Bug Hotel
MaybeReturns run at only 0.3% of orders. But shoppers spend only $143K a year here, so Bug Hotel is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 740 Business, Industry & Science niches · +10 vs the category median of 4959
- Market size
- £143K/yr295K searches / yr
- 90-day growth
- +104.2%search demand this quarter
- Competition
- 57%top-5 click share · 21 brands · 42 sellers
Flapen Score
Bug Hotel against its category
The dotted line is the Business, Industry & Science average. Past it, Bug Hotel is stronger. Inside it, weaker.
Market
The Bug Hotel market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bug Hotel 295K times last year and spent an estimated £143K. The top 5 brands take 75% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
4.1% of searches ended in a purchase last week.
Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +104.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £143K a year.
- Searches, last 12 months
- 295K
- Growth, 90 days vs prior 90
- +104.2%
- Conversion, latest week
- 4.1%
- Market size, estimated
- £143Ka year
- Peak month
- May5.7× the quietest month
- Top search term
- bee hotel69K searches a year
02 · Price
A sale here is worth £11.90.
Listings sell for £11.90 on average, from £4.20 to £20.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £11.90 that is £6K to £9K a year per listing.
- Average price
- £11.90under the $15 to $100 sweet spot
- Price range
- £4.20–£20.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
66% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #57 within Agricultural Equipment & Supplies. It carries 617 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 69%
- Out of stock, average day
- 21.6%
- Average rank
- #57in Agricultural Equipment & Supplies
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 617per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Bug Hotel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Pelle & Sol Eco-Friendly Bee House | Bug Hotel for Bees Butterfly Insect | Kid Friendly Weather Resistant Hanging Bee Hotel Bamboo Nesting Habitat | Bug House Garden Decor & Nature Gifts for Kids
- Price
- £13.08
- Rating
- 4.4/5
- Reviews
- 685
- Age
- 4y ago
Pet Ting Wooden Insect Bee House Natural Wood Bug Hotel Shelter Garden Nest Box 26cm Beige
- Price
- £7.05
- Rating
- 4.5/5
- Reviews
- 2,684
- Age
- 6y ago
Small Wooden Insect Hotel Eco Friendly House Natural for Bee Butterfly 16.5cm
- Price
- £4.20
- Rating
- 4.5/5
- Reviews
- 2,684
- Age
- 6y ago
Woodside Wooden Insect & Bee House Natural Wood Bug Hotel Shelter Garden Nest Box
- Price
- £10.79
- Rating
- 4.7/5
- Reviews
- 1,775
- Age
- 10y ago
Wooden Insect House Hotel Eco Friendly Bee Ladybug Butterfly Insects 25.5 cm
- Price
- £8.34
- Rating
- 4.6/5
- Reviews
- 327
- Age
- 6y ago
Trending
90-day click momentum
Bee Hotel FSC1 Wood & bamboo construction 22 x 15 x 8 cm
- Price
- £9.94
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 6mo ago
My Garden Insect House for Garden Bees & Butterflies - Outdoor Bug Hotel Shelter Solid Pine Wood Bee House with Multi Chambers - Weather Resistant Wildlife Habitat Easy Mount
- Price
- £12.17
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 3mo ago
eggologic Hive Pod Bee Hotel Modern Insect House for Gardens Solitary Bee House with Natural Nesting Tubes Wall-Mounted Bug Box for Pollinators for Gardeners - Tuscan Green
- Price
- £19.16
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 1y ago
ADEPTNA Wooden Garden Insect Hotel for all Creatures Great and Small - Nest Home for Bees Beetles Ants Ladybirds and all Sorts of Insects (LARGE INSECT HOTEL)
- Price
- £12.45
- Rating
- 4.6/5
- Reviews
- 153
- Age
- 6y ago
Pink Insect Hotel Home House Bees Bugs and Insects Nesting Box
- Price
- £6.65
- Rating
- 4.5/5
- Reviews
- 197
- Age
- 6y ago
Newest
by launch dateMy Garden Insect House for Garden Bees & Butterflies - Outdoor Bug Hotel Shelter Solid Pine Wood Bee House with Multi Chambers - Weather Resistant Wildlife Habitat Easy Mount
- Price
- £12.17
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 3mo ago
Bee Hotel FSC1 Wood & bamboo construction 22 x 15 x 8 cm
- Price
- £9.94
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 6mo ago
eggologic Hive Pod Bee Hotel Modern Insect House for Gardens Solitary Bee House with Natural Nesting Tubes Wall-Mounted Bug Box for Pollinators for Gardeners - Tuscan Green
- Price
- £19.16
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 1y ago
Mason Bee House JZDF Bug Hotel Bug Hotel Carpenter Bee House for The Garden Leaf Cutter Bees House
- Price
- £20.98
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 1y ago
Peterkin Classics | Bug City: Bug Hotel - learn about the creepy crawly world building habitats with pods tunnels and viewing tub | Learning & Education | Explorer Toys | Ages 3+
- Price
- £12.25
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
42
Top-5 brand share
75%
Top 20: 99%
Top-5 click share
57%
Top 20: 91%
Open market
22%
- Pet Ting38%
- Pelle & Sol19%
- Woodside10%
- ADEPTNA5%
- Wildlife World4%
- Gate 353%
Demand
Bug Hotel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 5.7×
Search terms
Top Bug Hotel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bee hotel69K/yr
- bug hotel70K/yr
- bee house29K/yr
- bee hotels for gardens uk27K/yr
- insect hotel19K/yr
- bug hotels for gardens16K/yr
- bug house19K/yr
- bee house for garden uk14K/yr
- insect house10K/yr
- bug houses for garden7K/yr
Reviews and returns
What reviews say buyers love and hate about Bug Hotel
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very small
Tubes to short
some way too big
this is a poorly made cheap product
Poor quality
Poor quality, broke almost immediately
broke almost immediately
it started to fall apart
after only two weeks of being up it's falling apart
It's not cheap
Bit pricy for what it is
Overpriced
Only problem was we didnt know how to put it up
Doesn't align and can't be assembled
It needs to be fixed in place, like a hole in a tree, completely still
Love
Beautifully made
Good quality, I love that it can be taken apart for cleaning
Excellent product
Excellent value
Good value
reasonable price
size is as advertised so fair enough
Nice size gift
It is a good size
Cute fun gift
loved this gift
Great gift
Solid design
Fabulous design
seems well built
Return
0.3% Return rate 33% Fixable by listing
Very small
Tubes to short
some way too big
this is a poorly made cheap product
Poor quality
Poor quality, broke almost immediately
The pictures are definitely deceiving
Very misleading advert
picture is deceptive
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bug Hotel questions
Answered from the same tracked data.