Is toilet golf profitable to sell on Amazon United Kingdom?

The niche generates £27K/yr across 12 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +3.0%. Flapen's verdict: Skip it (40/100).

How competitive is the toilet golf niche?

12 brands and 16 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in toilet golf?

Top complaints mined from reviews: Durability, Thickness, Ease Of Use. The return rate is 0.8%.

When does demand for toilet golf peak?

Demand peaks in Nov–Dec; the busiest month runs 35.5× the quietest.

What does it cost to enter the toilet golf niche?

Listings span £6.85–£12.78; the average listing price is £9.15 (sweet spot $15–$100). The average incumbent carries 21 reviews — the moat a new listing must climb.

toilet golf

Skip it

Prices mostly outside the sweet spot ($6.85–$12.78) — this niche doesn't clear our bar today.

Review moat

Incredible20.75

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Incredible12.3%

search→purchase rate — share of searches ending in a sale

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Growth

Okay+3.0%

90-day search growth — must beat 0% to launch

Avg price

Okay£9.15

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad79%

top-5 click share — a locked-up shelf

Market size

Bad£27K

£27K/yr · 24K searches

Price range

Bad£6.85–£12.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, toilet golf is a £27K/yr Amazon United Kingdom market (24K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

toilet golf market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: £18K–£23K; units × avg price
Conversion rate: 12.3%
Avg BSR: #309
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 23.1%
Avg brand age: 22 months
Avg seller age: 243 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

12 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

16%

Aionly31%
AIBAOBAO22%
KxrTpx14%
Vetin7%
FENGfxcgs5%
Wowsofty5%
Open — no brand owns it (6 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 78 weeks — +3.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 35.5×

Open Trend

Top toilet golf products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Aionly Toilet Golf Game Set Funny Novelty Bathroom Putting Mat

Aionly£11.544.6★31 rev

AIBAOBAO Toilet Golf Game Set Funny Gag Golf Gifts for Men Dad Husband Boyfriend Grandpa Mini Golf Toilet Mat Bathroom Game Novelty Christmas Fathers Day Birthday and Secret Santa Joke Present

AIBAOBAO£7.724.3★8 rev

5-Set Pack Toilet Golf Putting Mat Indoor Golf Game Funny Golf Gifts for Men Birthday Presents Golf Balls and Practice Hole Ideal for Office Stress Relief and Bathroom Entertainment

KxrTpx£8.810.0★0 rev

Vetin 5Pcs Toilet Golf Game Set Funny Gag & Secret Santa Gifts for Men

Vetin£6.850.0★0 rev

FENGfxcgs Toilet Golf Game Funny Toilet Mini Golf Set Golfs Accessories

FENGfxcgs£7.225.0★1 rev

Newest

by launch date

Golf Gifts for Men Toilet Golf Game Set for Adults

YuanVellora£7.451 rev

3mo ago

Puniama Toilet Golf Game Set Funny Gag Gift for Men Dad Husband Boyfriend Mini Bathroom Golf Putting Game with Mat Putter Balls & Do Not Disturb Sign Christmas Birthday Secret Santa Novelty Gift

Puniama£9.770 rev

4mo ago

5-Set Pack Toilet Golf Putting Mat Indoor Golf Game Funny Golf Gifts for Men Birthday Presents Golf Balls and Practice Hole Ideal for Office Stress Relief and Bathroom Entertainment

KxrTpx£8.810 rev

4mo ago

AIBAOBAO Toilet Golf Game Set Funny Gag Golf Gifts for Men Dad Husband Boyfriend Grandpa Mini Golf Toilet Mat Bathroom Game Novelty Christmas Fathers Day Birthday and Secret Santa Joke Present

AIBAOBAO£7.728 rev

5mo ago

FENGfxcgs Toilet Golf Game Funny Toilet Mini Golf Set Golfs Accessories

FENGfxcgs£7.221 rev

5mo ago

What buyers say about toilet golf

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience36%

“Great fun gift”

Gifting Purpose18%

“A Fun Light-Hearted Gift”

Quality-Overall12%

“Loves it and not cheaply made”

Assembly/Installation10%

“Its easy to set up”

Value For Money9%

“At £8.79 currently this is really good value for money for what you can get”

Design-Overall3%

“The mat is a nice design”

Advertised Vs Actual Product3%

“as expected”

Weight Light2%

“The ball is lightweight so you dont have to use much in terms of a powerful swing”

Size-Overall1%

“It fits nicely around the toilet without being awkward”

Durability1%

“its held up well with regular use”

What buyers complain about

Durability33%

“Broke quickly”

Thickness13%

“its super thin”

Ease Of Use7%

“not that easy to play”

Top return reasons

Size-Overall33%

Advertised Vs Actual Product33%