Turbo Trainer
FailBuyers convert on only 0.5% of searches, so Turbo Trainer is a Fail.
- Flapen Score
- 40 / 100Ranks 677 of 792 Sports & Outdoors niches · −10 vs the category median of 5040
- Market size
- £73K/yr153K searches / yr
- 90-day growth
- -9.5%search demand this quarter
- Competition
- 55%top-5 click share · 19 brands · 32 sellers
Flapen Score
Turbo Trainer against its category
The dotted line is the Sports & Outdoors average. Past it, Turbo Trainer is stronger. Inside it, weaker.
Market
The Turbo Trainer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Turbo Trainer 153K times last year and spent an estimated £73K. The top 5 brands take 68% of clicks. Demand peaks in Jan–Oct. Flapen scores it 40 out of 100, a Fail.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -9.5%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £73Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- turbo trainer45K searches a year
02 · Price
A sale here is worth £93.75.
Listings sell for £93.75 on average, from £18.07 to £368.20. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £93.75 that is £0 to £9K a year per listing.
- Average price
- £93.75inside the $15 to $100 sweet spot
- Price range
- £18.07–£368.20
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£9K
- Returns
- 3.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 21.3% of listings are out of stock. The average listing ranks #129 within Cycling. It carries 1,314 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 75%
- Out of stock, average day
- 21.3%
- Average rank
- #129in Cycling
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,314per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 1 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Turbo Trainer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ELITE QUBO FLUID with Hydraulic Resistance Silent Progressive Home Trainer Realistic Pedalling Sensation
- Price
- £139.42
- Rating
- 4.2/5
- Reviews
- 637
- Age
- 13y ago

Sportneer Turbo Trainer Bike Trainer Stand Steel Bicycle Exercise Magnetic Stand with Noise Reduction Wheel for Indoor Trainer
- Price
- £68.12
- Rating
- 4.3/5
- Reviews
- 7,995
- Age
- 8y ago

Yaheetech Bike Trainer Stand Indoor Bicycle Turbo Trainer Foldable Cycle Training Stand Magnetic Resistance Bicycle Exercise Trainer with a Quick Release Skewer Max Load 120 kg
- Price
- £41.27
- Rating
- 4.0/5
- Reviews
- 28
- Age
- 2y ago

BalanceFrom Bike Trainer Stand Steel Bicycle Exercise Magnetic Stand with Front Wheel Riser Block Black
- Price
- £32.21
- Rating
- 4.2/5
- Reviews
- 13,356
- Age
- 6y ago

Bike Floor Stand Freestanding Storage Rack Adjustable for 16-29 Bikes
- Price
- £18.07
- Rating
- 4.3/5
- Reviews
- 60
- Age
- 3y ago
Trending
90-day click momentum
Indoor Bike Trainer Stand with 6 Resistance Levels Turbo Trainer for Indoor Cycling with Handlebar Remote Quiet Magnetic Bike Trainer for Road & Mountain Bikes 26-28 & 700C
- Price
- £53.43
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 2mo ago

Bike Floor Stand Freestanding Storage Rack Adjustable for 16-29 Bikes
- Price
- £18.07
- Rating
- 4.3/5
- Reviews
- 60
- Age
- 3y ago

Relaxdays Indoor Bicycle Resistance Trainer 6 Gears for 26-28 Wheels Indoor Cycling Stand Cardio Workout Green
- Price
- £60.67
- Rating
- 4.3/5
- Reviews
- 2,226
- Age
- 12y ago

MERACH Under Desk Bike Elliptical Machine for Home Pedal Exerciser with 8-Level Magnetic Resistance LCD Display & Anti-Slip Base Eco-Friendly Portable Cross Trainer for Office Home or Rehab
- Price
- £62.50
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 1y ago

Sportneer Turbo Trainer - Magnetic Stationary Bike Trainer for 26-28 & 700C Wheels - Adjustable 6 Level Resistance Bike Stand for Indoor Riding with Quick Release Lever & Front Wheel Riser Block
- Price
- £68.58
- Rating
- 4.0/5
- Reviews
- 14
- Age
- 1y ago
Newest
by launch date
Indoor Bike Trainer Stand with 6 Resistance Levels Turbo Trainer for Indoor Cycling with Handlebar Remote Quiet Magnetic Bike Trainer for Road & Mountain Bikes 26-28 & 700C
- Price
- £53.43
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 2mo ago

Turbo Bike Trainer Variable Magnetic Resistance Indoor Bicycle Trainer Stand for Road & Mountain Bikes 2628 700C Folding Steel Frame
- Price
- £58.53
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Wahoo Fitness KICKR CORE 2 ZWIFT COG AND CLICK - Orange Cog 3rd generation
- Price
- £368.20
- Rating
- 4.6/5
- Reviews
- 378
- Age
- 10mo ago

CYCPLUS R200 Bicycle Trainer 2200W Brushless Motor 19% Incline Simulation
- Price
- £245.21
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 10mo ago

M2S Indoor Bike Trainer Stand Black Foldable Magnetic 8 Level Resistance With Wire Control For 24-28 & 700C Wheels Max Load 120 kg
- Price
- £39.70
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
32
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
55%
Top 20: 95%
Open market
28%
- ELITE26%
- Sportneer19%
- Yaheetech9%
- BalanceFrom9%
- CUCESH6%
- Velo Pro5%
Demand
Turbo Trainer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct · busiest ÷ quietest = 1.8×
Search terms
Top Turbo Trainer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- turbo trainer45K/yr
- bike trainer21K/yr
- bike stand for indoor cycling16K/yr
- indoor bike trainer16K/yr
- bike trainer stand6K/yr
- bike rollers6K/yr
- indoor bike trainer stand4K/yr
- bike trainer stand for indoor cycling4K/yr
- bike rollers indoor trainer5K/yr
- cycle trainer4K/yr
Reviews and returns
What reviews say buyers love and hate about Turbo Trainer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
My review, is that makes to MUCH NOISE and vibration
I did read other reviews that said the noise level was too much
the noise it made deemed it unusable
False advertising
Disappointing, misleading description
bit on heavy side
so a little heavy
no adjustable feet
I thought I had a 26 bike, it's 25 and the trainer simply won't adjust far enough
the only problem is it causes a puncture due to heat build up caused by the plastic roller
Love
A very good quality stand
Excellent product
Good quality of equipment
well worth the money
very good price
Suitable for price
Easy to assemble, sturdy and a big hit with my wife to get her peddling exercise
Excellent piece of kit for your indoor bike training
Excellent turbo trainer
so easy to assemble
Straightforward assembly: I put it together in roughly 30 minutes
This turbo trainer is easy to set up
Works well
works fine
it is working really well
Return
3.3% Return rate 29% Fixable by listing
Pretty disappointed as I'd hoped to use this to get fit again after being ill before going out on the roads
It isnt compatible with apps like some other machines
does not work if you're on the shorter side
My review, is that makes to MUCH NOISE and vibration
I did read other reviews that said the noise level was too much
the noise it made deemed it unusable
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turbo Trainer questions
Answered from the same tracked data.









