Whistle

Shoppers searched for this 575K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £235K a year.

Searches, last 12 months

575K

Growth, 90 days vs prior 90

+18.4%

Conversion, latest week

8.6%

Market size, estimated

£235Ka year

Peak month

September2.0× the quietest month

Top search term

whistle309K searches a year

Listings sell for £4.76 on average, from £2.32 to £8.77. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At £4.76 that is £14K to £19K a year per listing.

Average price

£4.76under the $15 to $100 sweet spot

Price range

£2.32–£8.77

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

3,000–4,000

Revenue per listing a year

£14K–£19K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #61 within Sports & Outdoor Recreation Accessories. It carries 1,653 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#61in Sports & Outdoor Recreation Accessories

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,653per listing

Listings tracked

19

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months