Arduino Uno
FailThe top 5 brands take 95% of clicks, so Arduino Uno is a Fail.
- Flapen Score
- 43 / 100Ranks 551 of 740 Business, Industry & Science niches · −6 vs the category median of 4943
- Market size
- £205K/yr237K searches / yr
- 90-day growth
- -21.7%search demand this quarter
- Competition
- 59%top-5 click share · 8 brands · 21 sellers
Flapen Score
Arduino Uno against its category
The dotted line is the Business, Industry & Science average. Past it, Arduino Uno is stronger. Inside it, weaker.
Market
The Arduino Uno market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Arduino Uno 237K times last year and spent an estimated £205K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
2.6% of searches ended in a purchase last week.
Shoppers searched for this 237K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £205K a year.
- Searches, last 12 months
- 237K
- Growth, 90 days vs prior 90
- -21.7%
- Conversion, latest week
- 2.6%
- Market size, estimated
- £205Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- arduino116K searches a year
02 · Price
A sale here is worth £33.37.
Listings sell for £33.37 on average, from £9.57 to £77.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £33.37 that is £8K to £17K a year per listing.
- Average price
- £33.37inside the $15 to $100 sweet spot
- Price range
- £9.57–£77.02
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £8K–£17K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #157 within Industrial Electrical. It carries 2,037 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #157in Industrial Electrical
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,037per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Arduino Uno products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ELEGOO UNO R3 Project Super Starter Kit Compatible with Arduino IDE with Tutorial for Beginner
- Price
- £31.24
- Rating
- 4.6/5
- Reviews
- 16,037
- Age
- 10y ago
![Arduino Uno REV3 [A000066] - ATmega328P Microcontroller 16MHz 14 Digital I/O Pins 6 Analog Inputs 32KB Flash USB Connectivity Compatible with Arduino IDE for DIY Projects and Prototyping](https://m.media-amazon.com/images/I/515P6aYSP4L.jpg)
Arduino Uno REV3 [A000066] - ATmega328P Microcontroller 16MHz 14 Digital I/O Pins 6 Analog Inputs 32KB Flash USB Connectivity Compatible with Arduino IDE for DIY Projects and Prototyping
- Price
- £19.04
- Rating
- 4.7/5
- Reviews
- 9,717
- Age
- 15y ago

ELEGOO UNO R3 Board with USB Cable Compatible with Arduino
- Price
- £10.68
- Rating
- 4.7/5
- Reviews
- 305
- Age
- 4y ago

ELEGOO UNO R3 Project The Most Complete Ultimate Starter Kit Compatible with Arduino IDE with Tutorial
- Price
- £42.67
- Rating
- 4.6/5
- Reviews
- 1,069
- Age
- 10y ago

ELEGOO Mega R3 Project The Most Complete Ultimate Starter Kit Barebone PCs Compatible with Arduino IDE with Tutorial
- Price
- £43.51
- Rating
- 4.7/5
- Reviews
- 1,275
- Age
- 10y ago
Trending
90-day click momentum
ePalZoneXP Starter Kit Compatible with Arduino Uno R3 the Most Detailed 50+ Lessons Plus 40+ Background Knowledge Articles Detailed Explanation Compass Gyro UK (Professional Starter Kit)
- Price
- £31.48
- Rating
- 4.9/5
- Reviews
- 30
- Age
- 1y ago
![Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects](https://m.media-amazon.com/images/I/41aMPoHsVnL.jpg)
Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects
- Price
- £15.67
- Rating
- 4.6/5
- Reviews
- 501
- Age
- 3y ago

UNO R3 Board for Arduino with USB Cable UNO R3 Development Board Microcontroller Compatible with IDE ATmega328P CH34 Processor Ideal for DIY Projects Robotics Smart Home Education and Prototyping
- Price
- £9.57
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

SunFounder Inventor Lab Starter Kit with Original Arduino Uno R3 REV3 Multimeter 34 Projects 40+Video Courses RAB Breadboard Holder RoHS Compliant for Beginners & Engineers
- Price
- £46.87
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 1y ago
![Arduino Starter Kit R4 [K000007_R4] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher](https://m.media-amazon.com/images/I/51mjbAi4hGL.jpg)
Arduino Starter Kit R4 [K000007_R4] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher
- Price
- £77.02
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 8mo ago
Newest
by launch date
UNO R3 Board for Arduino with USB Cable UNO R3 Development Board Microcontroller Compatible with IDE ATmega328P CH34 Processor Ideal for DIY Projects Robotics Smart Home Education and Prototyping
- Price
- £9.57
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago
![Arduino Starter Kit R4 [K000007_R4] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher](https://m.media-amazon.com/images/I/51mjbAi4hGL.jpg)
Arduino Starter Kit R4 [K000007_R4] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher
- Price
- £77.02
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 8mo ago

SunFounder Inventor Lab Starter Kit with Original Arduino Uno R3 REV3 Multimeter 34 Projects 40+Video Courses RAB Breadboard Holder RoHS Compliant for Beginners & Engineers
- Price
- £46.87
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 1y ago

Miuzei Starter Kit Compatible with Arduino UNO R3 Complete Electronics Programming Kit with 248 Components Breadboard Sensors Resistors Power Supply LEDs 42 Lessons
- Price
- £35.47
- Rating
- 4.5/5
- Reviews
- 207
- Age
- 1y ago

ePalZoneXP Starter Kit Compatible with Arduino Uno R3 the Most Detailed 50+ Lessons Plus 40+ Background Knowledge Articles Detailed Explanation Compass Gyro UK (Professional Starter Kit)
- Price
- £31.48
- Rating
- 4.9/5
- Reviews
- 30
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
21
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
3%
- ELEGOO52%
- Arduino28%
- ePalZoneXP8%
- SUNFOUNDER4%
- Miuzei4%
- BOJACK2%
- Open — no brand owns it (2 brands, 3%)
Demand
Arduino Uno search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Arduino Uno search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- arduino116K/yr
- arduino starter kit47K/yr
- arduino uno29K/yr
- arduino kit29K/yr
- arduino uno r39K/yr
- microcontroller5K/yr
- arduino board2K/yr
Reviews and returns
What reviews say buyers love and hate about Arduino Uno
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Sticking with Arduino boards from now on - more expensive
I find it over priced these days
waste of money
Do not use the link provided for instructions
Many tutorials are super vague
However the manual comes on a CD and not sure how many people have one of those
Does not work
Unable to upload a sketch onto the board
do not work
Beware that the description is wrong
beware that the description is wrong
Poor quality control
V poor quality
Love
Very good quality
Great quality kit
Great high quality kit
Great value
Totally worth it
Good price
The instructions are clear and educational, all necessary code is available to download by following the provided link
the tutorial found online are very helpful
Easy to follow instructions
I'm very comfortable learning from this
easy to use
easy to download
Arduino's as advertised
exactly what i expected
Product is just as it was shown/listed
Return
1.0% Return rate 6% Fixable by listing
Boatload failure on all of them
Compatibility issue
Does not work
Unable to upload a sketch onto the board
do not work
I also think theyve missed a trick with the ESP32 WiFi onboard only doing WiFi
Do not use the link provided for instructions
Many tutorials are super vague
However the manual comes on a CD and not sure how many people have one of those
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Arduino Uno questions
Answered from the same tracked data.









