Is pool table profitable to sell on Amazon United Kingdom?

The niche generates £1.2M/yr across 25 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Worth a look (54/100).

How competitive is the pool table niche?

14 brands and 23 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in pool table?

Top complaints mined from reviews: Quality-Overall, Cushion, Durability. The return rate is 1.4%.

When does demand for pool table peak?

Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.

What does it cost to enter the pool table niche?

Listings span £38.33–£986.09; the average listing price is £320.13 (sweet spot $15–$100). The average incumbent carries 59 reviews — the moat a new listing must climb.

pool table

Worth a look

Shows beatable incumbent ratings (3.8★), but weak search conversion (0.4%) keeps it on the watch list.

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Review moat

Incredible58.52

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.4%

return rate — above 5% kills the launch gate

Market size

Great£1.2M

£1.2M/yr · 842K searches

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Avg price

Okay£320.13

avg listing price — sweet spot $15–$100

Growth

Bad-2.8%

90-day search growth — must beat 0% to launch

Price range

Bad£38.33–£986.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier Quality Gap High Price

According to Flapen's Amazon United Kingdom niche tracking, pool table is a £1.2M/yr Amazon United Kingdom market (842K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

pool table market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: £640K–£800K; units × avg price
Conversion rate: 0.4%
Avg BSR: #37
Page quality: 0%
Prime: 44%
Sponsored: 68%
Out of stock: 23.5%
Avg brand age: 48 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

15%

HLC45%
VIAVITO14%
COSTWAY8%
BCE7%
Generic6%
Gamesson5%
Open — no brand owns it (8 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.8% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.3×

Open Trend

Top pool table search terms

pool table441K/yr -9.3%0.1% conv.
snooker table70K/yr +8.1%0.1% conv.
outdoor pool table24K/yr +71.2%0.0% conv.
pool table 6ft43K/yr +24.8%0.2% conv.
6ft pool table33K/yr +22.3%0.4% conv.
pool table 7ft34K/yr -20.5%0.3% conv.
foldable pool table24K/yr -13.5%0.2% conv.
7ft pool table19K/yr +11.8%0.3% conv.
folding pool table23K/yr +6.7%0.1% conv.
pool tables17K/yr +4.2%0.1% conv.

All search terms

Top pool table products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HLC 6FT Foldable Pool Table Snooker Table Set Compact Space Saving Billiards Table with Full Accessories Durable Design for Adults Kids

HLC£182.920.0★0 rev

36Inch 5-in-1 Mini Multi Game Combination Table Set Table Tennis Table Pool Table Archery Slide Hockey Basketball Shooting for Family Parent-child Interactive Game Table for Kids (92x46x73cm)

HLC£57.423.5★27 rev

COSTWAY 2 in 1 Multi Game Table Swivel Football & Pool Combo Table with 2 Foosballs 2 Cue Sticks Triangle & Box of Billiard Indoor Arcade Game Tables for Home Party (Grayish Brown 124x60.5x81cm)

COSTWAY£116.090.0★0 rev

HLC 6FT Folding Snooker Table Pool Table Set Steady Space Saving Billiards Table with All accessories Great for Kids and Adult

HLC£184.763.8★283 rev

6FT Folding Pool Table Snooker Table Set Steady Space Saving Billiards Table with All accessories Great for Kids and Adults

HLC£170.933.6★112 rev

Newest

by launch date

COSTWAY 2 in 1 Multi Game Table Swivel Football & Pool Combo Table with 2 Foosballs 2 Cue Sticks Triangle & Box of Billiard Indoor Arcade Game Tables for Home Party (Grayish Brown 124x60.5x81cm)

COSTWAY£116.090 rev

5mo ago

7 in 1 Games & Dining Table 7ft Oak Wood Pool Table Tennis Air Hockey Chess Backgammon Shuffleboard Multi Sports Game Set Indoor Party Entertainment Home Office Adult Kids Accessories Included

Monster Shop£869.841 rev

6mo ago

TRUIHUA 6FT Pool Table Folding Snooker Table Set Billiards Table with All accessories for Adults 176L x 90W x 79H CM

TRUIHUA£178.3312 rev

8mo ago

BodyTrain 5ft Folding Pool Table - All Accessories Inclueded (Wood Grain Cabinet Dark Grey Cloth)

BodyTrain£120.991 rev

9mo ago

6ft Pool Table With Dining Table Top & Table Tennis Table In Refined Driftwood With Grey Cloth and Chrome Edge Caps Leisure Snooker Billiards Games Table With All Accessories

Generic£699.623 rev

10mo ago

What buyers say about pool table

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience26%

“Absolutely brilliant for getting the family together and having fun”

Quality-Overall25%

“Brilliant quality table”

Value For Money22%

“well worth the money”

Ease Of Use7%

“Easy to fold away”

Flexibility5%

“Great foldaway table”

Size-Overall4%

“perfect size for 5 year old grandson doesnt take up a lot of room when folded”

Assembly/Installation2%

“easy to set up”

Durability1%

“so far after 3 months is wearing pretty well”

What buyers complain about

Quality-Overall30%

“the cues supplied are terrible”

Cushion13%

“cushions not quite 100%”

Durability9%

“also cusions are dead”

Size-Overall5%

“Small pool balls”

Flexibility4%

“Warped table”

Flatness4%

“The actual table was not straight”

Functionality-Overall4%

“It isnt level can not play pool”

Unsustainable Design4%

“Supplier needs to look at this design as it is so poor”

Strength3%

“But cheaper and flimsier than the blurb. and price”

Weight Heavy2%

“store it as it is very heavy”

Top return reasons

Size-Overall19%

Defective Material/Parts16%

Wood Quality15%

Quality-Overall8%

Weight Heavy5%

Cushion4%

Maintenance And Repair3%

Scratch Resistance3%

Balance/Stability3%

Pockets/Compartments2%

Common questions

Is pool table profitable to sell on Amazon United Kingdom?: The niche generates £1.2M/yr across 25 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Worth a look (54/100).
How competitive is the pool table niche?: 14 brands and 23 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in pool table?: Top complaints mined from reviews: Quality-Overall, Cushion, Durability. The return rate is 1.4%.
When does demand for pool table peak?: Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the pool table niche?: Listings span £38.33–£986.09; the average listing price is £320.13 (sweet spot $15–$100). The average incumbent carries 59 reviews — the moat a new listing must climb.