Turbo Trainer Mat
FailShoppers spend only $32K a year here, so Turbo Trainer Mat is a Fail.
- Flapen Score
- 38 / 100Ranks 718 of 792 Sports & Outdoors niches · −12 vs the category median of 5038
- Market size
- £32K/yr52K searches / yr
- 90-day growth
- -34.3%search demand this quarter
- Competition
- 64%top-5 click share · 12 brands · 25 sellers
Flapen Score
Turbo Trainer Mat against its category
The dotted line is the Sports & Outdoors average. Past it, Turbo Trainer Mat is stronger. Inside it, weaker.
Market
The Turbo Trainer Mat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Turbo Trainer Mat 52K times last year and spent an estimated £32K. The top 5 brands take 81% of clicks. Demand peaks in Jan. Flapen scores it 38 out of 100, a Fail.
01 · Demand
3.7% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -34.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- -34.3%
- Conversion, latest week
- 3.7%
- Market size, estimated
- £32Ka year
- Peak month
- January2.7× the quietest month
- Top search term
- exercise bike mat13K searches a year
02 · Price
A sale here is worth £16.82.
Listings sell for £16.82 on average, from £9.32 to £29.18. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £16.82 that is £0 to £2K a year per listing.
- Average price
- £16.82inside the $15 to $100 sweet spot
- Price range
- £9.32–£29.18
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #62 within Fitness. It carries 672 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 84%
- Out of stock, average day
- 6.7%
- Average rank
- #62in Fitness
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 672per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 2 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Turbo Trainer Mat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
HAPBEAR Exercise Equipment Mat-60 x 30× 1/4 (152 x 76cm×6mm) Treadmill Mat Exercise Bike Mat Heavy-Duty Floor Protector Non-slip Noise Reduction Waterproof
- Price
- £25.25
- Rating
- 4.6/5
- Reviews
- 478
- Age
- 2y ago

Vanexiss Treadmill Mat 120cm x 60cm×0.4cm Exercise Bike Mat Black
- Price
- £14.80
- Rating
- 4.4/5
- Reviews
- 953
- Age
- 5y ago

HAPBEAR Foldable Treadmill Mat - 173×61cm×5mm Walking Pad Mat for Home Gym Workout Non-slip Noise Reduction Waterproof
- Price
- £18.27
- Rating
- 4.6/5
- Reviews
- 563
- Age
- 1y ago

Hahorpa 2Pcs Treadmill Mat Floor Protector Anti Vibration Turbo Trainer Mat Non-Slip Double-Sided Silicone Exercise Mats Thick Stable Gym Floor Mats for Fitness Equipment Indoor Cycling Home
- Price
- £13.58
- Rating
- 4.8/5
- Reviews
- 81
- Age
- 9mo ago

PROIRON Heavy Duty Exercise Equipment Mat Non-slip Noise Reduction Floor Protector Mat for Treadmills Bikes Rowers Cross Trainers and Other Gym Equipment
- Price
- £13.37
- Rating
- 4.5/5
- Reviews
- 550
- Age
- 2y ago
Trending
90-day click momentum
Stepwaver Treadmill Mat for Carpet 120x60cm Non-slip Walking Pad Mat
- Price
- £13.61
- Rating
- 4.5/5
- Reviews
- 345
- Age
- 6mo ago

Ark Mat Heavy Duty Foam Equipment Mat for Home Gym Equipment (120X60cm)
- Price
- £14.13
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Hahorpa 43*120cm Treadmill Mat Floor Protector Anti Vibration Turbo Trainer Mat Non-Slip Double-Sided Silicone Exercise Mats Thick Stable Gym Floor Mats for Fitness Equipment Indoor Cycling Home
- Price
- £12.45
- Rating
- 4.8/5
- Reviews
- 81
- Age
- 4mo ago

TOBWOLF 2PCS Vibration Absorbing Exercise Bike Mat 6MM Thickened
- Price
- £13.87
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 7mo ago

PROIRON Heavy Duty Exercise Equipment Mat Non-slip Noise Reduction Floor Protector Mat for Treadmills Bikes Rowers Cross Trainers and Other Gym Equipment
- Price
- £13.37
- Rating
- 4.5/5
- Reviews
- 550
- Age
- 2y ago
Newest
by launch date
Hahorpa 43*120cm Treadmill Mat Floor Protector Anti Vibration Turbo Trainer Mat Non-Slip Double-Sided Silicone Exercise Mats Thick Stable Gym Floor Mats for Fitness Equipment Indoor Cycling Home
- Price
- £12.45
- Rating
- 4.8/5
- Reviews
- 81
- Age
- 4mo ago

Stepwaver Treadmill Mat for Carpet 120x60cm Non-slip Walking Pad Mat
- Price
- £13.61
- Rating
- 4.5/5
- Reviews
- 345
- Age
- 6mo ago

Vanexiss Treadmill Mat 148×61×0.6CM Walking Pad Mat Black
- Price
- £16.86
- Rating
- 4.4/5
- Reviews
- 953
- Age
- 6mo ago

TOBWOLF 2PCS Vibration Absorbing Exercise Bike Mat 6MM Thickened
- Price
- £13.87
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 7mo ago

Hahorpa 2Pcs Treadmill Mat Floor Protector Anti Vibration Turbo Trainer Mat Non-Slip Double-Sided Silicone Exercise Mats Thick Stable Gym Floor Mats for Fitness Equipment Indoor Cycling Home
- Price
- £13.58
- Rating
- 4.8/5
- Reviews
- 81
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
25
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
15%
- HAPBEAR33%
- Vanexiss25%
- Hahorpa11%
- PROIRON8%
- TOBWOLF4%
- LM BODYCARE4%
- Open — no brand owns it (6 brands, 15%)
Demand
Turbo Trainer Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.7×
Search terms
Top Turbo Trainer Mat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- exercise bike mat13K/yr
- bike mat6K/yr
- turbo trainer mat13K/yr
- gym equipment mat4K/yr
- bike mat floor protector4K/yr
- exercise equipment mat5K/yr
- spin bike mat4K/yr
- peloton mat3K/yr
Reviews and returns
What reviews say buyers love and hate about Turbo Trainer Mat
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Its quite thick as mats go
It does appear that the item I reviewed is thicker than the one in the listing
not particularly thick
cheap
Not great quality
Poor quality
The mat is rather narrow though
as I had ordered 2 different ones both are two short and to narrow
- smaller than my yoga mat
I find it marks up very easily when standing on it with cleats not sure it will last very long
it has torn after only5 uses
Worn after 4 days use
Doesnt do much, still noisy treadmill when stepping on, disappointing
Value for money just a little noisy using upstairs so purchased a rubber mat to go underneath, ok now
Love
A good well made mat
Good quality
Good quality mat
Worth it
Good value
Good value for money
As advertised
Great item as described
Exactly what I wanted
Good size
sized as expected
The size is generous
a decent thickness
My Experience: I was immediately impressed by the density of this mat
The mat is a decent thickness
Return
1.9% Return rate 62% Fixable by listing
The mat is rather narrow though
as I had ordered 2 different ones both are two short and to narrow
- smaller than my yoga mat
cheap
Not great quality
Poor quality
the picture is mis-leading
Different to the product listing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turbo Trainer Mat questions
Answered from the same tracked data.









