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Anemometer

Fail

The top 5 brands take 96% of clicks, so Anemometer is a Fail.

Flapen Score
41
41 / 100
Ranks 607 of 740 Business, Industry & Science niches · −8 vs the category median of 49
Market size
£68K/yr65K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
86%top-5 click share · 7 brands · 13 sellers

Flapen Score

Anemometer against its category

The dotted line is the Business, Industry & Science average. Past it, Anemometer is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Anemometer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Anemometer 65K times last year and spent an estimated £68K. The top 5 brands take 96% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

6.4% of searches ended in a purchase last week.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
6.4%
Market size, estimated
£68Ka year
Peak month
December1.4× the quietest month
Top search term
anemometer37K searches a year

02 · Price

A sale here is worth £16.17.

Listings sell for £16.17 on average, from £10.17 to £24.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £16.17 that is £4K to £8K a year per listing.

Average price
£16.17inside the $15 to $100 sweet spot
Price range
£10.17–£24.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #4 within Test & Measurement. It carries 1,603 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#4in Test & Measurement
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,603per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Anemometer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£20K£27K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

13

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

2%

  • Proster37%
  • BTMETER27%
  • Mcbazel21%
  • H HOLDPEAK6%
  • V·RESOURCING4%
  • TOPTES2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Anemometer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Anemometer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • anemometer37K/yr
  • wind speed anemometer11K/yr
  • wind speed meter6K/yr
  • air flow meter5K/yr
  • anemometer handheld3K/yr
  • wind meter5K/yr

Reviews and returns

What reviews say buyers love and hate about Anemometer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall23%−0.15

Rubbish

Cheap crap

Poor quality, not even close to being accurate

Functionality-Overall19%−0.17

Doesn't work

Didn't work right out of the box

it would not work or turn on

Value For Money8%+1.61

It may justifiably seem a little pricey for some

Battery Life8%−0.07

Went to use for the first time today wouldnt switch on so changed battery still nothing

battery drains within two days even when switched off, requires screwdriver to remove the batteries so is impossible to use when out and about

Size-Overall8%+0.21

Small and cimpact

Love

Ease Of Use21%+0.83

Easy to use

Nice, small and handy

It's really handy and works

Value For Money18%+1.61

Well worth the money

Good value for money

Great product for price

Quality-Overall12%−0.15

Great instrument

A good quality meter

Good Quality, will use seller again

Efficiency11%+0.71

It does the job admirably

Works well

Works fine

Advertised Vs Actual Product10%+0.45

it does the job

As what description says easy to use

Does what it says

Return

1.0% Return rate 10% Fixable by listing

Functionality-Overall32%▃█▃▆▃▆

Doesn't work

Didn't work right out of the box

it would not work or turn on

Defective Material/Parts19%▃▁▅▄█▃
Measurement/Reading Accuracy17%▅▁▅▁█▃
Advertised Vs Actual Product10%▁▁▃█▁▅
Battery Life4%▁▁█▁▇▁

Went to use for the first time today wouldnt switch on so changed battery still nothing

battery drains within two days even when switched off, requires screwdriver to remove the batteries so is impossible to use when out and about

FAQ

Common Anemometer questions

Answered from the same tracked data.