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Scooter for 2 Year Old

Maybe

Products sell for $25.83 on average, inside the sweet spot. But buyers convert on only 1.6% of searches, so Scooter for 2 Year Old is a Maybe.

Flapen Score
62
62 / 100
Top 10% of 792 Sports & Outdoors niches · +12 vs the category median of 50
Market size
£158K/yr386K searches / yr
90-day growth
+10.4%search demand this quarter
Competition
29%top-5 click share · 24 brands · 56 sellers

Flapen Score

Scooter for 2 Year Old against its category

The dotted line is the Sports & Outdoors average. Past it, Scooter for 2 Year Old is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scooter for 2 Year Old market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Scooter for 2 Year Old 386K times last year and spent an estimated £158K. The top 5 brands take 55% of clicks. Demand peaks in Nov. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

1.6% of searches ended in a purchase last week.

Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £158K a year.

Searches, last 12 months
386K
Growth, 90 days vs prior 90
+10.4%
Conversion, latest week
1.6%
Market size, estimated
£158Ka year
Peak month
November2.5× the quietest month
Top search term
scooter for 2 year old86K searches a year

02 · Price

A sale here is worth £25.83.

Listings sell for £25.83 on average, from £10.67 to £91.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £25.83 that is £0 to £3K a year per listing.

Average price
£25.83inside the $15 to $100 sweet spot
Price range
£10.67–£91.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 20.8% of listings are out of stock. The average listing ranks #50 within Skates, Skateboards & Scooters. It carries 1,757 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
74%
Out of stock, average day
20.8%
Average rank
#50in Skates, Skateboards & Scooters
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,757per listing
Listings tracked
58

04 · Newcomers

Amazon counts 2 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Scooter for 2 Year Old products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

£0£5K£10K£14K£19K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

56

Top-5 brand share

55%

Top 20: 98%

Top-5 click share

29%

Top 20: 67%

Open market

39%

  • ToyStar16%
  • YOLEO12%
  • TONBUX12%
  • Evo8%
  • Ozbozz7%
  • Hurtle6%

Demand

Scooter for 2 Year Old search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.5×

Search terms

Top Scooter for 2 Year Old search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • scooter for 2 year old86K/yr
  • toddler scooter69K/yr
  • scooter for 2+ year old61K/yr
  • toddler scooter age 229K/yr
  • kids scooter age 318K/yr
  • baby scooter15K/yr
  • scooter for 3 year old18K/yr
  • toddler scooter age 3-416K/yr
  • kids scooter 2 year old10K/yr
  • scooter 3+ year old7K/yr

Reviews and returns

What reviews say buyers love and hate about Scooter for 2 Year Old

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall10%−0.07

cant fit

Dont buy it as one of the screw doesnt fit

Far too small

Quality-Overall10%+0.83

Definitely not as strong or high quality as expected

Extremely poor quality

Mr. It was really low quality

Durability9%−0.05

IT BROKE

Broke just after a month

have not held up well with normal use

Handle Quality8%−0.06

Handle for pushing is also very short

Handle bar grip falls off

Handle don't turn

Assembly/Installation7%

not the most well put together

hard to assemble

a little difficult to set up

Love

Quality-Overall25%+0.83

Build quality feels solid

great quality and easy to put together

Good quality

Value For Money20%+1.72

Great value

Worth it

Good price

Ease Of Use9%+0.50

Easy to use

And easy to fold and take everywhere

Really easy to open up

Fun/Entertainment Experience8%+0.53

Excellent fun

fun for my nephew

he loved it he will have many hours of fun

Durability5%−0.05

Very durable

the frame seems durable enough for everyday use

Its held up well so far

Return

1.2% Return rate 34% Fixable by listing

Size-Overall22%▅██▆▆▅

cant fit

Dont buy it as one of the screw doesnt fit

Far too small

Defective Material/Parts14%█▆▄▄▅▄

It is broken

Only Half of it lights up

Not sure why they would sell a product knowing it has a manufacturer defect

Functionality-Overall10%▇▃▇▆▆█

doesnt turn properly

it's not working

still not working

Quality-Overall7%▁▅▇▆▅█

Definitely not as strong or high quality as expected

Extremely poor quality

Mr. It was really low quality

Handle Quality5%█▅▅▆▇▃

Handle for pushing is also very short

Handle bar grip falls off

Handle don't turn

FAQ

Common Scooter for 2 Year Old questions

Answered from the same tracked data.