Yoga Block
prices mostly outside the sweet spot ($6.56–$13.51) — Yoga Block doesn't clear our bar today.
Flapen Score
Is Yoga Block profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Yoga Block is a £450K/yr Amazon United Kingdom market (806K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 45/100.
Yoga Block: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -0.5% over the last 90 days and 6.6% of searches end in a purchase.
£450K
revenue / yr
Who owns the niche?
The top 5 brands hold 82% of demand, so 18% of the market is open.
18%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 17 products
Top Yoga Block products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Exerz Yoga Blocks 2 Pack EVA Foam Gym Bricks Pilates Stretch Black
- Price
- £7.54
- Rating
- 4.6/5
- Reviews
- 4,162
- Age
- 8y ago
Yoga-Mad EVA Yoga Block | Non Slip Foam Block for Yoga Pilates Stretching & Home Workouts Providing Support & Stability | 30cm x 20cm x 5cm
- Price
- £6.91
- Rating
- 4.7/5
- Reviews
- 1,872
- Age
- 5y ago
Amazon Basics Natural Cork Yoga Block 23 x 15 x 8 cm Set of 2
- Price
- £12.97
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 12mo ago
Mukz Combo of 2 Premium Yoga Blocks With Strap - Anti-Slip Moisture Resistant High-Density EVA Foam for Enhanced Stability & Support in Yoga Pilates & Stretching Exercises
- Price
- £11.45
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 1y ago
Yoga Block Set of 2 - High Density EVA Foam Blocks - Light Grey Anti-Slip Yoga Brick with eBook - Perfect for Pilates Exercise & Meditation
- Price
- £8.94
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 2y ago
Trending
90-day click momentum
Exerz Yoga Blocks 2 Pack EVA Foam Gym Bricks Pilates Stretch Turquoise
- Price
- £7.61
- Rating
- 4.6/5
- Reviews
- 4,162
- Age
- 8y ago
2Pcs Yoga Blocks Anti-Slip Foam Gym Bricks for Pilates Stretching & Fitness | Lightweight Durable & Travel-Friendly Yoga Accessories for Exercise & Practice (Pair of black 23 x 15 x 7.5 cm)
- Price
- £6.71
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 10mo ago
Mukz Combo of 2 Premium Yoga Blocks With Strap - Anti-Slip Moisture Resistant High-Density EVA Foam for Enhanced Stability & Support in Yoga Pilates & Stretching Exercises
- Price
- £11.45
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 1y ago
Yoga-Mad EVA Yoga Block | Non Slip Foam Block for Yoga Pilates Stretching & Home Workouts Providing Support & Stability | 30cm x 20cm x 5cm
- Price
- £6.91
- Rating
- 4.7/5
- Reviews
- 1,872
- Age
- 5y ago
Yoga-Mad EVA Yoga Block Set of 2 High Density Non Slip Block for Yoga Pilates and Home Workouts 30cm x 20cm x 5cm
- Price
- £10.20
- Rating
- 4.7/5
- Reviews
- 1,872
- Age
- 4y ago
Newest
by launch date
2 Pack Yoga Blocks Non-Slip EVA Foam Bricks for Pilates Fitness & Yoga Practice | High Density Lightweight Gym Blocks for Stretching Balance Flexibility & Support (pair of purple 23 x 15 x 7.5 cm)
- Price
- £7.14
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 5mo ago
2 Pack Yoga Blocks Non-Slip EVA Foam Bricks for Pilates Fitness & Yoga Practice | High Density Lightweight Gym Blocks for Stretching Balance Flexibility & Support (pair of blue 23 x 15 x 7.5 cm)
- Price
- £7.27
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 5mo ago
2Pcs Yoga Blocks Anti-Slip Foam Gym Bricks for Pilates Stretching & Fitness | Lightweight Durable & Travel-Friendly Yoga Accessories for Exercise & Practice (Pair of Pink 23 x 15 x 7.5 cm)
- Price
- £6.59
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 9mo ago
2Pcs Yoga Blocks Anti-Slip Foam Gym Bricks for Pilates Stretching & Fitness | Lightweight Durable & Travel-Friendly Yoga Accessories for Exercise & Practice (Pair of blue 23 x 15 x 7.5 cm)
- Price
- £6.75
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 10mo ago
2Pcs Yoga Blocks Anti-Slip Foam Gym Bricks for Pilates Stretching & Fitness | Lightweight Durable & Travel-Friendly Yoga Accessories for Exercise & Practice (Pair of black 23 x 15 x 7.5 cm)
- Price
- £6.71
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 falling
Sellers
25
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
10%
- EXERZ36%
- Yoga-Mad16%
- BURAKH12%
- Zorbun9%
- Amazon Basics9%
- MUKZ8%
- Open — no brand owns it (2 brands, 10%)
Yoga Block demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.6×
Top Yoga Block search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- yoga block399K/yr
- yoga blocks132K/yr
- yoga blocks set of 254K/yr
- pilates block45K/yr
- foam blocks48K/yr
- foam block26K/yr
- yoga brick14K/yr
- pilates blocks12K/yr
- rubber block11K/yr
- exercise block8K/yr
What reviews say buyers love and hate about Yoga Block
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Brilliant quality”
“Does the job”
“Great blocks, using obviously for exercises and I am totally happy”
“Great investment”
“Great size”
What buyers complain about
88% of reviews“handle was banging on wall so fixed to wall so didn't keep on damaging door handles”
“Small”
“Not mint green very bright green shade”
“just not very good”
Yoga Block return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
51%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Yoga Block questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
