Twist Board

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £100K a year.

Searches, last 12 months

124K

Growth, 90 days vs prior 90

+8.1%

Conversion, latest week

2.3%

Market size, estimated

£100Ka year

Peak month

January4.8× the quietest month

Top search term

waist twister exercise machine32K searches a year

Listings sell for £35.44 on average, from £8.02 to £120.43. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £35.44 that is £0 to £4K a year per listing.

Average price

£35.44inside the $15 to $100 sweet spot

Price range

£8.02–£120.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£4K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #60 within Fitness. It carries 374 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

69%

Out of stock, average day

22.8%

Average rank

#60in Fitness

Average rating

3.99 starsAmazon United Kingdom average 4.36 stars

Average reviews

374per listing

Listings tracked

16

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

29 months