)

Price: £17.13
Rating: 4.6/5
Reviews: 2,168
Age: 11y ago

3M Cavilon 3392G Durable Barrier Cream 92 g Tube

Price: £10.45
Rating: 4.6/5
Reviews: 4,261
Age: 16y ago

3M Cavilon Barrier Film Pump Spray 28 ml

Price: £8.28
Rating: 4.6/5
Reviews: 1,112
Age: 14y ago

3M Cavilon Durable Barrier Cream 28 g Tube

Price: £7.76
Rating: 4.6/5
Reviews: 4,261
Age: 15y ago

Newest

by launch date

3M Cavilon No Sting Barrier Film 3346E 28ml spray

Price: £7.99
Rating: 4.4/5
Reviews: 85
Age: 6y ago

3M Cavilon Durable Barrier Cream 92gr cream

Price: £10.88
Rating: 4.7/5
Reviews: 459
Age: 7y ago

3M Cavilon Durable Barrier Cream: 92g Tube - Case of 12 - Advanced Healthcare Protection

Price: £91.59
Rating: 5.0/5
Reviews: 6
Age: 9y ago

Cavilon 3M Durable Barrier Cream Fragrance Free 3.25 Ounce (92G) Tube (Pack Of 2)

Price: £17.13
Rating: 4.6/5
Reviews: 2,168
Age: 11y ago

Cavilon No Sting Barrier Film Pack of 5 1ml Applicators

Price: £7.50
Rating: 4.6/5
Reviews: 233
Age: 11y ago

Competition: brands, sellers & click share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

3M58%
Inscape Data22%
Cavilon17%
FOXCUP3%
Complete Care Shop1%

Cavilon Barrier Cream demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume103KCVR21.1%Products10Brands5Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews1,506Avg BSR#263

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Cavilon Barrier Cream search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

cavilon barrier cream55K/yr +2.5%19.7% conv.
cavilon17K/yr +3.5%14.2% conv.
cavilon barrier spray13K/yr +19.9%19.7% conv.
cavilon cream7K/yr -11.0%13.3% conv.
cavilon barrier cream 500g5K/yr -20.7%22.0% conv.
cavilon spray6K/yr +0.4%17.4% conv.

What reviews say buyers love and hate about Cavilon Barrier Cream

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews

Value For Money30%

“Fair Price”

Ease Of Use10%

“Easy to use”

Moist/Dry8%

“The cream forms a protective barrier that locks in moisture”

Quality-Overall8%

“Excellent quality”

Water Resistance8%

“Used after an operation on a wound to stop water penetration did a great job”

What buyers complain about

68% of reviews

Functionality-Overall10%

“dont work as well”

Quality-Overall10%

“Bad quality”

Contamination10%

“bacterial contamination or chemical degradation”

Allergies10%

“itch they cause”

Value For Money10%

“price to high”

Common Cavilon Barrier Cream questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cavilon Barrier Cream 44/100 on Amazon United Kingdom — Skip it. The niche generates £254K/yr across 10 tracked products. Search demand moved +2.7% over the last 90 days.