push up handles
Worth a lookShows low returns (0.7%), but soft demand (-9.3% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Price range
Great£4.70–£55.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£15.66avg listing price — sweet spot $15–$100
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£216K£216K/yr · 214K searches
Review moat
Okay2,348.72avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, push up handles is a £216K/yr Amazon United Kingdom market (214K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
push up handles market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- £196K–£235K
- units × avg price
- Conversion rate
- 6.4%
- Avg BSR
- #32
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 88%
- Out of stock
- 11.8%
- Avg brand age
- 35 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
39
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
54%
Top 20: 94%
Open market
27%
- READAEER26%
- Perfect Fitness26%
- RAM ONLINE7%
- Lighterday5%
- ZENO5%
- LN COZY CORNER4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top push up handles search terms
- push up handles52K/yr
- push up bars33K/yr
- push up bar42K/yr
- press up handles23K/yr
- push up21K/yr
- press up bars10K/yr
- pushup bars7K/yr
- press up6K/yr
- push up bars for men6K/yr
- pushup handles6K/yr
Top push up handles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Perfect Pushup Elite
Perfect Fitness£31.684.6★16,988 rev
READAEER Pushup Bars Stands Handles Set for Men and Women Workout Black
READAEER£7.474.5★6,766 rev
Ram Pushup Bar Stands For Men And Women GYM ABS Exercise Pushup Bar Handles
RAM ONLINE£4.994.3★142 rev
READAEER Pushup Bars Stands Handles Set for Men and Women Workout Blue
READAEER£6.944.5★6,766 rev
ZENO Push Up Bar Stand | Push Up Stands | Fitness Exercise Chest Exercise Training Body Building Equipment with Steel Bar & Foam Handle for Men and Women (Black & Blue)
ZENO£5.084.1★38 rev
Newest
by launch date
1 Pair Push Up Handles Wooden Parallettes Bars Calisthenics Equipment with Non Slip Cotton Wrap Push Up Board with Rubber Base Pads Press Up Handles for Fitness/Gym/Home Workout(25cm)
Lighterday£11.451 rev
1 Pair Push Up Handles Wooden Parallettes Bars Calisthenics Equipment with Non Slip Cotton Wrap Push Up Board with Rubber Base Pads Press Up Handles for Fitness/Gym/Home Workout(30cm)
Lighterday£12.561 rev
Woodsport Air - Push up board Wooden Press up board 65 cm - Family Size
Woodsport£41.4899 rev
Push Up Board Fitness Workout Home Gym Equipment 20 in 1 Exercise Press Up Board for Floor Exercise the Muscle of the Upper Body Shoulders Chest Back and Triceps Strength Training Equipment for Men
JLoibao£8.4992 rev
24 in1 Foldable Push Up Board Home Workout Equipment Burn Fat Strength Training Equipment Pushup Stands Exercise Board Muscle Board Home Exercises
YingErTool£10.3223 rev
Trending
90-day click momentum1 Pair Push Up Handles Wooden Parallettes Bars Calisthenics Equipment with Non Slip Cotton Wrap Push Up Board with Rubber Base Pads Press Up Handles for Fitness/Gym/Home Workout(30cm)
Lighterday£12.565.0★
1 Pair Push Up Handles Wooden Parallettes Bars Calisthenics Equipment with Non Slip Cotton Wrap Push Up Board with Rubber Base Pads Press Up Handles for Fitness/Gym/Home Workout(25cm)
Lighterday£11.455.0★
Woodsport Air - Push up board Wooden Press up board 65 cm - Family Size
Woodsport£41.484.5★
Rolitwils Parallettes Bars - Wooden Calisthenics Equipment for Handstand Training Push Up Bars & Calisthenics Bar - Handstand Blocks and Pushup Handles for Men
Rolitwils£13.414.4★
ZENO Push Up Bar Stand | Push Up Stands | Fitness Exercise Chest Exercise Training Body Building Equipment with Steel Bar & Foam Handle for Men and Women (Black & Blue)
ZENO£5.084.1★
What buyers say about push up handles
What buyers praise and complain about, mined from review topics.What buyers love
“Reasonable price for the quality though”
“Good grip”
“Good Value”
“As advertised”
“Easy to use much like all of these types of boards”
“Lightweight and doesnt slip”
“Still, a solid piece of home workout equipment that does what its supposed to do”
“Durable”
“Comfortable”
“the Woodsport version does it with a quality of material”
What buyers complain about
“Very cheap rubbish”
“I suspect they cheapened the material to save money on the build”
“During a push up I felt that the handle could become detached”
“A bit flimsy”
“Both times the wooden handles were too long for the metal tubes”
“would be better with grips”
“the spacing isn't quite right”
“Quite expensive and not for the most novice of users”
“Hard and uncomfortable”
“put a lot of pressure on the point of contact with the palms of my hands so they hurt instead”
Top return reasons
Common questions
- Is push up handles profitable to sell on Amazon United Kingdom?
- The niche generates £216K/yr across 25 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -9.3%. Flapen's verdict: Worth a look (54/100).
- How competitive is the push up handles niche?
- 20 brands and 39 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in push up handles?
- Top complaints mined from reviews: Quality-Overall, Material Quality, Handle Quality. The return rate is 0.7%.
- When does demand for push up handles peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the push up handles niche?
- Listings span £4.70–£55.32; the average listing price is £15.66 (sweet spot $15–$100). The average incumbent carries 2,349 reviews — the moat a new listing must climb.