weights
Worth a lookShows a $4.3M/yr market, but weak search conversion (1.5%) keeps it on the watch list.
Market size
Incredible£4.3M£4.3M/yr · 8.5M searches
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible£34.93avg listing price — sweet spot $15–$100
Price range
Good£8.54–£170.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Okay+0.5%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,348.82avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, weights is a £4.3M/yr Amazon United Kingdom market (8.5M searches/yr). The top 5 brands hold 83% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
weights market data
- Units sold / yr
- 100K–125K
- avg 2,000–2,500/product
- Revenue / yr
- £3.5M–£4.4M
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #21
- Page quality
- 0%
- Prime
- 59%
- Sponsored
- 100%
- Out of stock
- 0.8%
- Avg brand age
- 41 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
19
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
14%
- Amazon Basics42%
- BRAINGAIN26%
- RAVIAN6%
- Gallant4%
- Yaheetech4%
- SuperGift.com3%
- Open — no brand owns it (6 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top weights search terms
- dumbbells set2.0M/yr
- weights1.7M/yr
- dumbbells1.1M/yr
- adjustable dumbbells818K/yr
- weights dumbbells set562K/yr
- dumbbells set women437K/yr
- weights for women234K/yr
- dumbells234K/yr
- dumbbell set205K/yr
- dumbbell sets for men249K/yr
Top weights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black
Amazon Basics£16.834.6★736 rev
24kg Adjustable Dumbbell Pair 15-in-1 Weight Settings Smart-Click Tech
BRAINGAIN£170.964.4★274 rev
Hex Dumbbells Sets 2.560kg | Heavy-Duty Rubber-Coated Cast Iron Weights Anti-Roll Hex Design Ergonomic Grip Ideal for Home Gym Bodybuilding & Strength Training
RAVIAN£10.324.5★60 rev
Gallant Adjustable Weights Dumbbells Set 2-in-1 Dumbbell & Barbell 20kg
Gallant£23.304.4★1,690 rev
Yaheetech 30KG Adjustable Dumbbells Set 2x15KG Free Weights for Home Gym
Yaheetech£23.804.4★4,100 rev
Newest
by launch date
Straame 20KG Adjustable Dumbbell & Barbell Weight Set with Foam-Padded Connector. Free Weights for Home Gym Strength Training Non-Slip TPR Grips PE Shell Plates Compact Storage
Straame£18.56163 rev
Hex Dumbbells Sets 2.560kg | Heavy-Duty Rubber-Coated Cast Iron Weights Anti-Roll Hex Design Ergonomic Grip Ideal for Home Gym Bodybuilding & Strength Training
RAVIAN£10.3260 rev
Amazon Basics Neoprene Dumbbell Weights Set with Stand 1 2 3 kg Pairs
Amazon Basics£21.0329,488 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black
Amazon Basics£16.83736 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 6 kg Black
Amazon Basics£20.04736 rev
Trending
90-day click momentumAmazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black
Amazon Basics£16.834.6★
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black
Amazon Basics£29.794.6★
24kg Adjustable Dumbbell Pair 15-in-1 Weight Settings Smart-Click Tech
BRAINGAIN£170.964.4★
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 8 kg Black
Amazon Basics£27.544.6★
Amonax Adjustable Dumbbell Set for Women Fitness & Strength Training
Amonax£31.234.7★
What buyers say about weights
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality feels solid”
“good value for money”
“Better than expected”
“Easy to use”
“Great for workouts”
“the grip is comfortable”
“Good for beginners”
“Perfect weight”
“Great weights”
“size correct”
What buyers complain about
“Bad smell”
“Not great quality”
“They are very big and bulky”
“Not a big deal for the price”
“This item is not fit for purpose”
“they were made off a very low standard of materials used for that product I put them in the garbage”
“I dont think it will last long”
“Arrived dirty, damaged and looked like they had been used and not new”
“I felt that the picture misrepresented what I was going to receive I am v disappointed”
“Grips collapsed”
Top return reasons
Common questions
- Is weights profitable to sell on Amazon United Kingdom?
- The niche generates £4.3M/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.5%. Flapen's verdict: Worth a look (51/100).
- How competitive is the weights niche?
- 12 brands and 19 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in weights?
- Top complaints mined from reviews: Smell, Quality-Overall, Weight Heavy. The return rate is 0.6%.
- When does demand for weights peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the weights niche?
- Listings span £8.54–£170.96; the average listing price is £34.93 (sweet spot $15–$100). The average incumbent carries 4,349 reviews — the moat a new listing must climb.