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Air Brick Covers

Fail

Shoppers spend only $32K a year here, so Air Brick Covers is a Fail.

Flapen Score
41
41 / 100
Ranks 607 of 740 Business, Industry & Science niches · −8 vs the category median of 49
Market size
£32K/yr78K searches / yr
90-day growth
-13.9%search demand this quarter
Competition
44%top-5 click share · 9 brands · 30 sellers

Flapen Score

Air Brick Covers against its category

The dotted line is the Business, Industry & Science average. Past it, Air Brick Covers is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Air Brick Covers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Air Brick Covers 78K times last year and spent an estimated £32K. The top 5 brands take 90% of clicks. Demand peaks in Jan. Flapen scores it 41 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-13.9%
Conversion, latest week
3.8%
Market size, estimated
£32Ka year
Peak month
January1.6× the quietest month
Top search term
air brick covers30K searches a year

02 · Price

A sale here is worth £11.04.

Listings sell for £11.04 on average, from £2.32 to £19.86. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £11.04 that is £1K to £3K a year per listing.

Average price
£11.04under the $15 to $100 sweet spot
Price range
£2.32–£19.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #174 within Raw Materials. It carries 299 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#174in Raw Materials
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
299per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Air Brick Covers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£973£2K£3K£4K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

30

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

44%

Top 20: 93%

Open market

5%

  • Roshield45%
  • Pest-X Pro15%
  • Pest Control Worldwide14%
  • LizCeyMD9%
  • Timloc6%
  • HowseHold5%
  • Open — no brand owns it (3 brands, 5%)

Demand

Air Brick Covers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Air Brick Covers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • air brick covers30K/yr
  • air brick covers for outside walls20K/yr
  • air brick mesh vent cover8K/yr
  • air brick cover5K/yr
  • air brick vent cover6K/yr
  • mouse mesh air brick covers4K/yr
  • airbrick covers exterior4K/yr

Reviews and returns

What reviews say buyers love and hate about Air Brick Covers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall15%+0.91

Ordered wrong size

we were fitting to imperial air bricks they were slightly small

The fitting screws are small diameter

Color14%−0.08

Was disappointed with the colour more red than terracotta

Brown not black

Well first thing terracotta is the colour not material as its plastic

Mounting8%−0.02

Mesh too fine to mount externally over air brick

Socket/Port/Plug8%

the wall plugs are useless

Ease Of Use8%+0.35

Hard to cut

Love

Quality-Overall25%+1.20

quality of the vents is good

Excellent product

Good quality vents

Size-Overall16%+0.91

Good fit

Easy to fit

fits securely once installed

Advertised Vs Actual Product14%+0.40

Just what I needed

Does the job

As Described

Assembly/Installation8%+0.61

Super easy to install

Easy to mount

Looks very neat when installed

Value For Money8%−0.05

Well worth the price

Excellent value for money

Good price

Return

1.3% Return rate 88% Fixable by listing

Size-Overall72%▆█████

Ordered wrong size

we were fitting to imperial air bricks they were slightly small

The fitting screws are small diameter

Color11%▅▃▅▃▃█

Was disappointed with the colour more red than terracotta

Brown not black

Well first thing terracotta is the colour not material as its plastic

Compatibility-Overall3%▁▄▆▅█▁
Quality-Overall3%▇█▁▇▃▁
Functionality-Overall2%▄▁█▁▂▁

FAQ

Common Air Brick Covers questions

Answered from the same tracked data.