Amazon sourcing and product research services: the complete guide
Research decides whether a product should exist and sourcing decides what it costs, so buy both from people who stand near the factory and will say no.
Joel Turcotte Gaucher
Product Sourcing
White background photos vs lifestyle for Amazon
Not a versus: Amazon requires white for the hero, then lifestyle earns the other slots. Build in sequence: hero, scale, feature, context, comparison.
Joel Turcotte Gaucher
Product Sourcing
What to use to find profitable seasonal products
Find seasonal winners with multi-year demand data. Confirm the peak repeats, price for markdown weeks, pilot one season, then scale, fix, or kill.
Joel Turcotte Gaucher
Product Sourcing
What to include in an Amazon listing product video
Open on the product solving its problem in three seconds, show real scale and use, answer the top review complaint, and end on the differentiator.
Joel Turcotte Gaucher
Product Sourcing
What service to use for Amazon niche scouting
Use a niche scouting service that runs its own analysts on primary data. Score providers on staffing, data depth, a stated floor, and honest rejections.
Joel Turcotte Gaucher
Product Sourcing
What images do I need for Amazon A+ content
A standard A+ layout needs five image sets, a banner in use, feature modules, a comparison chart, brand story and detail shots, built mobile first.
Joel Turcotte Gaucher
Product Sourcing
UGC vs studio for Amazon listing videos
Studio video wins the listing slot on compliance and clean demonstration. UGC wins in ads and creator channels. Swapping their roles wastes budget both ways.
Joel Turcotte Gaucher
Product Sourcing
UGC vs professional photos for Amazon listings
Professional photos carry the listing gallery and its conversion job. UGC carries ads and creator traffic. Sequence the two by product stage, not by taste.
Joel Turcotte Gaucher
Product Sourcing
Turn photos into Amazon product video
A photo-montage video works as a stopgap for simple products: animate stills with captions and motion. Anything needing demonstrated proof requires footage.
Joel Turcotte Gaucher
Product Sourcing
Top sourcing strategies for Q4 Amazon demand
Q4 sourcing is won in June. Lock suppliers before golden week, split inventory across two inbound waves, and size orders from last year's curve, not hope.