Butcher Paper
MaybeReturns run at only 0.5% of orders. But the top 5 products take 75% of clicks, so Butcher Paper is a Maybe.
- Flapen Score
- 57 / 100Top 18% of 740 Business, Industry & Science niches · +8 vs the category median of 4957
- Market size
- £127K/yr80K searches / yr
- 90-day growth
- +118.6%search demand this quarter
- Competition
- 75%top-5 click share · 9 brands · 14 sellers
Flapen Score
Butcher Paper against its category
The dotted line is the Business, Industry & Science average. Past it, Butcher Paper is stronger. Inside it, weaker.
Market
The Butcher Paper market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Butcher Paper 80K times last year and spent an estimated £127K. The top 5 brands take 87% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
14.1% of searches ended in a purchase last week.
Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +118.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £127K a year.
- Searches, last 12 months
- 80K
- Growth, 90 days vs prior 90
- +118.6%
- Conversion, latest week
- 14.1%
- Market size, estimated
- £127Ka year
- Peak month
- May2.6× the quietest month
- Top search term
- butcher paper38K searches a year
02 · Price
A sale here is worth £11.32.
Listings sell for £11.32 on average, from £7.62 to £26.26. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At £11.32 that is £11K to £14K a year per listing.
- Average price
- £11.32under the $15 to $100 sweet spot
- Price range
- £7.62–£26.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £11K–£14K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #31 within Food Service Equipment & Supplies. It carries 345 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 93%
- Out of stock, average day
- 6.0%
- Average rank
- #31in Food Service Equipment & Supplies
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 345per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Butcher Paper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Butcher Paper for Smoking Meat Food Grade Kraft Paper for Grill Smoker Fish Meat Grill Perfect Cooking of Juicy 30.5 cm x 60ft
- Price
- £9.96
- Rating
- 4.5/5
- Reviews
- 272
- Age
- 2y ago
Pink Butcher Paper Roll for Smoking Meat - 30.5 cm x 60 Feet Unbleached Food Grade BBQ Wrapping Paper for Brisket Grilling Barbecue Oven & Pit Smoker Use.
- Price
- £7.94
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1y ago
Butcher Paper Pink Original Butcher Paper for Grill BBQ Smoker Fish Meat Perfect Cooking of Juicy(42cm×15 metre roll)
- Price
- £10.52
- Rating
- 4.6/5
- Reviews
- 235
- Age
- 2y ago
Firefly Barbecue Pink Butcher Paper Roll for BBQ Smoking & Baking - 24 x 5m FDA-Compliant Moisture-Resistant Wrap - Professional-Grade Meat Smoking Paper for Texas-Style Barbecue & Food Service
- Price
- £11.33
- Rating
- 4.6/5
- Reviews
- 109
- Age
- 1y ago
Butcher Paper Kraft Paper Butcher Paper Peach Paper for BBQ Smoker Fish Meat SausagePerfect Cooking of Juicy
- Price
- £8.78
- Rating
- 4.8/5
- Reviews
- 26
- Age
- 2y ago
Trending
90-day click momentum
LATERN Butcher Paper Roll 30CM x 30M Food Grade Kraft Paper Unbleached Unwaxed Uncoated Peach Butcher Papers for Smoker BBQ Grilling Smoking Meat Cooking of Juicy
- Price
- £11.28
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 8mo ago
LATERN Butcher Paper Roll 30CM x 18M Food Grade Kraft Paper Unbleached Unwaxed Uncoated Peach Butcher Papers for Smoker BBQ Grilling Smoking Meat Cooking of Juicy
- Price
- £8.76
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 8mo ago
Bryco Goods Pink Butcher Paper Roll with Dispenser Box 18 x 175 (2100) Food-Grade Peach Butcher Paper for Smoker BBQ Grilling Smoking Meat - USA Made - Unbleached Uncoated and Unwaxed
- Price
- £26.26
- Rating
- 4.8/5
- Reviews
- 3,136
- Age
- 5y ago
LATERN Brown Kraft Butcher Paper Roll 39cm x 50M Food Grade Wrapping Paper for BBQ and Smoking Meat - Unbleached Unwaxed & Uncoated - with 100M Cotton Twine & Tape
- Price
- £14.62
- Rating
- 4.3/5
- Reviews
- 452
- Age
- 7y ago
Pink Butcher Paper Roll for Smoking Meat - 30.5 cm x 60 Feet Unbleached Food Grade BBQ Wrapping Paper for Brisket Grilling Barbecue Oven & Pit Smoker Use.
- Price
- £7.94
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1y ago
Newest
by launch dateLATERN Butcher Paper Roll 30CM x 18M Food Grade Kraft Paper Unbleached Unwaxed Uncoated Peach Butcher Papers for Smoker BBQ Grilling Smoking Meat Cooking of Juicy
- Price
- £8.76
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 8mo ago
LATERN Butcher Paper Roll 30CM x 30M Food Grade Kraft Paper Unbleached Unwaxed Uncoated Peach Butcher Papers for Smoker BBQ Grilling Smoking Meat Cooking of Juicy
- Price
- £11.28
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 8mo ago
Pink Butcher Paper Roll for Smoking Meat - 30.5 cm x 60 Feet Unbleached Food Grade BBQ Wrapping Paper for Brisket Grilling Barbecue Oven & Pit Smoker Use.
- Price
- £7.94
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1y ago
Firefly Barbecue Pink Butcher Paper Roll for BBQ Smoking & Baking - 24 x 5m FDA-Compliant Moisture-Resistant Wrap - Professional-Grade Meat Smoking Paper for Texas-Style Barbecue & Food Service
- Price
- £11.33
- Rating
- 4.6/5
- Reviews
- 109
- Age
- 1y ago
Pink Butcher Paper 40cm * 10m Barbecue Paper
- Price
- £7.62
- Rating
- 3.8/5
- Reviews
- 18
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
14
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
10%
- BEIBOON40%
- xocome19%
- zaizah13%
- FireFly Barbecue7%
- LATERN7%
- DYOUen4%
- Open — no brand owns it (3 brands, 10%)
Demand
Butcher Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 2.6×
Search terms
Top Butcher Paper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- butcher paper38K/yr
- butchers paper28K/yr
- butchers paper bbq smoking8K/yr
- butcher paper for smoking5K/yr
Reviews and returns
What reviews say buyers love and hate about Butcher Paper
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Maybe I read the dimensions incorrectly-
narrow
not as wide as Id expected
NO STANDARDS CERTIFICATE as pretensed - puts people at risk
hard to remove
Thinner than anticipated
Sticking to the meat
Love
The width of this particular brand is great
Good Quality
quality seems good for the price
reasonable price for the volume
Good value for money
Good value
Perfect for smoking and BBQ cooking
Fantastic on BBQ & air fryer
Also handy for baking or general kitchen prep
this one holds up well where it matters
It looks and feels strong, wraps meat nicely, and holds up well during long smoking sessions
had lasted me well
Does the job
Return
0.5% Return rate 72% Fixable by listing
Maybe I read the dimensions incorrectly-
narrow
not as wide as Id expected
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Butcher Paper questions
Answered from the same tracked data.