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Alcohol Wipes Medical

Fail

Prices span $2.76–$8.42, mostly outside the sweet spot, so Alcohol Wipes Medical is a Fail.

Flapen Score
44
44 / 100
Ranks 520 of 740 Business, Industry & Science niches · −5 vs the category median of 49
Market size
£171K/yr154K searches / yr
90-day growth
+6.9%search demand this quarter
Competition
66%top-5 click share · 9 brands · 27 sellers

Flapen Score

Alcohol Wipes Medical against its category

The dotted line is the Business, Industry & Science average. Past it, Alcohol Wipes Medical is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alcohol Wipes Medical market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Alcohol Wipes Medical 154K times last year and spent an estimated £171K. The top 5 brands take 81% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

25.3% of searches ended in a purchase last week.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 25.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
+6.9%
Conversion, latest week
25.3%
Market size, estimated
£171Ka year
Peak month
May1.6× the quietest month
Top search term
pre injection wipes38K searches a year

02 · Price

A sale here is worth £4.37.

Listings sell for £4.37 on average, from £2.76 to £8.42. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £4.37 that is £13K to £17K a year per listing.

Average price
£4.37under the $15 to $100 sweet spot
Price range
£2.76–£8.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
3,000–4,000
Revenue per listing a year
£13K–£17K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #10 within Professional Medical Supplies. It carries 1,927 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
85%
Out of stock, average day
9.5%
Average rank
#10in Professional Medical Supplies
Average rating
4.69 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,927per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Alcohol Wipes Medical products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£17K£34K£51K£68K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

27

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

13%

  • Cutiderm36%
  • Alcoclens14%
  • Fastaid12%
  • OPTIMUM MEDICAL11%
  • Core Medical9%
  • Reliance Medical6%
  • Open — no brand owns it (3 brands, 13%)

Demand

Alcohol Wipes Medical search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Alcohol Wipes Medical search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pre injection wipes38K/yr
  • injection wipes31K/yr
  • alcohol swabs27K/yr
  • pre injection swabs26K/yr
  • alcohol swabs pre injection11K/yr
  • pre injection alcohol wipes9K/yr
  • pre-injection swabs7K/yr
  • alcohol swab5K/yr

Reviews and returns

What reviews say buyers love and hate about Alcohol Wipes Medical

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall45%−0.17

Tiny strips

Quite small

These are tiny squares

Quality-Overall9%0.00

Poor quality

The overall quality feels cheap

Garbage

Moist/Dry7%−0.01

Most of the wipes are bone dry and useless

Also these are not as moist as other wipes i have used

dry

Smell5%−0.03

weird smell

Poor smell

they kinda smell like cheese

Value For Money2%+1.93

They cost more

so not as good value for money as my regular brand

Very Pricey

Love

Value For Money20%+1.93

Fair price

Great value

Good value for money

Quality-Overall15%0.00

Same quality as my usual brand

great quality wipes

Excellent product

Advertised Vs Actual Product14%+0.65

Product is as advertised

As described

good description

Ease Of Cleaning10%+0.21

Versatile Cleaning and Great Value: Highly Recommended

Great little wipes

Cleans well

Ease Of Use8%+0.67

Easy to use

easy to carry

are easy to open

Return

0.1% Return rate 53% Fixable by listing

Size-Overall38%▃▇█▄▇▄

Tiny strips

Quite small

These are tiny squares

Value For Money13%▆█▆▁▄▁

They cost more

so not as good value for money as my regular brand

Very Pricey

Quality-Overall10%▄▁▄▁█▁

Poor quality

The overall quality feels cheap

Garbage

Advertised Vs Actual Product9%▁▁▁▁▆█
Functionality-Overall5%▁▁▁█▁█

For some reason its not letting me put photo up

which makes them ineffective

FAQ

Common Alcohol Wipes Medical questions

Answered from the same tracked data.