Rear Bike Lights
MaybeReturns run at only 0.8% of orders. But demand is soft, at -23.7% this quarter, so Rear Bike Lights is a Maybe.
- Flapen Score
- 62 / 100Top 10% of 792 Sports & Outdoors niches · +12 vs the category median of 5062
- Market size
- £195K/yr247K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 34%top-5 click share · 29 brands · 51 sellers
Flapen Score
Rear Bike Lights against its category
The dotted line is the Sports & Outdoors average. Past it, Rear Bike Lights is stronger. Inside it, weaker.
Market
The Rear Bike Lights market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rear Bike Lights 247K times last year and spent an estimated £195K. The top 5 brands take 40% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
5.8% of searches ended in a purchase last week.
Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £195K a year.
- Searches, last 12 months
- 247K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 5.8%
- Market size, estimated
- £195Ka year
- Peak month
- November2.9× the quietest month
- Top search term
- rear bike light100K searches a year
02 · Price
A sale here is worth £13.65.
Listings sell for £13.65 on average, from £4.21 to £45.84. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £13.65 that is £3K to £7K a year per listing.
- Average price
- £13.65under the $15 to $100 sweet spot
- Price range
- £4.21–£45.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£7K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #35 within Cycling. It carries 1,832 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 12.8%
- Average rank
- #35in Cycling
- Average rating
- 4.34 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,832per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 0 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Rear Bike Lights products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
CatEye Rear Bike Light - Rapid Micro Compact 15 Lumen LED Bicycle Rear Light with Multiple Flash Modes | USB Rechargeable & Water-Resistant for Night Cycling Safety | Bike Accessories
- Price
- £12.77
- Rating
- 4.5/5
- Reviews
- 534
- Age
- 9y ago
![ISEYOU LED Rear Bike Tail Light [2 Packs] IP65 Waterproof & Drop Resistant USB-C Rechargeable Safety Warning Strobe 6 Light Modes](https://m.media-amazon.com/images/I/51pJBy+OQCL.jpg)
ISEYOU LED Rear Bike Tail Light [2 Packs] IP65 Waterproof & Drop Resistant USB-C Rechargeable Safety Warning Strobe 6 Light Modes
- Price
- £10.93
- Rating
- 4.6/5
- Reviews
- 1,025
- Age
- 1y ago

GuardG3X USB Rechargeable Rear Bike Light by Apace Powerful 6 Setting 30 Super Bright LED Bicycle Tail Light Easily Clips On as Red Taillight for Optimum Cycling Safety - 12 Hour Run Time
- Price
- £15.58
- Rating
- 4.3/5
- Reviews
- 6,064
- Age
- 9y ago

BLITZU Bike Tail Light 2 Pack USB-C Rechargeable LED Bicycle Rear Lights
- Price
- £9.73
- Rating
- 4.6/5
- Reviews
- 4,890
- Age
- 10y ago

RAVEMEN CL01 Bike Tail Light 300 Wide-Angle Rear Bicycle Light for Night Riding Saddle Mount Bike Taillight Safety Accessories with Auto On/Off Brake Sensing 5 Modes IPX6 Waterproof
- Price
- £17.85
- Rating
- 4.2/5
- Reviews
- 487
- Age
- 1y ago
Trending
90-day click momentum
Adiwo 2 Pack LED Rear Bike Tail Light 5 LED Ultra Bright USB Rechargeable Bicycle Taillights 4 Light Mode Safety Warning Strobe Multiple Scenarios for Cycling Helmet Running
- Price
- £4.21
- Rating
- 4.0/5
- Reviews
- 37
- Age
- 8mo ago

Ainiv Smart Bike Tail Light with Brake Sensor 6 Lighting Modes USB C Rechargeable Bicycle Taillight IP55 Waterproof Rear Light Intelligent digital display Bike Alarm for Night Riding Mountain
- Price
- £9.80
- Rating
- 4.1/5
- Reviews
- 29
- Age
- 8mo ago

2 Pack LED Rear Bike Tail Lights Ultra Bright USB Rechargeable Bicycle
- Price
- £6.10
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 8mo ago

BLITZU Bike Tail Light 2 Pack USB-C Rechargeable LED Bicycle Rear Lights
- Price
- £9.73
- Rating
- 4.6/5
- Reviews
- 4,890
- Age
- 10y ago

CATEYE Viz 300 Rear Bike Light 300 Lumens 4 Light Modes USB C Rechargeable Wide 300 Visibility Waterproof Design Compact and Lightweight for Maximum Safety on Day or Night Rides
- Price
- £24.42
- Rating
- 4.2/5
- Reviews
- 146
- Age
- 1y ago
Newest
by launch date
Adiwo 2 Pack LED Rear Bike Tail Light 5 LED Ultra Bright USB Rechargeable Bicycle Taillights 4 Light Mode Safety Warning Strobe Multiple Scenarios for Cycling Helmet Running
- Price
- £4.21
- Rating
- 4.0/5
- Reviews
- 37
- Age
- 8mo ago

Ainiv Smart Bike Tail Light with Brake Sensor 6 Lighting Modes USB C Rechargeable Bicycle Taillight IP55 Waterproof Rear Light Intelligent digital display Bike Alarm for Night Riding Mountain
- Price
- £9.80
- Rating
- 4.1/5
- Reviews
- 29
- Age
- 8mo ago

2 Pack LED Rear Bike Tail Lights Ultra Bright USB Rechargeable Bicycle
- Price
- £6.10
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 8mo ago

Rear Bike Lights USB-C Rechargeable Bike Tail Light 2 Pack Bright Red LED Bicycle Rear Light Waterproof Helmet Lights Cycling Flashlight Safety Reflector Accessories 4 Light Modes
- Price
- £4.92
- Rating
- 4.1/5
- Reviews
- 70
- Age
- 11mo ago

BYKING Rear Bike Light USB-C Rechargeable Bike Helmet Light 6 Lighting Modes and Waterproof Long Lasting Battery Back Light For Bicycle MTB Helmet Scooter Bag 2x Bicycle Light Rear.
- Price
- £6.67
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
29 falling
Sellers
51
Top-5 brand share
40%
Top 20: 90%
Top-5 click share
34%
Top 20: 83%
Open market
54%
- CatEye14%
- ISEYOU8%
- Apace Vision7%
- BLITZU6%
- RAVEMEN6%
- Defurhome5%
Demand
Rear Bike Lights search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.9×
Search terms
Top Rear Bike Lights search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rear bike light100K/yr
- bike rear light23K/yr
- rear bike lights18K/yr
- bicycle rear light9K/yr
- bike back light11K/yr
- rear bike light rechargeable12K/yr
- bike lights back10K/yr
- back light for bike10K/yr
- rear light cycling4K/yr
- rear cycle light6K/yr
Reviews and returns
What reviews say buyers love and hate about Rear Bike Lights
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesnt last
broke after month
Broken
the reliability is poor
Poor quality broke after 2 months
Bad quality
Battery died after 2 months
Poor battery life
Battery don't last
Doesn't work
then stop being usable
then stop working
Very dodgy mounting
unfortunately the mount has snapped
don't come with a frame mount bracket
Love
Really good brightness
Bright light
Nice and bright
Good value for money
good value for money
Excellent for the money
Build quality appears solid
Good quality light
Decent quality
Fast charge
Charges quickly
Easy to charge
The battery 100% feature is excellent too
Battery life is good
Long battery life
Return
0.8% Return rate 22% Fixable by listing
This tail light is small
Small
the screws are so tiny I ended up threading them
Doesn't work
then stop being usable
then stop working
Clearly faulty
Item was defective
Faulty bracket
Not rechargeable despite several attempts
Wont charge
Lights do not charge
Not that bright
Brighter at night than in the day which is illogical
not as bright as had hoped
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rear Bike Lights questions
Answered from the same tracked data.









