Stopwatch

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £180K a year.

Searches, last 12 months

270K

Growth, 90 days vs prior 90

-0.4%

Conversion, latest week

9.3%

Market size, estimated

£180Ka year

Peak month

September1.4× the quietest month

Top search term

stopwatch141K searches a year

Listings sell for £7.20 on average, from £3.30 to £20.27. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At £7.20 that is £11K to £14K a year per listing.

Average price

£7.20under the $15 to $100 sweet spot

Price range

£3.30–£20.27

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

£11K–£14K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #21 within Water Sports. It carries 1,729 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#21in Water Sports

Average rating

4.06 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,729per listing

Listings tracked

19

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months