Skip to content

Weighted Hula Hoop

Fail

Demand is soft, at -17.2% this quarter, so Weighted Hula Hoop is a Fail.

Flapen Score
45
45 / 100
Ranks 543 of 792 Sports & Outdoors niches · −5 vs the category median of 50
Market size
£105K/yr267K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
65%top-5 click share · 14 brands · 29 sellers

Flapen Score

Weighted Hula Hoop against its category

The dotted line is the Sports & Outdoors average. Past it, Weighted Hula Hoop is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weighted Hula Hoop market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Weighted Hula Hoop 267K times last year and spent an estimated £105K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Feb. Flapen scores it 45 out of 100, a Fail.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £105K a year.

Searches, last 12 months
267K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
3.2%
Market size, estimated
£105Ka year
Peak month
February2.5× the quietest month
Top search term
weighted hula hoop125K searches a year

02 · Price

A sale here is worth £12.43.

Listings sell for £12.43 on average, from £6.00 to £26.79. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £12.43 that is £3K to £6K a year per listing.

Average price
£12.43under the $15 to $100 sweet spot
Price range
£6.00–£26.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #67 within Fitness. It carries 2,183 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
82%
Out of stock, average day
17.7%
Average rank
#67in Fitness
Average rating
4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,183per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Weighted Hula Hoop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£21K£32K£42K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 falling

Sellers

29

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

18%

  • FLYVOLE27%
  • Active 10017%
  • ResultSport17%
  • 66fit8%
  • Ever Rich7%
  • JLoibao6%
  • Open — no brand owns it (8 brands, 18%)

Demand

Weighted Hula Hoop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.5×

Search terms

Top Weighted Hula Hoop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • weighted hula hoop125K/yr
  • infinity hoop49K/yr
  • weighted hula hoop for adults26K/yr
  • weighted hula hoop fitness4K/yr
  • hula hoop with weight ball13K/yr
  • fitness hula hoops7K/yr
  • weighted hoop6K/yr
  • exercise hoop5K/yr
  • hula hoop weighted4K/yr
  • weight loss hula hoop4K/yr

Reviews and returns

What reviews say buyers love and hate about Weighted Hula Hoop

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level16%−0.04

Quite noisy

Very loud

Very noisy

Strength14%−0.23

Extremely flimsy -

Flimsy

Not robust at all

Quality-Overall13%

Great product, quality could be improved

Cheap rubbish

Not as good as the one I had before

Size-Overall8%−0.10

Doesn't fit

it is far too big

It was small

Durability6%−0.08

Not even useable for 1 minute

am not sure its going to last

the thing has fallen apart while using it

Love

Quality-Overall19%

Good piece of kit

Good quality, hefty hula hoop with soft foam

Excellent product

Exercise/Sports Suitability12%+1.76

So its definitely a good exercise

Great workout

Fun workout

Value For Money11%+0.58

Good value for money

Great for the price and purpose

Brilliant worth every penny

Ease Of Use9%+1.13

Easy to use

Great for beginners

Easy to get going

Size-Overall8%−0.10

Fit

Fun whilst keeping fit

Will fit big girls

Return

1.3% Return rate 20% Fixable by listing

Size-Overall12%██▁▂▅▅

Doesn't fit

it is far too big

It was small

Weight Heavy11%▆▅▅▃▆█
Quality-Overall8%▃▂█▅▃▄

Great product, quality could be improved

Cheap rubbish

Not as good as the one I had before

Functionality-Overall8%▄▁▁▇▅█

others wont part easily when you want them to

Doesn't work

it does not work no matter how you try to use it

Noise Level7%▇█▆▅▄▄

Quite noisy

Very loud

Very noisy

FAQ

Common Weighted Hula Hoop questions

Answered from the same tracked data.