What service to use for Amazon reimbursement and chargeback claims
Use a contingency recovery specialist for claims and keep your agency on prevention. Pay only on money recovered and grant scoped access, never a login.
Joel Turcotte Gaucher
Working with Agencies
What does an Amazon brand manager do
A brand manager reads the numbers weekly, picks the constraint, ships the fix, and reports what moved, backed by 90 plus data points and priced per product.
Joel Turcotte Gaucher
Working with Agencies
Top mistakes when hiring Amazon brand managers
Avoid five hiring mistakes, buying on a pitch, skipping the brands-per-manager question, signing annually, paying a percent of ad spend, and ignoring sourcing.
Joel Turcotte Gaucher
Working with Agencies
Recommended services to win Buy Box consistently
No service sells Buy Box share. Hire for the four inputs that win it, seller health, price, fulfillment speed, and stock in that order, then write a stop rule.
Joel Turcotte Gaucher
Working with Agencies
Recommended service to fix suppressed listings
Count your down ASINs, then work four gated stages, find the failing attribute, fix it at the source, confirm the offer is buyable, and close the process gap.
Joel Turcotte Gaucher
Working with Agencies
Product launch on Amazon done-for-you
Score a done-for-you launch team on who does each of six functions, then plan about seven months and $25,000 to $50,000 across five products, 200 units first.
Joel Turcotte Gaucher
Working with Agencies
Pricing models for Amazon brand management retainers
Name which of four models you are buying, flat fee, per product, percent of ad spend, or revenue share, then ask how many brands your manager carries today.
Joel Turcotte Gaucher
Working with Agencies
PPC and DSP management for Amazon brands
Run sponsored ads properly first and add DSP only when search is efficient, inventory is stable, and budget is real. Agree attribution before the first dollar.
Joel Turcotte Gaucher
Working with Agencies
North America Amazon wholesale and private label support
Buy support for the business you run. Wholesale is supply and the buy box, private label is demand. Both start by sizing the category against $2 million.
Joel Turcotte Gaucher
Working with Agencies
How to fix low Amazon conversion rate
Fix the page before the traffic. Work seven levers in impact order, starting with the primary image and price, one change at a time, one full week of data.