squash rackets
Skip itSoft demand (-37.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible£39.95avg listing price — sweet spot $15–$100
Review moat
Great162.47avg incumbent reviews — the moat a new listing must climb
Price range
Great£10.94–£58.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Market size
Okay£228K£228K/yr · 162K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-37.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, squash rackets is a £228K/yr Amazon United Kingdom market (162K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 47/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
squash rackets market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- £160K–£200K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #15
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 35%
- Out of stock
- 9.7%
- Avg brand age
- 60 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
24
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
3%
- Dunlop Sports42%
- HEAD33%
- Racketworld11%
- DUNLOP6%
- MANJHONG4%
- Tecnifibre2%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -37.6% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.2×
Top squash rackets search terms
- squash racket134K/yr
- squash rackets9K/yr
- squash racquets8K/yr
- professional squash racket4K/yr
- dunlop squash racket4K/yr
- head squash racket4K/yr
Top squash rackets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dunlop Squash Racket FX TEAM 130 Blue
Dunlop Sports£52.344.4★124 rev
HEAD Nano Ti Spector 2.0 Squash Racket
HEAD£23.204.3★935 rev
HEAD Nano Ti 110 Squash Racket
HEAD£49.124.6★863 rev
HEAD Microgel 125 Squash Racket
HEAD£50.863.8★140 rev
Dunlop Hyper Lite Nano Squash Racket Twin Pack inc Full Protective Covers & 3 Squash Balls
Racketworld£49.314.3★26 rev
Newest
by launch date
Tecnifibre Carboflex Team 130g Squash Racket
Tecnifibre£57.827 rev
DUNLOP Squash Racket TRISTORM LITE Black White
Dunlop Sports£19.476 rev
MANJHONG Squash Racket (Beginner Frame) Aluminium Racquet Incl. Carrying Bag & Grip Tape Black
MANJHONG£22.1012 rev
Raquex Progression Squash Balls (Mixed Box of 4) Four x Speeds Included: Competition Double Yellow Dot Yellow Red Blue. WSF Approved Squash Ball
Raquex£10.94122 rev
Dunlop Squash Racket FX TEAM 130 Blue
Dunlop Sports£52.34124 rev
Trending
90-day click momentumDunlop Squash Racket FX TEAM 130 Blue
Dunlop Sports£52.344.4★
DUNLOP Squash Racket TRISTORM LITE Black White
Dunlop Sports£19.474.0★
MANJHONG Squash Racket (Beginner Frame) Aluminium Racquet Incl. Carrying Bag & Grip Tape Black
MANJHONG£22.104.6★
Raquex Progression Squash Balls (Mixed Box of 4) Four x Speeds Included: Competition Double Yellow Dot Yellow Red Blue. WSF Approved Squash Ball
Raquex£10.944.5★
Dunlop Squash Racket FX TEAM 125 Blue
Dunlop Sports£58.324.4★
What buyers say about squash rackets
What buyers praise and complain about, mined from review topics.What buyers love
“Not expensive”
“Perfect for beginners”
“they are of good quality”
“Lightweight”
“great for getting into the sport”
“Looks awesome, great control and power”
“Just as described”
“Good balance and control racket”
“comfortable to play with”
What buyers complain about
“Broke after 3 months”
“strings snapped after 3 months”
“not like the old days when they were made of wood - yes Im that old lol”
“wary about the grip”
“Didn't realise that it was 'heavy' compared to other more expensive rackets”
“Fairly easily bent”
Top return reasons
Common questions
- Is squash rackets profitable to sell on Amazon United Kingdom?
- The niche generates £228K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -37.6%. Flapen's verdict: Skip it (47/100).
- How competitive is the squash rackets niche?
- 8 brands and 24 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in squash rackets?
- Top complaints mined from reviews: Durability, Strap/String Quality, Wood Quality. The return rate is 0.8%.
- When does demand for squash rackets peak?
- Demand peaks in Oct–Nov; the busiest month runs 2.2× the quietest.
- What does it cost to enter the squash rackets niche?
- Listings span £10.94–£58.32; the average listing price is £39.95 (sweet spot $15–$100). The average incumbent carries 162 reviews — the moat a new listing must climb.