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arduino uno

Skip it

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 40Growth 14Conversion 33Competition 44Returns 94Price range 89Avg price 95Brand share 13Review moat 45Quality gap 27

Avg price

Incredible£33.37

avg listing price — sweet spot $15–$100

Returns

Great1.0%

return rate — above 5% kills the launch gate

Price range

Great£9.57–£77.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,037.05

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£205K

£205K/yr · 237K searches

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-21.7%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, arduino uno is a £205K/yr Amazon United Kingdom market (237K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

arduino uno market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
£167K–£200K
units × avg price
Conversion rate
2.6%
Avg BSR
#157
Page quality
0%
Prime
95%
Sponsored
90%
Out of stock
0.0%
Avg brand age
47 months
Avg seller age
198 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 flat

Sellers

21

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

3%

  • ELEGOO52%
  • Arduino28%
  • ePalZoneXP8%
  • SUNFOUNDER4%
  • Miuzei4%
  • BOJACK2%
  • Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.7% search growth over the last 90 days.
7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×

Top arduino uno search terms

  • arduino116K/yr
  • arduino starter kit47K/yr
  • arduino uno29K/yr
  • arduino kit29K/yr
  • arduino uno r39K/yr
  • microcontroller5K/yr
  • arduino board2K/yr
All search terms

Top arduino uno products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£21K20%£41K30%£62K40%£82K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about arduino uno

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Very good quality”

Value For Money23%

“Great value”

Instructions/User Manual/Troubleshooting8%

“The instructions are clear and educational, all necessary code is available to download by following the provided link”

Ease Of Use8%

“I'm very comfortable learning from this”

Advertised Vs Actual Product7%

“Arduino's as advertised”

Compatibility-Overall5%

“All of these are compatibility with each other”

Design-Overall4%

“What a brilliant kit”

Assembly/Installation3%

“It was easy to set up”

Range3%

“provides enough components for a wide range of experiments”

Strength2%

“powerful, brain for your inventions”

What buyers complain about

Value For Money14%

“Sticking with Arduino boards from now on - more expensive”

Instructions/User Manual/Troubleshooting14%

“Do not use the link provided for instructions”

Functionality-Overall12%

“Does not work”

Advertised Vs Actual Product9%

“Beware that the description is wrong”

Quality-Overall8%

“Poor quality control”

Connectivity-Overall5%

“I also think theyve missed a trick with the ESP32 WiFi onboard only doing WiFi”

Compatibility-Overall5%

“Compatibility issue”

Defective Material/Parts3%

“Boatload failure on all of them”

Compactness2%

“Another downside is that while the box is compact”

Top return reasons

Defective Material/Parts20%
Compatibility-Overall18%
Functionality-Overall15%
Connectivity-Overall9%
Instructions/User Manual/Troubleshooting8%
Size-Overall6%
Certifications4%
Software/Application3%
Value For Money3%
Durability3%

Common questions

Is arduino uno profitable to sell on Amazon United Kingdom?
The niche generates £205K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -21.7%. Flapen's verdict: Skip it (43/100).
How competitive is the arduino uno niche?
8 brands and 21 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in arduino uno?
Top complaints mined from reviews: Value For Money, Instructions/User Manual/Troubleshooting, Functionality-Overall. The return rate is 1.0%.
When does demand for arduino uno peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 3.1× the quietest.
What does it cost to enter the arduino uno niche?
Listings span £9.57–£77.02; the average listing price is £33.37 (sweet spot $15–$100). The average incumbent carries 2,037 reviews — the moat a new listing must climb.